Beauty & Personal CareMakeupConcealer & Foundation

Dark Concealer | Science of Pretty | Makeup

Rated 4.621 reviewsSold by Science of Pretty

No Score yetA product gets a Score after 4 weeks of review history.

Sold
427
Sold per day
+1
Price
$32
New reviews
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Video views
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Creators
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Updated Oct 15, 2026

How similar products are sold

8 videos, 5 products
Usual openingStatement5 of 8 videos
Hook length5.7 sTypical
Deal mentioned at0:001 of 8 videos
Asks to buy at0:226 of 8 videos
Video length1:25Typical
Play video0:4914M views
Statement2.8 s hook
“That girl said that this is an espresso shot for your under eyes.”
Script breakdown4 parts
  1. 0:00HookThat girl said that this is an espresso shot for your under eyes.
  2. 0:03DemoShe was not lying. Look at this. This is the under eye cream from Paladio Beauty.
  3. 0:07Call to actionIt's not powdery, and what you do is you just tap it underneath your eye and rub it in. Like, look at that difference.
  4. 0:16DemoThat is insane. As caffeine in it, so it helps plump up your eye just like an under eye cream does, but also covers, like, a color corrector. This…
Palladio Under Eye Brightener Concealer & Foundation…
Play video0:171.5M views
Question5.9 s hook
“Girl, why does TikTok have this bundle of full size concealer and a mini for this price?”
Script breakdown3 parts
  1. 0:00HookGirl, why does TikTok have this bundle of full size concealer and a mini for this price?
  2. 0:08DemoThat, girl is insane to me.
  3. 0:10Call to actionBecause right here, it's so much more expensive to buy these two when you guys can get this on TikTok Shop.
Too Faced Born This Way Super Coverage Concealer Full Size…
Play video0:341.2M views
Statement5.1 s hook
“This concealer truly stands out as a top tier performer in the world of coverage.”
Script breakdown3 parts
  1. 0:00HookThis concealer truly stands out as a top tier performer in the world of coverage.
  2. 0:05DemoThe moment you try it, it acts like a master key, effortlessly conquering any imperfection. It creates a flawless, airbrushed finish on the skin…
  3. 0:24Call to actionIt keeps your skin feeling hydrated, is both waterproof and smudge proof, and offers incredibly reliable, long lasting wear. I've dropped the link…
Anja1Apr 21
Waterproof Matte Concealer Cream - Gentle 130#Light…
Play video4:01550k views
Statement11.1 s hook
“okay get ready with me while I explain the wedding dress situation cause honestly this is stressing me out more now for context on this whole situation”
Script breakdown4 parts
  1. 0:00Hookokay get ready with me while I explain the wedding dress situation cause honestly this is stressing me out more now for context on this whole…
  2. 0:11DemoI am one of the wedding coordinators and was upstairs during cocktail hour the bride and groom were having a private dinner down in the wine cellar…
  3. 2:06Evidenceit really worked out it worked out perfect as someone who has been coordinating weddings for five years now um this is the second time this has…
  4. 2:16Demothe first time I just was able to get it out with a tide pin um this was a lot bigger so we did not even we tried a little bit with the type in but…
Kosas Revealer Concealer — Super Creamy Brightening…
Play video1:3121k views
Result first5.5 s hook
“Part 2 of my TikTok Shop haul because I've been buying way too much stuff off of there.”
Script breakdown7 parts
  1. 0:00HookPart 2 of my TikTok Shop haul because I've been buying way too much stuff off of there.
  2. 0:06DemoUm, I seen this color wow. Dream filter pre shampoo mineral remover and I thought this would be perfect for me. Especially in the summertime because…
  3. 0:21Call to actionclarifying something for my hair is it filters out color destroying minerals found in tap water that dull, darken, and distort color. Unveils…
  4. 0:32DemoAlso went a little crazy buying Kosas products because they're my new found obsession. Let me show you guys what I got! Got the plump and juicy…
  5. 0:50EvidenceI've been seeing a lot of people love this and I got the shade airy Sunshow Glowy Warmth Bake Bronzer in the shade Beachy Beauty Blender
  6. 0:59Demobecause that looks like that's gonna be really good for concealer filler concealer that I already really like. But I got the shade 0.7 C. I'm hoping…
  7. 1:27Call to actionI link everything in this orange shopping cart right here above my name. In case you guys wanna grab anything.
Kosas Revealer Concealer — Super Creamy Brightening…
Play video2:1719k views
Question10.2 s hook
“can we do our entire complexion just using these t fit products let's put it to the test one of my favorite concealers is this one from t fit it's the cover up Pro Concealer and I have two different shades”
Script breakdown6 parts
  1. 0:00Hookcan we do our entire complexion just using these t fit products let's put it to the test one of my favorite concealers is this one from t fit it's…
  2. 0:10Demowarm and dark and they come in these little pots there's three shades in each this is what the product looks like and I'm gonna try to do my full…
  3. 0:52Evidencethe Hydrate Vanish Primer from Tea Fit is also a very good product I love how I love how it lays on the skin and how the foundation works on top of…
  4. 1:03Demoso I got a pea sized amount of the foundation of the concealer and I'm gonna mix it together and essentially I'm making a foundation so I did she…
  5. 1:46Evidencethe 7 88 and I'm gonna use this to blend the concealer areas I think that looks absolutely stunning my skin looks perfect but it still looks like…
  6. 2:08DemoI'm gonna set it with a little bit of translucent powder and that is stunning such a beautiful finish when it comes to complexion you know K Beauty…
[TFIT OFFICIAL] Cover Up Pro Concealer 15g/0.52 oz, 3-Color…
Play video1:417.2k views
Statement2.2 s hook
“I believe I can fly.”
Script breakdown5 parts
  1. 0:00HookI believe I can fly.
  2. 0:03DemoThat song has been stuck in my head for several days. You're welcome. Now it's stuck in yours. I am, in fact, still congested. So you guys get this…
  3. 0:17EvidenceI became a Kosis snob, but recently as I'm aging, I got these fine lines and wrinkles and all that bullshit.
  4. 0:22DemoThis stuff is, like, nice and creamy and very, like, thin. I don't know if that's the right way to describe it or not, but it sounds good to me. So…
  5. 1:32Call to actionYou can buy it in a four pack. I've gotten it multiple times. Literally one of my favorite glosses to keep on hand. Here's the makeup. She looks…
Kosas Revealer Concealer — Super Creamy Brightening…
Play video1:181.9k views
Statement10.7 s hook
“I am someone who grew up not really learning how to use makeup, so I've never, ever been able to accomplish, like, a full beat. I can do, like, hearts,”
Script breakdown6 parts
  1. 0:00HookI am someone who grew up not really learning how to use makeup, so I've never, ever been able to accomplish, like, a full beat. I can do, like,…
  2. 0:12Demoand some are successful, some really ages me. But something that I am able to use is concealer. I don't know why, but I am. So this is why I really,…
  3. 0:27ProblemThese are really nice because it's sweat proof, it can cover up your blemishes, and it's a non cakey formula, which I really like, because something…
  4. 0:39Demounder my eye, this kind of crease right here will just tend to get more harsh throughout the day, like when I'm making different expressions. And…
  5. 0:56ProblemSo that's why I really, really, really enjoy this, because of that main issue, just alone, but the fact that I get three different shades, and I am…
  6. 1:07Call to actionwinter, like all people, my skin tone will kind of go get a little bit darker, get a little bit lighter. So that's really, really nice to get three…
dessssssJul 19
[TFIT OFFICIAL] Cover Up Pro Concealer 15g/0.52 oz, 3-Color…

