Beauty & Personal CareMakeupEyeliner & Lipliner

Scarlet Gel Liner

Rated 4.613 reviewsSold by Melt Cosmetics

No Score yetA product gets a Score after 4 weeks of review history.

Sold
197
Sold per day
+1
Price
$32
New reviews
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Video views
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Creators
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Updated Oct 21, 2026

How similar products are sold

7 videos, 4 products
Usual openingStatement4 of 5 videos
Hook length5.5 sTypical
Deal mentioned at0:062 of 5 videos
Asks to buy at0:422 of 5 videos
Video length0:50Typical
Play video0:501.7M views
Statement2.1 s hook
“I wanna show you guys how pigmented this eyeliner is.”
Script breakdown6 parts
  1. 0:00HookI wanna show you guys how pigmented this eyeliner is.
  2. 0:02DemoIt's also the one I used on my wing. Hold up. I already have, like, half of it done, but I just looked at it and I was like, yeah, that's. That's a…
  3. 0:09EvidenceLike, when I tell you guys I've been using this, um, polito liner, and I cannot get it off, which, as an eyeliner girly, I love. I literally have to…
  4. 0:21DemoLike, after the shower, next morning, through everything, and I mean everything, this liner stays. And I'm like, I'm a liner girly through and…
  5. 0:33EvidenceLook at how dark that is and just look at the difference it makes on my eyes.
  6. 0:37DemoYeah, yeah, look at her. 10 out of ten.
Palladio Liner Obsessed Waterproof Gel Eyeliner Cosmetic…
Play video0:303.4k views
Offer first10.1 s hook
“I'm getting ready to wash my makeup off, so it's not a big deal if this looks bad, but I heard if you have blue eyes, you need to use the color chocolate eyeliner on the bottom line,”
Script breakdown2 parts
  1. 0:00HookI'm getting ready to wash my makeup off, so it's not a big deal if this looks bad, but I heard if you have blue eyes, you need to use the color…
  2. 0:10Demoand apparently it makes your eyes pop. I don't know. We're about to see. Okay, to be fair, I've never used eyeliner before, so if it doesn't look…
BurtOct 11
Too Faced Killer Liner 36 Hour Waterproof Gel Eyeliner…
Play video0:18985 views
Statement5.5 s hook
“If you're looking for a gift idea, Too Faced now has their chocolate mousse set, and it smells like chocolate and it looks good.”
Script breakdown3 parts
  1. 0:00HookIf you're looking for a gift idea, Too Faced now has their chocolate mousse set, and it smells like chocolate and it looks good.
  2. 0:06DemoIt is in the colour brown, so your eyeliner is in the colour brown, so get the brown sculpting stick and you get the matte blurring bronzer.
  3. 0:12Call to actionAll three for the price in that shopping cart. If you haven't started your Black Friday shopping, I would highly suggest clicking that orange link…
Too Faced Killer Liner 36 Hour Waterproof Gel Eyeliner…
Play video1:16887 views
Statement5.8 s hook
“We're gonna try three Christmas gifts, all from Too Faced Killer Liner, the matte blurring bronzer and the sculpting stick.”
Script breakdown3 parts
  1. 0:00HookWe're gonna try three Christmas gifts, all from Too Faced Killer Liner, the matte blurring bronzer and the sculpting stick.
  2. 0:06DemoI already put on the Born This Way Foundation. In colour, honey. And she is stunning. Now we're gonna try the contour stick. Ooh, that's creamy. And…
  3. 1:12Call to actionCame in a gift set. And then I have the link for this one, too. I'm gonna put everything in the orange app. Card.
Too Faced Killer Liner 36 Hour Waterproof Gel Eyeliner…

Hooks that opened them

  • “To fake a gloss effect, all you need is a white gel eyeliner and a white eyeshadow.”Statement4.2 sWatch10M views
  • “I wanna show you guys how pigmented this eyeliner is.”Statement2.1 sWatch1.7M views
  • “I'm getting ready to wash my makeup off, so it's not a big deal if this looks bad, but I heard if you have blue eyes, you need to use the color chocolate eyeliner on the bottom line,”Offer first10.1 sWatch3.4k views
  • “If you're looking for a gift idea, Too Faced now has their chocolate mousse set, and it smells like chocolate and it looks good.”Statement5.5 sWatch985 views
  • “We're gonna try three Christmas gifts, all from Too Faced Killer Liner, the matte blurring bronzer and the sculpting stick.”Statement5.8 sWatch887 views

Sales

Sold per dayLighter bars are averages over several days.

Scarlet Gel Liner: sold per day

Total sold

Scarlet Gel Liner: total sold

Price

Scarlet Gel Liner: price

Eyeliner & Lipliner

Rank by units sold
#475
Of 720 products
Price against the category
162% higher
Median $12.20

Selling about as much

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