Beauty & Personal CareHaircare & Styling

OLAPLEX Weightless Nourishing Hair Mask for Fine Hair, Hydration & Volume

Rated 4.938 reviewsSold by Olaplex

No Score yetA product gets a Score after 4 weeks of review history.

Sold
429
Sold per day
–
Price
$57.20
New reviews
–
Video views
22k
1 video
Creators
–

Updated Oct 14, 2026

Videos selling this

1 video

How similar products are sold

8 videos, 5 products
Usual openingStatement3 of 8 videos
Hook length3.6 sTypical
Deal mentioned at0:303 of 8 videos
Asks to buy at0:286 of 8 videos
Video length0:38Typical
Play video1:575.9M views
Problem first2.4 s hook
“I get so much hate about my hair.”
Script breakdown9 parts
  1. 0:00HookI get so much hate about my hair.
  2. 0:03DemoI'm gonna tell you why.
  3. 0:04ProblemFor the hate on my hair to make sense, I have to take you back to the beginning.
  4. 0:07EvidenceThis is whenever I got my extensions out. So I had extensions for three or four years at this point, and it was dark. I wanted dark hair. I had…
  5. 0:15DemoBeing a former platinum A holic, I told myself if I wasn't gonna have long hair, it was gonna have to be blond. So I went and dyed it as blond as I…
  6. 0:23EvidenceThis photo is relevant because it's from a photo shoot where I found the product that I'm gonna talk about that changed my hair. But this is the day…
  7. 0:31DemoI was at a photo shoot in LA for my brand. We do, like, these quarterly brand photo shoots, and they were also there in the studio photographing…
  8. 1:10EvidenceI just went darker with my hair this past October. So if you say my hair is only rehabilitated because I went darker, that's not true at all. This…
  9. 1:21DemoBut if you say that I'm only promoting this hair mask because they're paying me. They didn't pay me one single dollar. Not one single dollar. Free…
Glimmr 10-Minute Superfood Hair & Scalp Mask 7.4 fl oz…
Play video0:48633k views
Question9.3 s hook
“have you guys seen the super viral cashmere hair trend I got to thinking I haven't seen anybody that's had a huge hair glove like me this is what I do”
Script breakdown5 parts
  1. 0:00Hookhave you guys seen the super viral cashmere hair trend I got to thinking I haven't seen anybody that's had a huge hair glove like me this is what I do
  2. 0:09Evidenceto get cashmere hair and that just means like super luxurious soft just wanna touch it hair I've been using this hair mask for over 4 years now this…
  3. 0:20Demothis is an external approach to rehabilitating your hair I also take a really great supplement for shedding and growth and when you get out of the…
  4. 0:30Offerserum on this is actually a bundle right now you can get it like BOGO so if you go to the glimmer website you can get the Bond Serum and the Glimmer…
  5. 0:41Call to actionand frequent haircuts and less bleaching I'll link my favorite products from glimmer down below the cashmere hair I think it's here to stay I kind…
Glimmr 10-Minute Superfood Hair & Scalp Mask 7.4 fl oz…
Play video0:2598k views
Statement2 s hook
“Straightening your hair no longer requires going to the hairdresser's.”
Script breakdown3 parts
  1. 0:00HookStraightening your hair no longer requires going to the hairdresser's.
  2. 0:02DemoLook at this! Hairbeat, massage it for a few minutes, with lukewarm water and dry it with a hairdryer. If you usually have frizzy hair and want to…
  3. 0:22Call to actionClick on the lower left corner to test it.
HONLINKDec 25
【Buy 1 get 2】HONLINK Keratin & Polypeptide Restoring Cream…
Play video2:5670k views
Statement3.6 s hook
“It's time for my weekly TikTok shop haul, so let's do a haul, y'all.”
Script breakdown14 parts
  1. 0:00HookIt's time for my weekly TikTok shop haul, so let's do a haul, y'all.
  2. 0:04DemoFirst of all, I got the Olaplex shampoo and conditioner. This is the bonding mate. Bond maintenance.
  3. 0:11EvidenceI use it this morning. So so, so good. I always said I would never be an Olaplex girl, but honestly, it's so worth the money.
  4. 0:18DemoI also got the mask, which I have yet to try this, so I'm very excited. I love me some Olaplex, y'all.
  5. 0:24EvidenceThis next one's a little weird, but I decided I needed to shop for some other people, so I got this adorable matching set for my mom.
  6. 0:31DemoShe is like, all into checkered, so I hope she likes this little checkered shorts. And then we got the top. It is actually the softest material…
