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Art of Universe EDP Unisex 100Ml(3.4Oz) by Lattafa

Beauty & Personal CareFragrance

Art of Universe EDP Unisex 100Ml(3.4Oz) by Lattafa

Rated 4.794 reviewsSold by Ezenzia USA

No Score yetA product gets a Score after 4 weeks of review history.

Compare with competitorsOpen on TikTok Shop
Sold
403
Sold per day
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Price
$61.09
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Updated Oct 14, 2026

How similar products are sold

8 videos, 6 products
Usual openingStatement6 of 7 videos
Hook length3.4 sTypical
Deal mentioned at0:193 of 7 videos
Asks to buy at0:594 of 7 videos
Video length0:58Typical
Play video0:5817M views
Statement9.8 s hook
“I don't believe I gave this fragrance enough praise this is Lataffa Habik this fragrance the O G is discontinued but I'm happy to see that Habik will continue its legacy”
Script breakdown3 parts
  1. 0:00HookI don't believe I gave this fragrance enough praise this is Lataffa Habik this fragrance the O G is discontinued but I'm happy to see that Habik…
  2. 0:10Offerbro when Noel drops the F bomb on a fragrance say less I grabbed it immediately here's the thing Noel didn't mention right now there's a massive…
  3. 0:20Call to actionusually grab this for under 35 bucks when it's on sale inspired by 800 dollar la male essence that's discontinued if you're interested in the…
Dustin MinchJan 8
Lattafa Habik Eau de Parfum for Men, 100ml (3.4 fl oz)…
Play video1:441.5M views
Statement2.6 s hook
“You are very knowledgeable on male fragrances.”
Script breakdown5 parts
  1. 0:00HookYou are very knowledgeable on male fragrances.
  2. 0:03DemoOkay. You smelled a lot.
  3. 0:04EvidenceWhat would you say if i'm trying to buy a gift for my husband or my dad or my brother?
  4. 0:09DemoWhat are five fragrances that you would recommend I get? So I know the fragrances that men would like, and their woman would like it on them as…
  5. 1:37Call to actionIt's an incredible scent. You guys probably already heard about it by now, but if you don't already have his confessions, definitely check it out.…
Precious AromaFeb 21
Lattafa HIS CONFESSION EDP Men's Cologne, 3.4oz(100ml)…
Play video0:181.2M views
Statement3.4 s hook
“It's time for your man to have the Gothic fragrance that he longs for.”
Script breakdown3 parts
  1. 0:00HookIt's time for your man to have the Gothic fragrance that he longs for.
  2. 0:03DemoInside this stunning case is the black, intense fragrance with top notes of lavender, bergamot, nutmeg, and sage. And it comes together in a smoky,…
  3. 0:14EvidenceThis fragrance is truly a game changer and is basically a Gothic love letter.
𝔥𝔬𝔯𝔯𝔬𝔯𝔟𝔞𝔫𝔰𝔥𝔢𝔢Feb 19
Lattafa Musamam Black Intense EDP 100ml Spray
Play video0:44259k views
Statement6.2 s hook
“On gum, second song or the original on gum. You don't have to decide between both because they just put them in a few bundles.”
Script breakdown5 parts
  1. 0:00HookOn gum, second song or the original on gum. You don't have to decide between both because they just put them in a few bundles.
  2. 0:06Call to actionI'm gonna link down below.
  3. 0:08DemoMake sure you hit that little drop down arrow to see all the options available to you. We all know and love latifa's on gum, but second song is that…
  4. 0:30EvidenceI've been literally wearing it since it was gifted to me.
  5. 0:32DemoShe's very similar to my devotion, you know, the pink one? Both of these are absolute bangers, and they last incredibly long, so they are a ten out…
Ariel | Fragrance & BeautyFeb 4
Lattafa Angham Second Song EDP 100ml Spray
Play video6:183.4k views
Question7.9 s hook
“Have you ever had a banana fragrance or a carrot cake fragrance or even a five dollar Walmart fragrance on one that actually smell divine?”
Script breakdown17 parts
