Beauty & Personal CareSkincareMoisturizers & Mists

Tatcha The Dewy Milk Moisturizer | Lightweight glowing hydration for bouncy skin and a dewy glow

Rated 4.6150 reviewsSold by Tatcha

No Score yetA product gets a Score after 4 weeks of review history.

Sold
1,729
Sold per day
+1
Price
$31.20
New reviews
–
Video views
126k
4 videos
Creators
3
Found so far

Updated Oct 14, 2026

Videos selling this

4 videos
Usual openingStatement4 of 4 videos
Hook length2.3 sTypical
Deal mentioned at0:421 of 4 videos
Asks to buy at1:103 of 4 videos
Video length1:06Typical
Play videoNo. 11:1592k views
Statement2.3 s hook
“Okay, this is not like one of my ad videos.”
Script breakdown6 parts
  1. 0:00HookOkay, this is not like one of my ad videos.
  2. 0:02DemoLike, this is me being like, for real. But I did get this. Like, I put in for a free sample request for this Tatcha the dewy milk moisturizer.
  3. 0:09EvidenceAnd I love this stuff. I promise I'm not making an ad video, but just like, watch. It comes out purple and it feels so good on my skin. I used it…
  4. 0:34DemoI already did like the unboxing and it adds it all so I don't have to like, make a whole another video.
  5. 0:41EvidenceI don't know if that made it makes sense, but like, this leaves my skin glowing. Like, do you see that? Crazy. Anyways, I just wanted to show that I…
  6. 1:10Call to actioncrazy. Anyways, I will still put this in the link below if you wanna check it out.
AutumnJul 25
Play video6:5129k views
Statement9 s hook
“Okay, so I have a bunch of packages that I got sent from TikTok Shop, so I'm gonna open them up and show you guys.”
Script breakdown11 parts
  1. 0:00HookOkay, so I have a bunch of packages that I got sent from TikTok Shop, so I'm gonna open them up and show you guys.
  2. 0:09DemoBut I will be making separate videos on some of these things. It's just I have to show them so I won't get in trouble. By TikTok. It's a bunch of.…
  3. 1:29EvidenceThen I got this perfume off TikTok Shop, and it's, like, rank, probably number three out of all the perfumes that I have.
  4. 1:35DemoIt honestly feels. I mean, it's not feels. It smells like. I don't even know how to explain it. It smells like a Sol de Janeiro, but, like, a…
  5. 1:50EvidenceI wore this out one time, and it stayed for, like, hours, so love this. Okay, so then I got this little watch,
  6. 1:59Demowhich I thought it was so freaking cute. Has these, like, diamonds on the outside. I thought it was so pretty. Trying to get it to focus, but. Yeah,…
  7. 2:56EvidenceI already Put oil in my hair, but it's. My hair looks kind of crazy, but. Okay, that's cool. I definitely think I would need to use this if my hair…
  8. 3:11DemoOkay, I don't know what this is, but we're gonna find out. It was this Dr. Malaxen Lip pump. Lip plumper, which one of their, like, poor things has…
  9. 5:38EvidenceHe loves the bag. That's my little brother, by the way. But I am super excited to use this bag cause I've never had, like, a dedicated bag instead…
  10. 5:50DemoI don't really know how to show it, but I will do a try on video. So it has, like, this little top, kind of like an aloe. And then it has these…
  11. 6:43Call to actionBut I will put it in the link with all of this stuff so y'all can look at it. And I did put everything I showed in the link below.
AutumnJul 15
Play video0:365.5k views
Statement1.6 s hook
“Guys, I'm so excited.”
Script breakdown4 parts
  1. 0:00HookGuys, I'm so excited.
  2. 0:02DemoI'm gonna be trying the Dewy Milk Moisturizer by Tatcha. I believe it's supposed to be, like, a lighter version of their dewy skin cream. I'm super…
  3. 0:17EvidenceIt's like a creamy milk that absorbs so fast into the skin so my skin feels hydrated without feeling greasy.
  4. 0:22DemoHonestly, I could see this being a perfect skincare prep before applying your makeup. I really love how it feels on the skin. It's very light, it's…
Play video0:57254 views
Statement2.2 s hook
“I just got out of the shower, but I had to come tell you guys about this.”
Script breakdown9 parts
  1. 0:00HookI just got out of the shower, but I had to come tell you guys about this.
  2. 0:02DemoI have the driest skin in the world. Like, the Sahara Desert has nothing on me.
  3. 0:08EvidenceMy skin, I don't know what it is.
  4. 0:10DemoThe moisture evaporates, he doesn't stick around. Took on a cruise with my best friend, and both of our skin was dry. And I was like, do you use…
  5. 0:22EvidenceWhy is my skin so soft and, like, actually hydrated? And I went to her and I said, Joanne, is it just me, or is your skin hydrated, too? Let me tell…
  6. 0:33DemoUm, I don't really listen to the whole expiration date thing, you know? I think that's just a suggestion. This is the smaller one, and it is last me…
  7. 0:42OfferAnd honestly, $24 for this isn't bad at all.
  8. 0:45EvidenceI'll have a lot, so I'm not buying a new one, but as soon as this runs out, actually probably right prior to this running out, i'mma buy a new one.…
  9. 0:51Call to actionIf they made this in, like, a full body lotion, I buy it. I buy It. Maybe they do. I should look into it.
HookProblemDemoEvidenceOfferCall to action

Hooks that opened the top videos

  • “Okay, this is not like one of my ad videos.”Statement2.3 sWatch92k views
  • “Okay, so I have a bunch of packages that I got sent from TikTok Shop, so I'm gonna open them up and show you guys.”Statement9 sWatch29k views
  • “Guys, I'm so excited.”Statement1.6 sWatch5.5k views
  • “I just got out of the shower, but I had to come tell you guys about this.”Statement2.2 sWatch254 views

Sales

Sold per day

Tatcha The Dewy Milk Moisturizer | Lightweight glowing hydration for bouncy skin and a dewy glow: sold per day

Total sold

Tatcha The Dewy Milk Moisturizer | Lightweight glowing hydration for bouncy skin and a dewy glow: total sold

Price

Tatcha The Dewy Milk Moisturizer | Lightweight glowing hydration for bouncy skin and a dewy glow: price

Moisturizers & Mists

Rank by units sold
#278
Of 769 products
Price against the category
12% higher
Median $27.85

Selling about as much

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