Beauty & Personal CareMakeupConcealer & Foundation

Instant Enhancer Buildable Foundation Stick

Rated 4.920 reviewsSold by Laura Geller BeautyOfficial shop

No Score yetA product gets a Score after 4 weeks of review history.

Sold
256
Sold per day
+0
Price
$49.40
New reviews
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Video views
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Creators
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Updated Oct 20, 2026

How similar products are sold

8 videos, 4 products
Usual openingStatement4 of 8 videos
Hook length4.3 sTypical
Deal mentioned at0:543 of 8 videos
Asks to buy at0:124 of 8 videos
Video length1:02Typical
Play video1:551.6M views
Question7.1 s hook
“Hey, slow down when you're eating. Hey, ah, well, isn't that my ex wife and her comedian husband?”
Script breakdown14 parts
  1. 0:00HookHey, slow down when you're eating. Hey, ah, well, isn't that my ex wife and her comedian husband?
  2. 0:08DemoWhat's up? Where? What? Why does it feel like she's getting prettier lately? Oh, come on.
  3. 0:13Call to actionStop it. Hurry up. Wipe your mouth, will you? You're a flight attendant after all.
  4. 0:17DemoIf my ex wife sees you like this, she'll just laugh at me again.
  5. 0:20ProblemDon't worry, I won't embarrass you. Didn't I bring this?
  6. 0:25DemoBut my ex always used high end makeup removers. Is this one any good? Who still uses liquid foundation these days? It's greasy and heavy. Let me…
  7. 0:51EvidenceSkin is so dry. Dove Serum just creases and makes my skin flaky. Look at this. It's so thin. Just a quick swipe and it's done.
  8. 0:58DemoWait a minute. Oh,
  9. 1:02Evidencesee how well my blemishes and imperfections are covered and how incredibly moisturized my skin is? Hey, you know what? It actually looks pretty…
  10. 1:11DemoOf course. And let me tell you, ever since I started using this, I don't even need lotion or face cream anymore.
  11. 1:17OfferThis foundation stick is 90% serum. One stick takes care of everything.
  12. 1:21DemoIt saves me a lot of money on all those bottles and jars. See? How much money I'm saving you? What? You're right, honey. Your skin really does look…
  13. 1:44Call to actionThat's really impressive. Hey, since this is so good, where did you buy it?
  14. 1:47DemoI'll get you a few more just from Vivie's live stream. It's only a few dozen un and they even ship it to your door for free. Look at your ex wife.
QIANWHITE Korean Waterproof Foundation Stick - Radiant…
Play video0:4241k views
Result first3.8 s hook
“I feel like everyone has already tried foundation sticks - except me So let 's fix that Here' s my honest review.”
Script breakdown4 parts
  1. 0:00HookI feel like everyone has already tried foundation sticks - except me So let 's fix that Here' s my honest review.
  2. 0:04DemoThis is a foundation stick from QianWhite In my opinion it 's a very compact and convenient format. Everything lined up perfectly and the shade…
  3. 0:33EvidenceI add a bit of eye makeup and here 's the final result, By the way, after filming this video, I went to the gym so the hard test is officially passed.
  4. 0:39DemoIf you want to try it, check out this foundation stick in the TikTok Shop. Under this video.
QIANWHITE Korean Dual-Ended Concealer Stick with Brush…
Play video1:081.8k views
Statement4.7 s hook
“Rapid fire of things I got on TikTok Shop within the past couple weeks.”
Script breakdown5 parts
  1. 0:01HookRapid fire of things I got on TikTok Shop within the past couple weeks.
  2. 0:06Call to actionIf you are a TikTok Shop affiliate, click on these and see if you can get samples of them too.
  3. 0:13DemoLip Treatment Hydrating Cream A different flavor of the lip treatments and another hydrating cream. Pixie 50 SPF Sunblock Stick, Earth Breeze…
  4. 0:58Call to actionIf you're interested, click on the links and check them out.
  5. 1:01DemoThank you guys so much for watching my videos! I really appreciate it. Have a great day, bye!
Pixi On-the-Glow Foundation Balm Stick - Vanilla Contour…
Play video0:241.3k views
Question3.5 s hook
“Wait, why did nobody tell me foundation sticks could look this good?”
Script breakdown5 parts
  1. 0:00HookWait, why did nobody tell me foundation sticks could look this good?
  2. 0:04EvidenceThis is the Pixie Foundation stick, and I've been using it for the quickest, easiest base.
  3. 0:08DemoAll I do is wipe it on and look how well it covers my redness.
  4. 0:11EvidenceThe medium coverage is so good, and it hydrates my skin while smoothing it out without feeling like I have a ton of foundation on.
  5. 0:17DemoIt's especially good for college when I'm running around all day and need something that takes literally two seconds. I linked it right here if you…
Pixi On-the-Glow Foundation Balm Stick - Vanilla Contour…
Play video2:421k views
Statement6.5 s hook
“It's been a while since we did a random TikTok shop haul, so let's get into it! It's all about the Nello products and I got in the super focus.”
Script breakdown8 parts
  1. 0:00HookIt's been a while since we did a random TikTok shop haul, so let's get into it! It's all about the Nello products and I got in the super focus.
  2. 0:07DemoI have the super focus and use it in the little individual sleeves, but they have it in the tubs now so I can save the little individual ones for…
  3. 0:22EvidenceSaw some reviews on the first date
  4. 0:28Demothat smells really good. Sort of a subtle sweet that smells really good. Another shade in my NYX Butter blush. This is better than coral. Love my…
  5. 0:46EvidenceI got this one in for my sister in law. She loves the all products so I've been trying to grab her some all fragrances when I see some new ones so I…
  6. 1:06DemoThis is a foundation foundation moisture stick? I'm not exactly sure. I'm not exactly sure what this is. I have pixie. I'm gonna have to read about…
  7. 1:36EvidenceMy daughter just got married this past weekend.
  8. 1:38DemoI found this cheesecloth. This is the lilac lavender looking color. It comes like this in a huge bag. So I have so much of this lavender…
Pixi On-the-Glow Foundation Balm Stick - Vanilla Contour…
Play video0:27808 views
Question10.4 s hook
“tired of all these bases that don't fit you because this is one of the best bases this base is type roll on and something I love is that it comes with its own brush.”
Script breakdown3 parts
  1. 0:00Hooktired of all these bases that don't fit you because this is one of the best bases this base is type roll on and something I love is that it comes…
  2. 0:11Call to actionnow has an excellent price if you want to take advantage of the price it has you the I will be hidden in the orange link above my name.
  3. 0:18Demohas high coverage and is a Korean base one of the best sellers here inside the tiktok platform I leave it upstairs
SIIMUNANA Korean Dual-Ended Makeup Foundation Stick with…
Play video1:20712 views
Statement1.7 s hook
“Hey honey, honey, honey, come here, try this.”
Script breakdown10 parts
  1. 0:00HookHey honey, honey, honey, come here, try this.
  2. 0:02DemoThis works great. Seriously, dude, put on your glasses before you start talking. What? Oh, oh, miss, I'm so sorry I had it backwards. Are you blind…
  3. 0:21EvidenceHey, wait, my wife has very sensitive skin. You can't just use random cosmetics on her.
  4. 0:25DemoExactly. Oh, miss, I see your complexion is a bit dull. Let me use the serum foundation on you to help brighten it up. These ingredients are gentle.…
  5. 0:54OfferLet me tell you, it's packed with 90% essence ingredients so you just need to brush on a thin layer. It gives you a healthy glow, right?
  6. 1:02EvidenceIt's actually pretty good, but my wife's face gets sweaty really easily so it won't smudge, will it?
  7. 1:07DemoDon't worry, it forms a Film depending on the environment. That's great. You really know your stuff. Yeah. So is this expensive?
  8. 1:13OfferIt's affordable. We're running a promotion.
  9. 1:15DemoI'll take a few. It really is nice.
  10. 1:18Call to actionGive me some more. Buy a few more. I'll buy it.
Mseason0Oct 19
QIANWHITE Korean Waterproof Foundation Stick - Radiant…

