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Paula's Choice 2% BHA Liquid Exfoliant

Rated 4.8162 reviewsSold by Paula's Choice

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Sold: 2,867
Sold per day: +22.5
Price: $42.99
New reviews: –
Video views: 8.7k
Creators: 11

Updated Oct 21, 2026

Videos selling this

11 videos

Usual openingStatement4 of 8 videos

Hook length3.7 sTypical

Deal mentioned at0:115 of 8 videos

Asks to buy at0:134 of 8 videos

Video length0:39Typical

No. 11:131.9k views

Statement6.9 s hook

“I'm about to show you all my holy girl skincare product that I have literally been using since probably eight or nine years ago.”

Script breakdown9 parts

0:01HookI'm about to show you all my holy girl skincare product that I have literally been using since probably eight or nine years ago.
0:07OfferI was using this in college, so I've. I've tried cheaper versions of things.
0:13Call to actionIt does not work the same, the stuff. I will buy it till the day I die. I have put so many people on it.
0:19EvidenceI get asked all the time how my skin looks like this, and I swear, it is this product right here.
0:23OfferSo it is the Paula's Choice 2% BHA Liquid Exfoliant.
0:29DemoI cannot tell you how many bottles of this stuff I'm going. I have gone through. I literally. This is the 8 ounce. Like, this is the big bottle. So…
1:03EvidenceI use it once or twice a day, every day. But at first you need to go a little bit slower until your skin gets used to it.
1:09DemoBut I swear by this stuff I will never go without it.
1:11Call to actionI will link it below.

ALI GRACE LEGGSep 1

1:491.5k views

Statement3.6 s hook

“It's a night of all new skincare, kind of. So let's do it together.”

Script breakdown10 parts

0:00HookIt's a night of all new skincare, kind of. So let's do it together.
0:04DemoShe wants to help me in the shower. I use the Hani Serum body Wash. I will just tag that woman because I don't feel like getting out of my shower. I…
0:12EvidenceIt made my skin super soft when I got out of the shower. I used my all time favorite Bali Body Gradual Tanner. I've already been through one full…
0:31DemoLike it's a bubble shower for like, exfoliating in the shower. I've yet to use it, but supposed to be a really good exfoliator. So another one of my…
0:59EvidenceBut I'm not gonna use this for my face basic moisturizer and my skin has been so itchy, so I'm gonna go with the first, a beauty Rescue barrier balm.
1:08DemoI'm just gonna Go with, like, a basic, like, foundationish brush. Oh, it's clear. Interesting. It's kind of rub it in, I guess. No weird smell.…
1:26EvidenceAnd I'm gonna go in with a new lip serum I got that I'm obsessed with. Uh huh. I hope you're entertained with my kids in the back.
1:34DemoThe new Thayers Hydrating Milky Mist.
1:38EvidenceI've been using this stuff every single day after my makeup, in the middle of my makeup, and at night because I'm obsessed.
1:44DemoAnd that's a wrap. Good night. Good night.

𝒮𝒶𝓇𝒶𝒽 𝑀𝑜𝓇𝑔𝒶𝓃Aug 20

0:511.2k views

Statement2.1 s hook

“I got two packages here. Bye. Bye.”

Script breakdown7 parts

0:00HookI got two packages here. Bye. Bye.
0:02DemoWe're gonna see what it is. I feel like it's either skincare or makeup. Beauty is being human. Oh, my gosh. I got some more glycolic acid from the…
0:11EvidenceThere's so much controversy on if it works on people of colour or not.
0:15DemoAnd it does. Yes, it does. You just have to be patient and consistent with this. Okay, three packages. Actually. This one I like halfway open. This…
0:32OfferAnd for the last one, Paula's Choice 2% BHA liquid exfoliant with salicylic acid. I got the small one about a month ago. It has been doing wonders.
0:42EvidenceI use it in the night time, so I had to get the big one. Oh, my gosh. It's completely evens out your skin texture. It's an exfoliant, of course. So…
0:49DemoI got skincare replacements from TikTok Shop.

guccimamaOct 10

0:27923 views

Statement8.1 s hook

“If you're trying to get rid of your dark spots and hyperpigmentation, if you are not using a liquid exfoliator, let this be your sign. To start, you have to get one with salicylic acid.”

Script breakdown5 parts

0:00HookIf you're trying to get rid of your dark spots and hyperpigmentation, if you are not using a liquid exfoliator, let this be your sign. To start, you…
0:08DemoIf you have acne prone skin. This is the one from Paula's Choice.
0:11OfferThis is the 5% AHA liquid.
0:14DemoThere's a reason this one is going viral because it is clearing up people's dark spots in literally two weeks. Put it on for my nighttime skincare…
0:26Call to actionIt's always sold out. So if you see it in that cart, run.

Crystal LaraOct 24

3:15791 views

Result first2.3 s hook

“My skin was in definite need of some TLC.”

