Beauty & Personal CareMakeup

Always an Optimist Soft Radiance Setting Powder

Rated 4.7137 reviewsSold by Rare BeautyOfficial shop

No Score yetA product gets a Score after 4 weeks of review history.

Sold
284
Sold per day
–
Price
$33
New reviews
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Video views
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Creators
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Updated Oct 14, 2026

How similar products are sold

5 videos, 2 products
Usual openingQuestion1 of 2 videos
Hook length1.7 sTypical
Asks to buy at0:231 of 2 videos
Video length0:26Typical
Play video0:27125k views
Question1.4 s hook
“Watch this. Are you kidding me?”
Script breakdown4 parts
  1. 0:00HookWatch this. Are you kidding me?
  2. 0:02DemoDo you see the coverage? But the blur. This is a powdered foundation. Never in my life did I think I would ever use a powdered foundation because…
  3. 0:16EvidenceThe difference. Watch my pores and it's all in one. And it's insanely hydrating with so much coverage. It's absolutely stunning on your skin. It's…
  4. 0:26DemoI dare you to try this and tell me you don't love it.
FreyaJun 2
Waterproof Makeup Powder for Beginners - Oil Control…

Hooks that opened them

  • “Watch this. Are you kidding me?”Question1.4 sWatch125k views
  • “This is what I got in the mail today.”Statement2 sWatch1.1k views

Makeup

Rank by units sold
#9,237
Of 22,975 products
Price against the category
121% higher
Median $14.90

Selling about as much

Rare BeautyOfficial shop

Sold
329,750
Products
128
Followers
5,064,931
Videos
2,374
Rating
4.6
Reviews
21,450

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