Hooks that opened them

  • “It's close enough, I think.”Statement2.9 sWatch7.2M views
  • “Hey, slow down when you're eating. Hey, ah, well, isn't that my ex wife and her comedian husband?”Question7.1 sWatch1.6M views
  • “I feel like everyone has already tried foundation sticks - except me So let 's fix that Here' s my honest review.”Result first3.8 sWatch41k views
  • “Rapid fire of things I got on TikTok Shop within the past couple weeks.”Statement4.7 sWatch1.8k views
  • “Wait, why did nobody tell me foundation sticks could look this good?”Question3.5 sWatch1.3k views
  • “It's been a while since we did a random TikTok shop haul, so let's get into it! It's all about the Nello products and I got in the super focus.”Statement6.5 sWatch1k views
  • “tired of all these bases that don't fit you because this is one of the best bases this base is type roll on and something I love is that it comes with its own brush.”Question10.4 sWatch808 views
  • “Hey honey, honey, honey, come here, try this.”Statement1.7 sWatch712 views

Sales

Sold per dayLighter bars are averages over several days.

Instant Enhancer Buildable Foundation Stick: sold per day

Total sold

Instant Enhancer Buildable Foundation Stick: total sold

Price

Instant Enhancer Buildable Foundation Stick: price

Concealer & Foundation

Rank by units sold
#403
Of 719 products
Price against the category
153% higher
Median $19.50

Selling about as much

Laura Geller BeautyOfficial shop

Sold
1,262,695
Products
192
Followers
196,592
Videos
2,622
Rating
4.5
Reviews
86,112

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