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EADEM Le Chouchou Lip Softening Balm Intensive + Comfort for dry lips Glossy Smooth Vegan Gentle

Beauty & Personal CareSkincareLip Treatments

EADEM Le Chouchou Lip Softening Balm Intensive + Comfort for dry lips Glossy Smooth Vegan Gentle

Rated 4.88,423 reviewsSold by eadem.co

30
SkipPeaking

Not enough momentum

120 reviews this week, 138 last week

Odds of a breakout
4%
At this Score, within 30 days
Compare with competitorsOpen on TikTok Shop
Score for Oct 23, 72 hours delayed. Get it live How it works
Sold
102,842
Sold per day
+310
Price
$30
New reviews
84
7 days
Video views
2M
30 videos
Creators
27
Found so far

Updated Oct 26, 2026

Videos selling this

Top 12 of 30
Usual openingStatement9 of 11 videos
Hook length3.2 sTypical
Deal mentioned at0:285 of 11 videos
Asks to buy at0:445 of 11 videos
Video length0:45Typical
Play video5:50874k views
Statement1.8 s hook
“I'm not afraid of getting kicked off of PR list.”
Script breakdown25 parts
  1. 0:00HookI'm not afraid of getting kicked off of PR list.
  2. 0:02DemoSo here are some products that I believe are not worth your money. Or products that are worth your money.
  3. 0:07EvidenceIn my opinion. As someone whose job is to literally try products, and I've tried a lot of them, who's gonna be on the chopping block first?
  4. 0:14DemoWhen it comes to celebrity makeup or skincare brands, I'm always really skeptical. And so here are my two cents on this. The cleanser, I would say…
  5. 0:28EvidenceBut when it comes to these two, I don't believe that there's a product that replicates what this product does for my skin. I use as makeup primer.…
  6. 0:37Call to actionI'm almost out of this, and I'm gonna buy it again because what?
  7. 0:40DemoIt's worth your money. Okay, next, uh, the pocket blushes. Worth your money. They're so blendable. I love the shades. And I also like using this as,…
  8. 1:07EvidenceI use this combined with Rhodes glazing milk underneath my Makeup.
  9. 1:11DemoAnd just nothing makes my makeup look like real skin other than this duo. This is my second tub of this, and I will be repurchasing this.
  10. 1:20OfferAbsolutely worth your money. 100,000,000%. Next up, the rice wash from Tatcha.
  11. 1:25DemoThis is made with rice. As an Asian girly, I grew up with rice being a beauty hack in my household, and so I absolutely love the formulation, and…
  12. 2:43EvidenceAnd to be honest, I would have credit these two products to how my skin looks today.
  13. 2:48DemoThis is Medicube's Deep Vita C Capsule Cream. I'm all out of this one, so I need to get another one. I'm probably on like my sixth one by now. And…
  14. 3:05Offer795% more than rubbing it in with your fingers.
  15. 3:09DemoAnd this actually helps me see the benefits of my skincare. There are also five modes in it. You can research all the modes, but stop getting…
  16. 3:24EvidenceI absolutely love this. I use this before my foam cleanser and this has really helped me with my skin texture and my blackheads. It Has really even…
  17. 3:37DemoI highly recommend it if you haven't tried it. This is a great oil to use for that. Worth your money. Next up is let me glow, and I believe this is…
  18. 4:05EvidenceBut this, in my personal experience, not worth your money. On the topic of supplements, one product that is worth your money are these Juna detox…
  19. 4:16DemoThis is my third bottle of it, I believe. This is really, really good for your gut health, and gut health is super, super important. I have seen a…
  20. 4:35EvidenceAnd as a beach girl, I love this stuff. Because let me just see if I can do a little try on for you guys to see how this leaves my skin. First off,…
  21. 4:46DemoIt smells exactly like the vacation perfume. I think I put a little bit too much, but this literally makes your skin look so glowy and not like…
  22. 4:58EvidenceAnd I wore this on the beach the other day, and I just felt so confident, and it is just, like, the most flattering thing.
  23. 5:04DemoI love putting it on my collarbones, my shoulders, when I'm in my bikini. Like, it's just such a natural glow. And it's sunscreen. Worth your money.…
  24. 5:35EvidenceI'm wearing the glazing Milk Tatcha cream and this underneath my makeup, and this is what it looks like. Definitely, definitely worth your money.
  25. 5:45DemoWear your sunscreen. Okay, those are all the products that I have for today. Let me know if you guys want to see a specific product or a part two.
Vivian YunJul 10
Play video0:4131k views
Statement1.5 s hook
“Let's get these packages open.”
Script breakdown4 parts
  1. 0:01HookLet's get these packages open.
  2. 0:02DemoBroke my nail trying to open up this package. Oh, my gosh. It's a blind box. You guys already know what this is. Chateau Rose color. Ha, ha. A body…
  3. 0:27EvidenceThis is more blush. I love my Blush.
  4. 0:31DemoGlow Alchemist. This is an defense primer. It's a really, really thick primer. Guys, this is my Bible study book that I got. It has all the stories…
SolaiiMay 5
Play video0:397.7k views
Statement2.5 s hook
“As always, I don't give a damn if you don't buy it. Haha.”
Script breakdown2 parts
  1. 0:00HookAs always, I don't give a damn if you don't buy it. Haha.
  2. 0:03DemoBe real with you. This is a lip product I avoided buying because when the girls over hype something, sometimes it's like, all right, you know what I…
Jools LebronOct 21
Play video2:414.2k views
Statement5.1 s hook
“Hey, y'all, I got a new purse, so let me show y'all what is inside.”
Script breakdown7 parts
  1. 0:00HookHey, y'all, I got a new purse, so let me show y'all what is inside.
  2. 0:05DemoOkay, so let's open this first bag, y'all. Usually I don't carry a lot of stuff, but today I just literally put everything in my bag. My essentials.…
  3. 0:24EvidenceAnd I use this for my lips and for my blush. Usually most of the time when I'm not wearing makeup, but today I'm wearing makeup, so I didn't put…
  4. 0:38DemoThis is the one I use as of right now. And then my lip combo and then my lighter. Um, this is literally just a brown pencil from the beauty supply…
  5. 1:20OfferDoes have flash, so let me turn on the flash. This is cute.
  6. 1:32DemoSometimes I carry it with me, and then obviously, I have my wallet. Cute wallet and perfume. This is from Bella Vita, what I'm carrying right now.…
  7. 2:33ProblemLike, I'm a gold girl, so I just love that, cause it's so hard to find gold detailing on accessories, so. Yeah. Bye, guys.
@andraajulieeOct 4
Play video0:393.4k views
Statement1.5 s hook
“Alright, new lip combo.”
Script breakdown4 parts
  1. 0:00HookAlright, new lip combo.
  2. 0:02DemoWe're starting with the MAC Pencil. Let's do this. Alright. Oh my gosh. Alright. I thought I had like a colorful gloss somewhere. I'm really not…
  3. 0:17OfferIt's 100% of my trunk. So now I'm going with the eat them. I think that's how you say it. I love these type of tops.
  4. 0:25DemoLike a lip softener, so it's not even like a gloss, but it makes my lips feel so smooth. And then on top of like a cute little color, it's giving…
izzyscollierJun 16
Play video0:572.3k views
Statement3.2 s hook
“Hi guys! So let's do a quick 0 0 T D.”
Script breakdown7 parts
  1. 0:00HookHi guys! So let's do a quick 0 0 T D.
  2. 0:04DemoI already run the errands but whenever I get to do the video cause I was working with time anyways.
  3. 0:10EvidenceMy hair is from me. Yeah.
  4. 0:13DemoThese earrings are Louis Vuitton.
  5. 0:16EvidenceI stole them from my mom. This chain is from the TikTok shop.
  6. 0:21DemoThis bracelet is also from the TikTok shop. This two piece set is from the TikTok shop. I am wearing a size large 195 pound. Extremely comfy.…
  7. 0:49Call to actionI will go ahead and I will link everything below for you guys. Bye!
MeliaJun 24
HookProblemDemoEvidenceOfferCall to action