Script breakdown18 parts

0:00HookMy skin was in definite need of some TLC.
0:02DemoThe shit was oily as fuck. And then I started seeing bumps. Hmm. Hmm. One of the cleansers I use is a sulfur cleanser by Kate Somerville. You can…
0:22OfferI got my hands on Paula's choice, so that's what I use. Panoxyl is a little cheaper than Paula's choice, so if you wanna do that, you can do that.
0:28DemoYou just gotta find what fits for your skin. You wanna put your exfoliate on a cotton pad and go ahead and rub it on your face. Make sure you get…
1:06EvidenceFor real. That acne Spot treatment by Urban Skin Rx needs to be studied, no lie. And my skin starting to look better already. All you need is to…
1:15DemoAfter my spot treatment, I go in with Natrium Azelaic Topical Acid.
1:19Offer10%. A serum is another good brand for skin.
1:22DemoThis serum specifically helps me with my oil.
1:24EvidenceMy skin be so fucking oily. Like, it does not make no sense. And I really came to terms with how oily my skin is.
1:30DemoAll I could do is find products that help me with the oil. That's it. That's all it's gonna always be, though.
1:35EvidenceMy skin really starting to look rejuvenated already. If you look from the beginning to the end, you will see the difference.
1:42DemoNext I go with my moisturizer by Dow.
1:44OfferThis shit is almost $100 a bottle. So, yeah, I alternated with my Natrium Multi Peptide moisturizer because a bitch don't got time to be paying $100…
1:57Demonot gonna lie. So I do not overdo it. Okay, you don't have to overdo your moisturizer. I actually use a little bit too much here, but you know.…
2:41EvidenceNot gonna lie. Every night I use it, you wake up with this shit still on your lips.
2:46DemoThat's how good it is. I definitely have to get some more. But yeah, don't skip your lips either, cause your lips, we need some TLC, too. Next is…
3:02EvidenceThat's when I use them. I love me some topicals because these masks actually do brighten your skin underneath your eyes, and it even feeling firm.…
3:12DemoMy Shit looks good. But, yeah. Thank y'all for watching

Bayou Princess 🐊👑Oct 19

0:18717 views

Result first3.8 s hook

“If you guys haven't tried Paula's Choice, this is one of my favorite liquid exfoliant.”

Script breakdown4 parts

0:00HookIf you guys haven't tried Paula's Choice, this is one of my favorite liquid exfoliant.
0:04DemoThis is gonna unclog your pores. This is gonna shrink your pores.
0:08EvidenceThis is gonna give you that even skin tone in the way this makes my skin feel.
0:13Call to actionYou guys, if you guys haven't tried a really good exfoliant, you guys, I'm gonna go ahead and link this one down below.

Evelyn❤️BabyOct 22

0:26596 views

Offer first6.6 s hook

“A skincare favorite for smoother, clearer looking skin. This leave on exfoliant with 2% salicylic acid.”

Script breakdown2 parts

0:00HookA skincare favorite for smoother, clearer looking skin. This leave on exfoliant with 2% salicylic acid.
0:07DemoBHA helps unclog pores, remove build up, reduce the look of blackheads and refine uneven texture, leaving skin feeling fresh, smooth and radiant.…

arissaadhvikSep 7

0:13521 views

The secret to cleaner-looking pores ✨ The Medicube Zero Pore Cleansing Oil melts away makeup, sunscreen, and…

Brittany Carroll 🦋Oct 15

0:10319 views

Command3.5 s hook

“Stop scrolling. If you're trying to scrub away your Black Halls fizzle scrub a tearing up skin barrier, you need to do this.”

Script breakdown3 parts

0:00HookStop scrolling. If you're trying to scrub away your Black Halls fizzle scrub a tearing up skin barrier, you need to do this.
0:04DemoThis is the renowned 2 cent BBH Liquid Acids oil exfoliant so it sinks deep down in your pores to dissolve the gunk.
0:08Call to actionTap the yellow shopping cart right down below to grab yours before it sells out.

💙💙💙💙CATHY_LOPEZ💙💙💙💙Sep 10

1:14209 views

@Paula's Choice #exfoliate #textureskin

AALIJAH ALDENER_D 🩰🎀Oct 9

0:10134 views

#paulaschoice #exfoliant #skincare #acnetreatment #acneproneskin

MADALINASep 20

HookProblemDemoEvidenceOfferCall to action

Creators selling this

11 found

ALI GRACE LEGG@aglegg_
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𝒮𝒶𝓇𝒶𝒽 𝑀𝑜𝓇𝑔𝒶𝓃@sarahmorgannn
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Crystal Lara@crystalllara
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Bayou Princess 🐊👑@itsdyreante
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Evelyn❤️Baby@evillicious_1
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arissaadhvik@arissaadhvik
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Brittany Carroll 🦋@brittanycarroll03
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💙💙💙💙CATHY_LOPEZ💙💙💙💙@cathy_lopez2
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AALIJAH ALDENER_D 🩰🎀@aalijah.d
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Hooks that opened the top videos

“I'm about to show you all my holy girl skincare product that I have literally been using since probably eight or nine years ago.”Statement6.9 sWatch1.9k views
“It's a night of all new skincare, kind of. So let's do it together.”Statement3.6 sWatch1.5k views
“I got two packages here. Bye. Bye.”Statement2.1 sWatch1.2k views
“If you're trying to get rid of your dark spots and hyperpigmentation, if you are not using a liquid exfoliator, let this be your sign. To start, you have to get one with salicylic acid.”Statement8.1 sWatch923 views
“My skin was in definite need of some TLC.”Result first2.3 sWatch791 views
“If you guys haven't tried Paula's Choice, this is one of my favorite liquid exfoliant.”Result first3.8 sWatch717 views
“A skincare favorite for smoother, clearer looking skin. This leave on exfoliant with 2% salicylic acid.”Offer first6.6 sWatch596 views
“Stop scrolling. If you're trying to scrub away your Black Halls fizzle scrub a tearing up skin barrier, you need to do this.”Command3.5 sWatch319 views