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PHOFAY Soft Matte Wear Full Coverage Foundation 30ml Oil-Controlling Lightweight Makeup Concealer for Flawless Finish

Beauty & Personal CareMakeup

PHOFAY Soft Matte Wear Full Coverage Foundation 30ml Oil-Controlling Lightweight Makeup Concealer for…

Rated 4.910 reviewsSold by PHOFAY US

No Score yetA product gets a Score after 4 weeks of review history.

Compare with competitorsOpen on TikTok Shop
Sold
145
Sold per day
–
Price
$20
New reviews
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Video views
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Creators
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Updated Oct 21, 2026

How similar products are sold

2 videos, 2 products
Usual openingStatement2 of 2 videos
Hook length5.8 sTypical
Asks to buy at0:461 of 2 videos
Video length0:38Typical
Play video0:29601 views
Statement9.2 s hook
“today I was receiving a collaboration with tricolor tricolor is a basis for unifying skin tone”
Script breakdown2 parts
  1. 0:01Hooktoday I was receiving a collaboration with tricolor tricolor is a basis for unifying skin tone
  2. 0:10Demodisguise imperfections and stains and redness providing a smooth, flawless-looking finish also that totally beautiful skin when you come out of…
📍Estefanii_creator📒💻🇺🇸Jul 23
PHOFAY Tinted Foundation SPF 30 – Light-Medium Coverage…
Play video0:47410 views
Statement2.3 s hook
“Makeup and sunscreen product haul!”
Script breakdown6 parts
  1. 0:00HookMakeup and sunscreen product haul!
  2. 0:02DemoThis is highlighter in shade 3. Oh my gosh! And then there's a mirror at the top. Concealer, foundation sticks.
  3. 0:14EvidenceI got another concealer and then a cover cream stick because last time I got this in the wrong shade.
  4. 0:20DemoAnd eyebrow kit, lip stain, concealer, and highlighter for eyebrows, a mini mascara. This is so cute! Honey glow balm original BB cream. I have the…
  5. 0:36EvidenceCushion sunscreen and then I got this Solar Baby sunscreen oil by truly. I love this brand! And that's everything for makeup and sunscreen.
  6. 0:46Call to actionAll links will be down below.
macJun 8
Women's 2-in-1 Concealer & Foundation Beauty Stick Pack…

Hooks that opened them

  • “today I was receiving a collaboration with tricolor tricolor is a basis for unifying skin tone”Statement9.2 sWatch601 views
  • “Makeup and sunscreen product haul!”Statement2.3 sWatch410 views

Makeup

Rank by units sold
#12,017
Of 22,947 products
Price against the category
34% higher
Median $14.90

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