Beauty & Personal CareHaircare & Styling

Hair Clay Matte Strong Hold - Matte Natural Finish No Shine for Structured & Messy Styles - Enriched with…

Rated 5.08 reviewsSold by Goat Luxury Line

No Score yetA product gets a Score after 4 weeks of review history.

Sold
123
Sold per day
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Price
$13.99
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Updated Oct 19, 2026

How similar products are sold

8 videos, 6 products
Usual openingQuestion3 of 8 videos
Hook length2.4 sTypical
Deal mentioned at0:385 of 8 videos
Asks to buy at0:463 of 8 videos
Video length1:00Typical
Play video1:076.4M views
Offer first2.5 s hook
“If you want hair like this, let me show you the price that I use.”
Script breakdown10 parts
  1. 0:00HookIf you want hair like this, let me show you the price that I use.
  2. 0:03OfferThe price that I use after I shower old when I'm going now is some water and also some sea salt from hairplex.
  3. 0:09DemoI recommend you guys get some sea salt because this is way better than any powder. Is more of a natural look.
  4. 0:13EvidenceAs you can see, my hair is very straight right now.
  5. 0:15DemoAnd I'm gonna be adding some water and the sea salt right now.
  6. 0:24EvidenceAlright, now that my hair is wet, we're gonna be adding some sea salt.
  7. 0:27DemoAnd you're gonna be spraying around like four sprays to five, depending on how long your hair is. Just like this. And then now you just gonna rub it…
  8. 0:42EvidenceYou can see already my hair is starting to get more of a wavy look.
  9. 0:48DemoThen now all you gotta do is just scrunch your hair like this so you can get even more of a wavy look or a curl look with depending. But this is…
  10. 0:57EvidenceAs you can see, the seesaw added a lot of volume and made my hair way more wavy. And honestly, I love this. I still have to wait till my hair dries…
HAIRPLEXX Sea Salt Spray - 200ml Haircare Gel, Natural Wave…
Play video0:502.4M views
Result first3.1 s hook
“Dude, we gotta go. Hold on. I just gotta do my hair.”
Script breakdown4 parts
  1. 0:00HookDude, we gotta go. Hold on. I just gotta do my hair.
  2. 0:03DemoHold on. Wait, what product are you using? Extreme sport. I just got it. Bro. Why does your hands look like that? I don't know. I haven't used it…
  3. 0:43OfferThis was like $40. That was $40?
  4. 0:46Call to actionYeah, well, this is actually on a crazy sale right now, so go ahead and grab one before it sells out. Bet.
CS THEORY Hair Styling Clay for Men - Strong Hold Matte…
Play video0:29722k views
Question2 s hook
“I'm Hispanic, can I use it?”
Script breakdown7 parts
  1. 0:00HookI'm Hispanic, can I use it?
  2. 0:02DemoOh hell no. Oh wait, you can. Unless you're bald.
  3. 0:06OfferAnd this bundle is perfect for you. In the bundle there's a sea salt spray. This is great for any wavy curly hair. You have the texture powder.
  4. 0:11Demothis is what gives you crazy easy texture and volume within your hair.
  5. 0:13Call to actionAnd then you come in with the hair click to keep that long lasting look within your hair.
  6. 0:16OfferUsually you get the Black Mask Texture Bundle. It would cost you about $75.
  7. 0:19Call to actionBut what most people don't know is that you can get the same bundle for way cheaper on the TikTok Shop. If you guys click the link right there, you…
mikeyJan 23
BlackMask The Ultimate Styling Bundle - Sea Salt Spray…
Play video1:0057k views
Statement1.7 s hook
“Low taper tutorial for beginners.”
Script breakdown5 parts
  1. 0:00HookLow taper tutorial for beginners.
  2. 0:15ProblemShe trying to hurt my ego. She trying to hurt my ego. Like why you wanna talk on me for? See all these people watching? I've been moving incognito.
  3. 0:37DemoLeft hand on and a 5, right hand controlling a whip like DMO. This one's for you. If you've done me dirty before, don't try to hit me with them…
  4. 0:49ProblemSee my face on the F Y P. And it's making you hate me more. I'm pissed off. Sight in the club. Like, bring me a shot. Then bring some more. I.
  5. 0:55EvidenceI wanna be with you. I got my eyes on you. I try take my time with you.
Hanz De Fuko Claymation 60ml Type Hair Clay - Hydrating…
Play video1:123.1k views
Question2.2 s hook
“Black Mask versus base, which one works better?”
