It’s Balm Full Coverage Lip Crayon

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Price: $21.99
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Updated Oct 14, 2026

How similar products are sold

8 videos, 5 products

Usual openingStatement5 of 7 videos

Hook length5.1 sTypical

Deal mentioned at0:112 of 7 videos

Asks to buy at0:274 of 7 videos

Video length0:34Typical

1:4610M views

Result first7.1 s hook

“It's day 457 of trying to get Nyx to bring back my favorite lip liner of all time, NYX Cold Brew! Today is the day!”

Script breakdown5 parts

0:00HookIt's day 457 of trying to get Nyx to bring back my favorite lip liner of all time, NYX Cold Brew! Today is the day!
0:07ProblemIt is finally here! I bet you're so sick of me.
0:12DemoOur favorite lip liner is finally here! And her name is OG brew! And after swatching hundreds if not thousands of lip liners, let's do the grand…
0:54Call to actionAnd these are all in the TikTok Shop link here for you to purchase now immediately before anyone else would hurry up! I have a feeling she is going…
1:06DemoThe whole internet has Been on this mission together. This has been a super long awaited, tedious journey. We just wrapped the photo shoot for. It…

paloma🍌Jan 3

Suede Matte Lip Liner, The OG Brew, Medium-to-Full…

0:341.2M views

Statement5.1 s hook

“This concealer truly stands out as a top tier performer in the world of coverage.”

Script breakdown3 parts

0:00HookThis concealer truly stands out as a top tier performer in the world of coverage.
0:05DemoThe moment you try it, it acts like a master key, effortlessly conquering any imperfection. It creates a flawless, airbrushed finish on the skin…
0:24Call to actionIt keeps your skin feeling hydrated, is both waterproof and smudge proof, and offers incredibly reliable, long lasting wear. I've dropped the link…

Anja1Apr 21

Waterproof Matte Concealer Cream - Gentle 130#Light…

0:59113k views

Statement11.4 s hook

“you guys saw this video and you knew I did something different with my makeup and I did and so I'm gonna show you what I did um so I always start with like some sort of like lighter weight foundation I usually mix it…”

Script breakdown4 parts

0:00Hookyou guys saw this video and you knew I did something different with my makeup and I did and so I'm gonna show you what I did um so I always start…
0:12Demobut it blends out where it's not light um and I really like the texture anyways woodpecker pecked very loudly on my house and this is my live…
0:45Evidencestuff on my lips at the outline my lips I go in with a lip liner a brow pencil and then my preferred lip products shout out to all my micro lip…
0:56Demoand I always get a ton of compliments okay love you bye

Sarah BausMar 2

tarte maracuja juicy lip balm - buildable coverage & a…

0:24110k views

Statement1.6 s hook

“There are gifts, ladies.”

Script breakdown7 parts

0:00HookThere are gifts, ladies.
0:02DemoA cushion body is like this. And one of you is a blush and an eyeshadow.
0:08Call to actionIt's in my shopping cart.
0:10OfferEveryone who buys will get free shipping. There is a coupon available for the discount.
0:14DemoAnd everyone gets one more gift.
0:16Call to actionIt only shows up when you put it in the shopping cart. Lock it up for me, guys. The color up today is super beautiful.
0:22DemoAnd the background is very, very smooth.

Trân Bao | ig: baetrannn 🌸May 27

BANILA CO 5-Minute Makeup Duo | Covericious Ultimate Cover…

0:341.7k views

Statement1.5 s hook

“Lip combo of the Day”

Script breakdown4 parts

0:00HookLip combo of the Day
0:03DemoNYX Lip Liner Shade Cold Brew,
0:13OfferNYX Jelly Job X Lip Lingerie Bundle, NYX lip lingerie lip liner stain shade taupe brown,
0:24DemoNYX Jelly Job Shade Jelly Kissed.

BrianaJun 29

Suede Matte Lip Liner, The OG Brew, Medium-to-Full…

0:38569 views

Result first5.7 s hook

“If you're late to the party like me, then you only recently found out about the tattoo lip liner.”

Script breakdown7 parts

0:00HookIf you're late to the party like me, then you only recently found out about the tattoo lip liner.
0:06DemoI freaking love these. They come in a set of 4. 4 different shades from light to dark.
0:11EvidenceAnd watch this. I'm so obsessed with this.
0:14DemoIt stays on all day, and it gives my lips such nice definition. Tickles a little when you take it off. Look at that. How pretty that is. And then I…
0:30Call to actionI'm gonna link them for you below so you can get the free stuff.
0:33DemoNot only are these great for yourself, but they're gonna make a great gift.
0:36EvidenceI'm obsessed. These are by Lake Rain. Amazing.

ShopGirl * 2739Oct 18

4Pcs Cruelty-Free Alcohol-Free Nourishing Peel Off Lipliner…

0:28345 views

Statement2.3 s hook

“Let's work smarter, not harder.”

Script breakdown2 parts

0:00HookLet's work smarter, not harder.
0:02DemoListen, ladies, if you still reapplying your lip color every couple of hours, let me put you onto something. I'm putting on this lip stain on my…

🇨🇷thaidoll🇨🇷Oct 14

4Pcs Cruelty-Free Alcohol-Free Nourishing Peel Off Lipliner…

0:2139M views

already know I love these #fyp #lipstain #peelofflipstain

aaliyahOct 8

4Pcs Cruelty-Free Alcohol-Free Nourishing Peel Off Lipliner…

Hooks that opened them

“It's day 457 of trying to get Nyx to bring back my favorite lip liner of all time, NYX Cold Brew! Today is the day!”Result first7.1 sWatch10M views
“This concealer truly stands out as a top tier performer in the world of coverage.”Statement5.1 sWatch1.2M views
“you guys saw this video and you knew I did something different with my makeup and I did and so I'm gonna show you what I did um so I always start with like some sort of like lighter weight foundation I usually mix it…”Statement11.4 sWatch113k views
“There are gifts, ladies.”Statement1.6 sWatch110k views
“Lip combo of the Day”Statement1.5 sWatch1.7k views
“If you're late to the party like me, then you only recently found out about the tattoo lip liner.”Result first5.7 sWatch569 views
“Let's work smarter, not harder.”Statement2.3 sWatch345 views