Beauty & Personal CareMakeupConcealer & Foundation

L.A. Colors Natural Skin Tint 16 Shades - Lightweight Hydrating Foundation with Hyaluronic Acid & Jojoba Oil…

Rated 4.464 reviewsSold by Everyday New Beauty

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Sold: 523
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Price: $3.99
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Updated Oct 22, 2026

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8 videos, 5 products

Usual openingStatement4 of 8 videos

Hook length3.3 sTypical

Deal mentioned at1:223 of 8 videos

Asks to buy at0:555 of 8 videos

Video length1:16Typical

0:557.2M views

Statement2.9 s hook

“It's close enough, I think.”

Script breakdown2 parts

0:10HookIt's close enough, I think.
0:32DemoIt's raining outside, so if you can hear, like, the car passing, eh, nei. Eh

Chevena🌷Feb 18

Pixi On-the-Glow Foundation Balm Stick - Vanilla Contour…

6:412.1M views

Result first3.5 s hook

“So me and my husband have been sleeping in separate bedrooms for the past two years.”

Script breakdown30 parts

0:00HookSo me and my husband have been sleeping in separate bedrooms for the past two years.
0:04DemoAnd on our 12 year anniversary last month, we got into a taxi together after dinner, and halfway there, his phone buzzed. His buddy texted him about…
0:15EvidenceAnd the only reason I didn't completely lose it sitting there in the back of that taxi was because of what my sister had told me earlier that day.…
0:23DemoI'd actually convinced myself that this anniversary would be different. That maybe he'd try, maybe he'd remember. And so I spent two hours getting…
0:38EvidenceBottles everywhere. I've been buying them for years.
0:40DemoBut none of them actually did what they promised to do.
0:43EvidenceAnd none of them actually worked for my dry, mature skin. Every single one looked fake or washed out after some time. I called my sister in a panic…
0:54DemoI look so tired. I don't even feel like me anymore.
0:56EvidenceYou see, my sister's a dermatologist.
0:58DemoShe spent, like, 18 years in Korea working in cosmetic labs, so she knows everything about skin. And she said, stop. I'm coming over right now, and…
1:26EvidenceI'm standing there holding this white cream, thinking, my sister has officially lost her mind. But I squeeze some out anyway and started blending it…
1:36DemoStarted matching. Not kind of matching, exactly matching. I looked in the mirror. I look like myself. Not fake, not washed up. Not like I was…
2:00ProblemHe just responded in one word answers, even though he knows I hate that.
2:04DemoAnd halfway through the appetizer, he finally looked at me, and he said, you look different. And I said, what do you mean? And he said, I don't…
3:33EvidenceI didn't respond. I called my sister instead. And she said, so how is it? And I said, what is that stuff? How does it work? And my sister laughed,…
3:42DemoI spent 18 years in Korea working in cosmetic formulation labs, and the technology we use there, we call it PH adaptive response technology. And I…
4:10Call to actionAnd she said, because if your foundation works perfectly all day, you buy one bottle and you're done for a month.
4:15DemoBut if it turns orange and look fake or washed up by two PM, if it settles into your lines, if it separates and looks like a mask, you keep…
4:25ProblemIt's way more profitable to sell you a problem than a solution.
4:28DemoAnd I sat with that for a minute, and I said, so Korean labs just make it better?
4:32EvidenceAnd my sister said, we've been using this technology for 15 years.
4:35DemoIt's not new. There it's just normal. But western beauty companies won't use it. They made a business decision not to. And I said, then where did…
5:09EvidenceInstead, I said, I'm using a foundation that actually worked, and I'm getting divorced. She laughed, then realized I was serious, and she said,…
5:26DemoI didn't even realize how bad it was until you just said that. We stood there in the frozen food aisle, two women, both in marriages, where we…
5:36EvidenceI told her about my sister and about the PH technology, about how western companies won't use it because it works too well.
5:43DemoAnd I said, they make more money selling you problems than solutions. She wrote down the name Looked it up on her phone right there. And?
5:50OfferAnd she said, Lux Foundation says they're almost sold out.
5:53DemoAnd I said, yeah, they do small batches. Anna said they can't scale it because the technology is expensive to license. She ordered one in the…
6:25ProblemYou stop buying 12 bottles of foundation hoping one of them will make you visible again. Because the problem was never that you weren't beautiful…
6:36DemoAnd once you see it again, you realize you never needed his validation in the first place. The links in the description if you need it.

taimqbfjtr7Jan 28

Luxe Adjustable Tint Color-Matched Concealer & Foundation…

1:231M views

Result first3 s hook

“I'm honestly terrified to try this new foundation that went viral.”

Script breakdown7 parts

0:00HookI'm honestly terrified to try this new foundation that went viral.
0:03EvidenceUh, I ordered it like maybe five days ago and it just got in.
0:07DemoI've never heard of this brand, which is why I'm kind of scared.
0:10Call to actionBut the videos that I've seen on my for you page make me wanna add to cart immediately.
0:15DemoThese girls have like, perfectly dewy, glowy skin, and that is what I want. I'm a dry skin girly through and through, but I've really been trying to…
0:47EvidenceI got the shade 1.5 and I'm really surprised that I got it pretty spot on. Look at this.
0:54DemoLook at the doing this. Nothing turns me on more than being influenced by someone on TikTok and buying it and absolutely hitting the Mark. Would you…

Alle BreanDec 29

Diffusion Dew Lightweight Skin Tint – Dewy, Hydrating…

0:23496k views

Statement1.2 s hook

“I'm gonna do a little makeup tutorial.”

