Beauty & Personal CareMakeupEyebrow Products

Brow Pencil | Science of Pretty

Rated 4.859 reviewsSold by Science of Pretty

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Sold: 918
Sold per day: +0.7
Price: $24.87
New reviews: –
Video views: 411k
Creators: 1

Updated Oct 21, 2026

Videos selling this

1 video

No. 17:10411k views

Question9.9 s hook

“how to black out your eyelid and why you should try it if you never have so when I was about 20 years old a French makeup”

Script breakdown6 parts

0:01Hookhow to black out your eyelid and why you should try it if you never have so when I was about 20 years old a French makeup
0:11Evidenceartist from Paris who worked for Chanel came to San Antonio Texas to the Saks Fifth Avenue and did makeovers and I signed up immediately
0:22DemoI thought that sounded so cool and what he taught me is something that I took with me into my later career as a pro makeup artist and that I'm still…
6:25Evidenceso that it's softer and it kind of blends into that crease color that we did I'm using very light pressure here and just softening that edge do you…
6:36Demothis edge is harsh and very dramatic we just want to soften the edge without moving it around too much and without taking it outside of the…
6:59Call to actionokay I added mascara and I'm going to link at the two products that I used are ugly duckling blush and the brow pencil right here in my TikTok shop…

Science of PrettyJul 1

HookProblemDemoEvidenceOfferCall to action

Creators selling this

1 found

Science of Pretty@stephaniegoldsmithbarker
Followers
288k
Videos
1
Views
411k
Likes
15k
Latest
Jul 1
411k
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Hooks that opened the top videos

“how to black out your eyelid and why you should try it if you never have so when I was about 20 years old a French makeup”Question9.9 sWatch411k views

How similar products are sold

8 videos, 5 products

Usual openingStatement6 of 8 videos

Hook length3.1 sTypical

Deal mentioned at0:254 of 8 videos

Asks to buy at0:277 of 8 videos

Video length0:37Typical

0:306.2M views

Statement4.1 s hook

“When this eyebrow pencil exists, you have no excuse for bad brows.”

Script breakdown4 parts

0:00HookWhen this eyebrow pencil exists, you have no excuse for bad brows.
0:05DemoThrow away your pencils, toss out your powders. They do nothing for you. This pencil is perfect for beginners, and I promise it'll be your most used…
0:26Call to actionClick that orange cart right now and buy it.
0:28DemoYou won't regret it. Beautiful brows are waiting for you.

Sofia GlowMar 19

Waterproof Micro-Fork Eyebrow Pencil, Long-Lasting Brow Pen…

2:395.7M views

Problem first2.6 s hook

“I'm tired of being bullied because of my eyebrows.”

Script breakdown4 parts

0:00HookI'm tired of being bullied because of my eyebrows.
0:03DemoSo today I'm wiping them off, and I'm gonna try to make myself look normal. Today is my birthday, and I just wanna be given real compliments. I…
1:46EvidenceI think I'm laughing because they look so good, and I've had this product for eight months. Seven months, something like that. Literally just…
2:03DemoThis eyebrow looks a lot more natural and better because it's my, you know, right hand and stuff. To all my eyebrow blindness girlies. To all my…

Big Papa HannahAug 24

iMethod 2-in-1 Dual-Ended Curved Brow Pen - Eyebrow Filler…

1:222.3M views

Statement1.6 s hook

“Trying out a new brow pen.”

Script breakdown6 parts

0:00HookTrying out a new brow pen.
0:03DemoI like it. I think it's very easy to use. I've done one brow already. I think it's very easy to use, but I do believe that I could have gone with a…
0:44EvidenceAt first I tried it before now and I was like I'm not a fan.
0:48DemoBut now that I've completed, I've actually completed my brows. I don't mind it. I actually like it. I'm surprised cause last week I was not feeling…
1:02Call to actionI think it's on sale right now, so go ahead and click the link and see what you got!
1:05DemoAnd just to show you that it is smudge proof. I mean, you can go swimming, you can take a shower, you can. You can spend the night with somebody,…

MissCurrlyyJun 8

4-Tip Waterproof Eyebrow Pencil - Brow Grooming Eyebrow…

2:341.5M views

Statement2.9 s hook

“Here's how I went from no brows to wow brows.”