  7. 0:54Call to actionall separate bags, and I hate it cause I have to go back and forth, back and forth. So when I found this, I was like, add to cart immediately. Thank…
  8. 1:03DemoAnd it has these amazing compartments, so here's one side and then here's the other side, completely separate. They're not like they don't go into…
  9. 1:59Call to actionI'll. I'll link them down below.
  10. 2:00DemoBut they have, like, the thick waistband in the back, which I love. And then I'm gonna love these. I know I'm gonna love you so much. Okay, wait,…
  11. 2:20EvidenceI got my normal size, and they fit perfect.
  12. 2:22DemoIf you guys hear my brother out there, I'm sorry, they're watching the game or something.
  13. 2:25EvidenceThis one I really don't need to show, but I'm just going to. Anyway, I got a new light because my lighting has been horrible, and I need a new,…
  14. 2:37DemoThis is like some serious heavy duty stuff right here. Oh, it even has my videos. Just got a serious upgrade. I can't really put it on there right…
OLAPLEX Rich Girl Set - Nº.4 Shampoo, Nº.5 Conditioner +…
Play video0:3431k views
Result first2.7 s hook
“You don't love me, I don't know what you have.”
Script breakdown5 parts
  1. 0:00HookYou don't love me, I don't know what you have.
  2. 0:03DemoAh! This mask is here. Look, I used to use it, but I stopped using it because I am very expensive and very intense. Yes, it is the same, I am very…
  3. 0:15OfferBut now, as the brand has arrived here at the tiktok, me the to order because obviously, here it is cheaper and I had coupons.
  4. 0:22DemoSo I ordered several things from the olaplex.
  5. 0:26Call to actionThe renowned olaplex brand good quality in its products, now available in my showcase of tiktok the cart orange of this video with shipping to the…
OLAPLEX Rich Hydration Mask for Dry Hair, Deep Hydration &…
Play video0:41839 views
Result first3.5 s hook
“Color of my hair had it so brittle and breaking off.”
Script breakdown4 parts
  1. 0:00HookColor of my hair had it so brittle and breaking off.
  2. 0:04DemoPlus my scalp was so dry, I kept getting dandruff until I started using this deep conditioning mask right here. Already know Olaplex is known for…
  3. 0:30Call to actionI'mma link it down below because I don't want your hair falling out all over the floor like mine was. Nobody want to have to sweep that every single…
  4. 0:37OfferThat means it's still in stock. But if it's sold out, you can't blame people because it actually works.
OLAPLEX Rich Hydration Mask for Dry Hair, Deep Hydration &…
Play video0:19818 views
Result first9.1 s hook
“So I got my hair done yesterday, and she did such an amazing job, but she also told me how healthy my hair seemed, and I'm like, well, duh, I quit bleaching the fuck out of it.”
Script breakdown3 parts
  1. 0:00HookSo I got my hair done yesterday, and she did such an amazing job, but she also told me how healthy my hair seemed, and I'm like, well, duh, I quit…
  2. 0:09EvidenceBut I've also been using this glimmer mask, 10 minutes once a week. It has really kept my hair in such good shape.
  3. 0:17Call to actionIf you want to check it out, I'll tag the link below.
Glimmr 10-Minute Superfood Hair & Scalp Mask 7.4 fl oz…

Hooks that opened them

  • “I get so much hate about my hair.”Problem first2.4 sWatch5.9M views
  • “have you guys seen the super viral cashmere hair trend I got to thinking I haven't seen anybody that's had a huge hair glove like me this is what I do”Question9.3 sWatch633k views
  • “Straightening your hair no longer requires going to the hairdresser's.”Statement2 sWatch98k views
  • “It's time for my weekly TikTok shop haul, so let's do a haul, y'all.”Statement3.6 sWatch70k views
  • “Here's how to get your bikini line from this to this! First, get rid of the razors.”Statement4.7 sWatch32k views
  • “You don't love me, I don't know what you have.”Result first2.7 sWatch31k views
  • “Color of my hair had it so brittle and breaking off.”Result first3.5 sWatch839 views
  • “So I got my hair done yesterday, and she did such an amazing job, but she also told me how healthy my hair seemed, and I'm like, well, duh, I quit bleaching the fuck out of it.”Result first9.1 sWatch818 views

Haircare & Styling

Rank by units sold
#3,597
Of 9,010 products
Price against the category
186% higher
Median $19.99

Selling about as much

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