  1. 0:00HookHave you ever had a banana fragrance or a carrot cake fragrance or even a five dollar Walmart fragrance on one that actually smell divine?
  2. 0:08DemoLet's go ahead and get into some of my favorites that I love to pull out now that the fall is here. I am a gourmand girly. So if you love gourmand…
  3. 0:27OfferIt has peony blossom, marshmallow fluff, and coconut milk. It is quite small, but it's $5. This is a really good for me bedtime perfume.
  4. 0:38DemoIt's warm, it's toasty, it's cozy, it's edible like. Well, it's not edible. Don't eat this one that we wore out, literally. I need to go ahead and…
  5. 2:06EvidenceLone feline. I got this because one of the fragrance, um, people that I follow on here, she raved and was like, this is probably the best vanilla.…
  6. 2:12Call to actionI'm like, let me go get it. Like, I trust her.
  7. 2:13EvidenceI love her. I got this and was like, what the, bro?
  8. 2:16DemoThis gonna be good. This gonna be real good, girl.
  9. 2:19ProblemI hated it. Came back to it, like, eight months later, and, oh, my.
  10. 2:23DemoIt's my favorite scent. But then I'm also like, Loki, I don't Want to wear it out and it lasts forever. I must have matured in some type of way,…
  11. 3:40ProblemI'm trying to really explain it to y'all, because it really is hard to explain it.
  12. 3:43DemoWhen you smell it, you'll be like, not what you were expecting at all. I didn't know what to expect from This caramel vanilla, but it's something.…
  13. 5:20EvidenceHow could you capture a banana Laffy Taffy in a perfume like my son alambra? We have these three creme brulee, carrot cake, pistachio, that smell…
  14. 5:29DemoThey all smell similar to me, so I'm gonna spray it into the tops. I feel like the carrot cake don't really smell like carrot cake. I haven't…
  15. 5:57Call to actionAny other two that can give me these vibes here, comment them down below. This is more toasty, more perfect, perfect pistachio. This is more…
  16. 6:06DemoThe actual vibes of fall are unbeatable.
  17. 6:09Call to actionSo comment your favorites down below if you have any recommendations for gourmands or for a toasty, warm, cozy notes so I can definitely shop them…
Daquana WhiteOct 18
Lattafa Pride Nebras EDP - 100mL (3.4 Oz) - Best Scent For…
Play video0:25104 views
Statement1.8 s hook
“Some of you don't have expensive taste.”
Script breakdown3 parts
  1. 0:00HookSome of you don't have expensive taste.
  2. 0:02DemoYou just need an expensive receipt to enjoy a fragrance. This is art of universe, my personal favourite from Latifa. Bright citrus, juicy candied…
  3. 0:19OfferCall it cheap because of the brand, I'm still reaching for it. Y'all can wear the price tag. I'll wear this fragrance.
notesunveiledOct 9
Lattafa Pride Art of Universe Eau de Parfum - 100ml (3.4…

Hooks that opened them

  • “I don't believe I gave this fragrance enough praise this is Lataffa Habik this fragrance the O G is discontinued but I'm happy to see that Habik will continue its legacy”Statement9.8 sWatch17M views
  • “You are very knowledgeable on male fragrances.”Statement2.6 sWatch1.5M views
  • “It's time for your man to have the Gothic fragrance that he longs for.”Statement3.4 sWatch1.2M views
  • “On gum, second song or the original on gum. You don't have to decide between both because they just put them in a few bundles.”Statement6.2 sWatch259k views
  • “Things that I would never buy from TikTok shop again.”Statement2 sWatch244k views
  • “Have you ever had a banana fragrance or a carrot cake fragrance or even a five dollar Walmart fragrance on one that actually smell divine?”Question7.9 sWatch3.4k views
  • “Some of you don't have expensive taste.”Statement1.8 sWatch104 views

Fragrance

Rank by units sold
#4,914
Of 10,410 products
Price against the category
53% higher
Median $39.90

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