Script breakdown7 parts
  1. 0:00HookBlack Mask versus base, which one works better?
  2. 0:02DemoFirst up with the base, it's like, literally rock solid and almost impossible to get it out. Like, I mean, I only got that much. Okay, here we go.…
  3. 0:10EvidenceIt actually left all these little beads in my hand, but hopefully those don't get into my hair.
  4. 0:15DemoI'm even gonna use both hands for all the texture possible. Oh, my gosh.
  5. 0:19EvidenceThat actually gave me good texture, but yeah, I left all those little beads all in my hair, and it's making my hair feel, like, super greasy. Now…
  6. 0:42DemoOh, my gosh, they were not lying at all. It's actually a matte finish so it doesn't look super greasy. I mean, I think we have a clear winner here.…
  7. 0:54OfferBecause Black Mask is a science backed dermatologist tested for formula, and every single ingredient is literally meant to do something for your…
BlackMask Hair Clay for Men, Easy to Apply - Instantly Adds…
Play video1:142.6k views
Result first9.7 s hook
“it was good chat so I'll be seeing a lot of comments of people putting yo bro what do you use for hair what do you use what do you use I use hairplex sea salt spray bro I've been using this shit for so long look bro”
Script breakdown4 parts
  1. 0:00Hookit was good chat so I'll be seeing a lot of comments of people putting yo bro what do you use for hair what do you use what do you use I use…
  2. 0:10DemoI even have old bottles just laying around because it's so good bro and finally hairplex finally sent me some new bottles I even got 4 new bottles…
  3. 0:18Evidencebut I'm gonna be showing you guys how I do my hair and how I actually use it so stay tuned for that so the way I do my hair is after I come out the…
  4. 0:41Demoso can stay with that nice volume in the back and give me that nice Edgar look you can say but yeah two times speed it because it's gonna take…
HAIRPLEXX Sea Salt Spray - 200ml Haircare Gel, Natural Wave…
Play video0:591.7k views
Question3.8 s hook
“Completely unacceptable, okay? Every time I wash my hair, it looks like I wore a bowl for 12 hours straight.”
Script breakdown7 parts
  1. 0:00HookCompletely unacceptable, okay? Every time I wash my hair, it looks like I wore a bowl for 12 hours straight.
  2. 0:04DemoMy volume is just completely gone. And I'm not gonna go along and do the whole no shampoo thing. I think that's disgusting.
  3. 0:10EvidenceAnd I've tried, like, my fair share of sea salt sprays, and most of them just don't work, except for this one. This one's called Hairplex Sea Salt…
  4. 0:38OfferI think it's like 15 bucks with free shipping.
  5. 0:40DemoOn here for like, the first time in forever, I'm almost out of a product. Like, I really never empty products, I just don't use them enough.
  6. 0:46EvidenceBut this is like, I use this every day, almost. Like, I know it's probably not good for my hair, cause, you know, the sea salt and everything, I…
  7. 0:54Call to actionIf you wanna check this out, I'll drop a link right here. I think it's on sale for the next, like, 48 hours if you wanna check it out for yourself.
rayMar 7
HAIRPLEXX Sea Salt Spray - 200ml Haircare Gel, Natural Wave…

Hooks that opened them

  • “If you want hair like this, let me show you the price that I use.”Offer first2.5 sWatch6.4M views
  • “All of it. All of it.”Statement1.9 sWatch3.4M views
  • “Dude, we gotta go. Hold on. I just gotta do my hair.”Result first3.1 sWatch2.4M views
  • “I'm Hispanic, can I use it?”Question2 sWatch722k views
  • “Low taper tutorial for beginners.”Statement1.7 sWatch57k views
  • “Black Mask versus base, which one works better?”Question2.2 sWatch3.1k views
  • “it was good chat so I'll be seeing a lot of comments of people putting yo bro what do you use for hair what do you use what do you use I use hairplex sea salt spray bro I've been using this shit for so long look bro”Result first9.7 sWatch2.6k views
  • “Completely unacceptable, okay? Every time I wash my hair, it looks like I wore a bowl for 12 hours straight.”Question3.8 sWatch1.7k views

Haircare & Styling

Rank by units sold
#6,264
Of 8,993 products
Price against the category
30% lower
Median $19.99

Selling about as much

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