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The Most Loved Collection

Beauty & Personal CareSkincareSerums & Essences

The Most Loved Collection

Rated 4.72,368 reviewsSold by The Ordinary StoreOfficial shop

No Score yetA product gets a Score after 4 weeks of review history.

Compare with competitorsOpen on TikTok Shop
Sold
32,076
Sold per day
+16
Price
$32.63
New reviews
–
Video views
4.8M
3 videos
Creators
3
Found so far

Updated Oct 21, 2026

Videos selling this

3 videos
Play videoNo. 11:124.8M views
Question4.3 s hook
“Do you want to know the three most affordable skincare products that will absolutely make a difference?”
Script breakdown9 parts
  1. 0:00HookDo you want to know the three most affordable skincare products that will absolutely make a difference?
  2. 0:04OfferThese three right here. I just restocked because ordinary did a 10% off on their most love collection.
  3. 0:09DemoThis is probably my first ride or die ordinary product. It's their hyaluronic acid. It's for plumping. Super hydrated. Listen, I'm over 40 years old.
  4. 0:17EvidenceI need the hydration. My skin just drinks everything up.
  5. 0:20OfferThis is their niacinamide, and it's 1% zinc. And I don't know why I ever veered away from this because I was using a very expensive bougie…
  6. 0:28DemoThis one is way better for like a fraction of the cost. If you have blemish prone skin or if you need brightening, so important to have a…
  7. 0:53EvidenceI have been so extra puffy lately.
  8. 0:55OfferSo ordinary bundle these all together and their most loved collection. I was like, yes! Immediately because I needed to re buy. Anyway, just a PSA,…
  9. 1:04DemoAh! Love how thoughtful ordinary is when they formulate their products and make them truly accessible to so many different people. Thank you,…
Michelle YorkOct 5
HookProblemDemoEvidenceOfferCall to action

Hooks that opened the top videos

  • “Do you want to know the three most affordable skincare products that will absolutely make a difference?”Question4.3 sWatch4.8M views

Sales

Sold per dayLighter bars are averages over several days.

The Most Loved Collection: sold per day

Total sold

The Most Loved Collection: total sold

Price

The Most Loved Collection: price

Serums & Essences

Rank by units sold
#57
Of 776 products
Price against the category
4% higher
Median $31.30

Selling about as much

[Anua] Azelaic Acid 10 Hyaluron Redness Soothing Serum 1.01 fl.oz.(30ml)｜Azelaicacid, Hyaluronic Acid, Non-Poreclogging, korean skincare, soothing, redness, sensitive skin, acne-prone[Anua] Azelaic Acid 10 Hyaluron Redness Soothing Serum 1.01…333 a day34,522 sold$33[medicube] Triple Collagen Serum Collagen+Hyaluronic Acid+Niacinamide[medicube] Triple Collagen Serum Collagen+Hyaluronic…175 a day33,454 sold$45.50[medicube] PDRN Pink One Day Serum | PDRN Pink Skindrop Serum | 99% Salmon DNA, PDRN, Uneven skintone, Korean skincare, Single-Use Vial[medicube] PDRN Pink One Day Serum | PDRN Pink Skindrop Serum…3 a day32,212 sold$45.50[Skin Deva]20% Argireline Serum with Matrixyl 3000 + Hyaluronic Acid | Anti-Aging, Wrinkle Reducer, Firming & Hydrating Serum | Skin Repair & Plumping Care | All Skin Types[Skin Deva]20% Argireline Serum with Matrixyl 3000 + Hyaluronic…3 a day31,761 sold$34.99[OFFICIAL d'Alba] White Truffle First Spray Serum - Authentic Face Glow Serum - Lightweight & Vegan Korean Serum Face Spray[OFFICIAL d'Alba] White Truffle First Spray Serum - Authentic…184 a day31,662 sold$19[Anua] Mix & Match Serum Duo & Trio Set ｜Discoloration Pink Serum Duo for Brightening, Hyaluron Skin Barrier Duo for Sensitive and Dry Skin & Soothing Care, Power Trio Set for Glow Skin ｜ Dark Spot Serum, PDRN, Azelaic, Peach Serum, Dark Spot Corrector[Anua] Mix & Match Serum Duo & Trio Set ｜Discoloration Pink…6 a day31,624 sold$62.40

The Ordinary StoreOfficial shop

Sold
3,600,417
Products
106
Followers
400,744
Videos
3,704
Rating
4.5
Reviews
296,998

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