Script breakdown5 parts

0:00HookHere's how I went from no brows to wow brows.
0:04DemoThe first thing I'm gonna do is figure out where my brow really should go. From the side of the center of my nose, straight up, I'm going to make a…
1:04Call to actionBy the way, I'm using the waterproof smudge proof browse On Point in the color taupe today, and you can find it in the shopping cart on the front of…
1:14DemoYou've got to blend this, and the trick is to blend it with very light pressure. This is actually the most important part to making this look like a…
2:32Call to actionProducts are In the shopping cart. Thanks for watching

Camille Cowher Mature BeautyJul 19

Billion Dollar Beauty Brows On Point® Micro Brow Pencil…

0:3712k views

Statement3.3 s hook

“Me I cut the eyebrow just to prove to you that pencil works.”

Script breakdown5 parts

0:00HookMe I cut the eyebrow just to prove to you that pencil works.
0:04DemoI've never had bushy eyebrows, mommy, so let's fill in this space. The tone I use is dark brown and has four very thin tips for drawing little…
0:26EvidenceTake a close look, mommy, you yourself are seeing how it turned out and review the offer.
0:30Call to actionIf still active, you buy one and they give you the other with shipping included.
0:34DemoI leave it with you below to check if you can still find it

Yoss Ceniti ✨Oct 21

Vevivia Beauty Women's 2-Pack 4-Tip Liquid Micro Brow…

0:254.5k views

Statement4.4 s hook

“If you're new to brow pens, this Vivia 2 pack is such an easy place to start.”

Script breakdown4 parts

0:00HookIf you're new to brow pens, this Vivia 2 pack is such an easy place to start.
0:04DemoThey fill in sparse spots with little hair like strokes and there's lots of colors to choose from. Here's the trick. Press a little setting powder…
0:20OfferYou get two pens and free shipping.
0:21Call to actionJust tap the little cart below if you want to check it out.

Camille Cowher Mature BeautyOct 15

Vevivia Beauty Women's 2-Pack 4-Tip Liquid Micro Brow…

0:294.1k views

Result first2.4 s hook

“Last night I woke up and saw two negative reviews.”

Script breakdown5 parts

0:00HookLast night I woke up and saw two negative reviews.
0:02ProblemBut guess what? Neither customer had a problem with the eyebrow pencil.
0:06DemoThey both loved it, saying it's waterproof, smudge resistant and even easy for beginners to use. The only thing they complained about was the…
0:21OfferWe'll make shipping free. So starting today, every order comes with free shipping.
0:25Call to actionThe link is below. I've already ordered mine, so hurry and grab yours before it sells out.

Seraphine_LaceOct 22

Waterproof Micro-Fork Eyebrow Pencil, Long-Lasting Brow Pen…

0:371.6k views

Statement5.3 s hook

“a professional makeup artist told me once eyebrows can completely change the way your face looks.”

Script breakdown3 parts

0:00Hooka professional makeup artist told me once eyebrows can completely change the way your face looks.
0:05Demoand the truth was absolutely right since I started using this four-point eyebrow pencil I love the way my makeup looks the best leave your eyebrows…
0:27Call to actiondefined but without my eyebrows looking too marked I don't even need to be a makeup expert if you like natural and well-groomed eyebrows you find it…

YoloOct 18

Waterproof Micro-Fork Eyebrow Pencil, Long-Lasting Brow Pen…

Hooks that opened them

“When this eyebrow pencil exists, you have no excuse for bad brows.”Statement4.1 sWatch6.2M views
“I'm tired of being bullied because of my eyebrows.”Problem first2.6 sWatch5.7M views
“Trying out a new brow pen.”Statement1.6 sWatch2.3M views
“Here's how I went from no brows to wow brows.”Statement2.9 sWatch1.5M views
“Me I cut the eyebrow just to prove to you that pencil works.”Statement3.3 sWatch12k views
“If you're new to brow pens, this Vivia 2 pack is such an easy place to start.”Statement4.4 sWatch4.5k views
“Last night I woke up and saw two negative reviews.”Result first2.4 sWatch4.1k views
“a professional makeup artist told me once eyebrows can completely change the way your face looks.”Statement5.3 sWatch1.6k views