Creators selling thisCreators on the videos found so far. There may be more.

27 found

Hooks that opened the top videos

  • “I'm not afraid of getting kicked off of PR list.”Statement1.8 sWatch874k views
  • “Let's get these packages open.”Statement1.5 sWatch31k views
  • “As always, I don't give a damn if you don't buy it. Haha.”Statement2.5 sWatch7.7k views
  • “Hey, y'all, I got a new purse, so let me show y'all what is inside.”Statement5.1 sWatch4.2k views
  • “Alright, new lip combo.”Statement1.5 sWatch3.4k views
  • “Hi guys! So let's do a quick 0 0 T D.”Statement3.2 sWatch2.3k views
  • “Gossip Girl here. Welcome back to another episode where we romanticize our everyday life.”Statement5.1 sWatch556 views
  • “Lip balms for dry lips shouldn't vanish in 20 minutes, am I right?”Question2.8 sWatch545 views
  • “I was freaking out last night, so I had got a notification that my E D M.”Statement6.1 sWatch343 views
  • “There's a video floating around of this girl saying that this eat them lip balm is not worth the hype, and I'm here to tell you that the devil is a liar.”Statement6.8 sWatch327 views

Sales

Sold per dayLighter bars are averages over several days.

EADEM Le Chouchou Lip Softening Balm Intensive + Comfort for dry lips Glossy Smooth Vegan Gentle: sold per day

Total sold

EADEM Le Chouchou Lip Softening Balm Intensive + Comfort for dry lips Glossy Smooth Vegan Gentle: total sold

Price

EADEM Le Chouchou Lip Softening Balm Intensive + Comfort for dry lips Glossy Smooth Vegan Gentle: price

New reviews

EADEM Le Chouchou Lip Softening Balm Intensive + Comfort for dry lips Glossy Smooth Vegan Gentle: new reviews per day
Last 7 days
84
Since Jul 15
1,174
Verified buyers
100%
Sold per review
12

Lip Treatments

Rank by units sold
#6
Of 730 products
Price against the category
89% higher
Median $15.84

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