Hooks that opened them

  • “That girl said that this is an espresso shot for your under eyes.”Statement2.8 sWatch14M views
  • “Girl, why does TikTok have this bundle of full size concealer and a mini for this price?”Question5.9 sWatch1.5M views
  • “This concealer truly stands out as a top tier performer in the world of coverage.”Statement5.1 sWatch1.2M views
  • “okay get ready with me while I explain the wedding dress situation cause honestly this is stressing me out more now for context on this whole situation”Statement11.1 sWatch550k views
  • “Part 2 of my TikTok Shop haul because I've been buying way too much stuff off of there.”Result first5.5 sWatch21k views
  • “can we do our entire complexion just using these t fit products let's put it to the test one of my favorite concealers is this one from t fit it's the cover up Pro Concealer and I have two different shades”Question10.2 sWatch19k views
  • “I believe I can fly.”Statement2.2 sWatch7.2k views
  • “I am someone who grew up not really learning how to use makeup, so I've never, ever been able to accomplish, like, a full beat. I can do, like, hearts,”Statement10.7 sWatch1.9k views

Sales

Sold per day

Dark Concealer | Science of Pretty | Makeup: sold per day

Total sold

Dark Concealer | Science of Pretty | Makeup: total sold

Price

Dark Concealer | Science of Pretty | Makeup: price

Concealer & Foundation

Rank by units sold
#348
Of 719 products
Price against the category
64% higher
Median $19.50

Selling about as much

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