Script breakdown3 parts

0:01HookI'm gonna do a little makeup tutorial.
0:02DemoI use Laura Mercier Air, um, Tinted Moisturizer. This is actually really good. I put me on low key. Okay.
0:13EvidenceOkay, first, I use this Laura Mercier, which is so good for dry skin. Cute. Oh, my god. I look. You like emo

B4DDIETEAOct 3

Laura Mercier Tinted Moisturizer Natural Dewy SPF 30 Skin…

1:00479k views

Result first7.1 s hook

“I often try the skin tint. I really just need to know if it's my skin complexion, y'all. This is not my skin color.”

Script breakdown5 parts

0:00HookI often try the skin tint. I really just need to know if it's my skin complexion, y'all. This is not my skin color.
0:07DemoOh, yes, it is. This could be. Okay, so this is it. It kinda look a little bit darker than me. Okay, let me. Okay. Yeah, let's blend it in with this…
0:36Offerlike, I've been looking for a skin tone, y'all, and I just happen to get this because I had a coupon on TikTok Shop. Oh. And it feels so good on my…
0:49Demoand it's so lightweight. Like it don't feel like nothing. I got the shade 3.
0:55Call to actionYes. I'm gonna put the link below for the skin tone, y'all. Go get y'all in a cheap. They not expensive at all. Go get y'all.

Brii AmourrJun 16

【Black Friday】2-Count Long-Lasting Solid Foundation Sticks…

1:28170k views

Result first6.2 s hook

“There it is. This is my skin before makeup and without any beauty filter.”

Script breakdown4 parts

0:00HookThere it is. This is my skin before makeup and without any beauty filter.
0:06DemoHold on, I'll prove it. This is beauty filter on and this is beauty filter off. No one paid me to say this. This is just unfortunately the best skin…
0:24EvidenceI love when that happens. This is my skin with just the skin tint on. Again, no beauty filter.
0:29DemoLet me prove it. This beauty filter on and this is beauty filter off. I mean, right like that. It's the best. It's just the best. I don't even know…

MarielOct 12

Diffusion Dew Lightweight Skin Tint – Dewy, Hydrating…

1:412.8k views

Statement3.1 s hook

“If you are over 40, stop wearing foundation.”

Script breakdown8 parts

0:00HookIf you are over 40, stop wearing foundation.
0:03DemoIt looks like shit. I can guarantee you it is not doing what you think it is doing for you. Unless the look you were going for was highlighting…
0:30EvidenceAnd I was that girl. Now my skin looks like this.
0:34DemoYou cannot tell me that it doesn't look like I was freshly glazed and pulled from the Kiln. That foundation I just poured. Look at this. This is my…
1:22Call to actionI am going to attempt to link this if It is not down there. Either I messed up or it is sold out.
1:30OfferI know last month it kept selling out.
1:32Call to actionSo if you see your shade, I would go ahead and grab it.
1:34DemoI'm currently using shade 2 and that's because I have self Tanner on. When I don't have self Tanner on, I use 1.5. Okay, love you. Bye bye.

Allison VeerOct 16

Diffusion Dew Lightweight Skin Tint – Dewy, Hydrating…

1:081.8k views

Statement4.7 s hook

“Rapid fire of things I got on TikTok Shop within the past couple weeks.”

Script breakdown5 parts

0:01HookRapid fire of things I got on TikTok Shop within the past couple weeks.
0:06Call to actionIf you are a TikTok Shop affiliate, click on these and see if you can get samples of them too.
0:13DemoLip Treatment Hydrating Cream A different flavor of the lip treatments and another hydrating cream. Pixie 50 SPF Sunblock Stick, Earth Breeze…
0:58Call to actionIf you're interested, click on the links and check them out.
1:01DemoThank you guys so much for watching my videos! I really appreciate it. Have a great day, bye!

FayettevillephotographerJun 14

Pixi On-the-Glow Foundation Balm Stick - Vanilla Contour…

Hooks that opened them

“It's close enough, I think.”Statement2.9 sWatch7.2M views
“So me and my husband have been sleeping in separate bedrooms for the past two years.”Result first3.5 sWatch2.1M views
“I'm honestly terrified to try this new foundation that went viral.”Result first3 sWatch1M views
“I'm gonna do a little makeup tutorial.”Statement1.2 sWatch496k views
“I often try the skin tint. I really just need to know if it's my skin complexion, y'all. This is not my skin color.”Result first7.1 sWatch479k views
“There it is. This is my skin before makeup and without any beauty filter.”Result first6.2 sWatch170k views
“If you are over 40, stop wearing foundation.”Statement3.1 sWatch2.8k views
“Rapid fire of things I got on TikTok Shop within the past couple weeks.”Statement4.7 sWatch1.8k views