
Beauty & Personal CareMakeupConcealer & Foundation
Too Faced Born This Way Super Coverage Multi-Use Concealer | Full-Coverage, 12 Hour Wear + Hydration | Sweat…
SkipSaturated
Slower than its last month
39 reviews this week, 52 last week
- Odds of a breakout
- 4% At this Score, within 30 days
Score for Oct 23, 72 hours delayed. Get it live How it works
- Sold
- 79,760
- Sold per day
- +87.5
- Price
- $20.80
- New reviews
- 34 7 days
- Video views
- 5M 6 videos
- Creators
- 6 Found so far
Updated Oct 23, 2026
Videos selling this
6 videosUsual openingStatement2 of 4 videos
Hook length3.5 sTypical
Asks to buy at4:172 of 4 videos
Video length0:40Typical
Statement1.6 s hook
“I ain't turning down nothing.”Script breakdown2 parts
- 0:00HookI ain't turning down nothing.
- 0:02DemoI turn nothing into something. Little baby on the dead loaves
AmarviaMay 14
Command2.5 s hook
“Get ready with me while I answer some of y'all's questions.”Script breakdown31 parts
- 0:00HookGet ready with me while I answer some of y'all's questions.
- 0:03DemoFor my last get ready with me, we will start off with where i'm from. I'm originally from saint bernard, louisiana. Show me whatever you want to…
- 0:13EvidenceThen I was taken away from my mother, um, and I had to move with my dad in Mandeville.
- 0:20DemoSo I went to school over there from sixth, seventh, eighth, ninth, 10th, and 11th grade. And then Hurricane Katrina hit, and then I moved over here…
- 0:34EvidenceSo I've been here since high school, senior year, high school.
- 0:40DemoI couldn't list all of the products in my last get ready with me because I had music playing in the background. So I will list them all this time.…
- 0:55EvidenceMy mom had a lot of issues.
- 0:57DemoMedical issues, which caused her to take pills, and I believe. I guess that made her become a pillhead. She used to wake me up in the middle of the…
- 1:29EvidenceOreo luminous Shade 9:03 I do have a half brother from my dad.
- 1:38DemoHe's way older than me, but he is now a she. Whatever floats her boat. We've never really had much of a relationship, so it doesn't really faze me.…
- 2:00EvidenceBorn this way concealer. My mom always favored my brother.
- 2:04DemoShe was always jealous of me.
- 2:07ProblemI hate to say that word because it's dumb as a parent to say that you're jealous of your child. Especially now that I'm a mom.
- 2:13EvidenceI am always, always proud of my kids no matter what.
- 2:17DemoAnd it makes me sad that parents that can be jealous of their children. Anyways, um, I just knew that she was always different, so I didn't want to…
- 2:56Evidenceit's crazy. My dad is still here.
- 2:59DemoHe's local to me. Um, I talk to him. I just don't have the best relationship with them. But it's not a bad relationship. Mark's parents have showed…
- 3:41EvidenceI love this stuff. Very, very,
- 3:47Demoabout to say coverable. Very, very, um, full coverage. And it's. I love the consistency of it. They do have fake ones on Amazon. People are…
- 4:09EvidenceI will share one more thing about my mom that will show you the type of person that she is.
- 4:14DemoSo inside of her nose, she was saying that she was waiting for me to deliver. Morgan, like, find out the day that I was gonna have her. But nobody…
- 4:55EvidenceI am Spanish. I look more like my mom's side of the family, which, um, are from Spain, the Canary Islands.
- 5:04DemoAnd it's so funny, cause over the weekend I was like, I wonder what people from the Canary Islands look like.
- 5:07EvidenceSo I googled people from the Canary Islands and I'm about to show you a picture, cause they look like me. My dad is like French and something, I…
- 5:15DemoBut I don't feel like I look anything, um, like him. My great grandma did not speak any English. She spoke all Spanish. Hold on, let me show you a…
- 6:23EvidenceI worked two dental office jobs, Monday through Thursday, and then another office Friday and Saturday. On the weekends that I didn't have Morgan.…
- 6:33DemoSo I would work on Sundays and Wednesdays. And then if they had, like, groups with the people at church that needed their kids watch, I would do…
- 6:51EvidenceI worked in the dental field for 16 years before I officially did TikTok and Mom Life by myself. And it's already at nine minutes long. I use…
- 7:02DemoComes in pink and translucent. I met Mark at a Mexican restaurant. Me and an old friend was out one night, and he was there. I already explained all…
- 7:29Call to actionI absolutely love it. I will link setting my face with the dibs.
- 7:33DemoAnd that is all I have time for today.
Valerie RogersMay 13
i love makeup sm #foryou #grwmroutine #naomixobeauty
naomi 👸🏻Jun 12
Statement4.5 s hook
“These are the only concealers job that don't look cakey or dry underneath my eyes. It is the Too Faced born this way.”Script breakdown2 parts
- 0:00HookThese are the only concealers job that don't look cakey or dry underneath my eyes. It is the Too Faced born this way.
- 0:05DemoI'm telling you, these concealers are worth every single penny got. They don't crease, they are full coverage which I love. I like using the shade…
loreMay 12
Didn’t something slightly different on the eyes!! Still an everyday makeup look. 😮💨❤️ #makeup…
Tee MonaéOct 22
Result first10 s hook
“I've been getting a lot of compliments on my skin lately and I just wanted to show y'all what I've been using so if you want to cover up imperfections or give your skin a glass look it's skin tint”Script breakdown5 parts
- 0:00HookI've been getting a lot of compliments on my skin lately and I just wanted to show y'all what I've been using so if you want to cover up…
- 0:10Evidenceby make is so good I literally just put a little bit I wish I would have done this as I was doing it but so I used my Too Faced concealer in Golden…
- 0:22Demoa little bit here a little bit here and then I took the skin tint and I just like put one pump here one pump here one pump here and one pump here…
- 0:45EvidenceI don't have any filter on right now this is how my skin looks there's nothing else on it but a little bit of concealer and the skin tint I've been…
- 1:04Call to actionthat are actually good for your skin so I'll link it in the card if you guys want to get it
✨Tiffani Arce✨Oct 22
HookProblemDemoEvidenceOfferCall to action
Creators selling thisCreators on the videos found so far. There may be more.
6 found- Amarvia@notamarvia
- Followers
- 84k
- Videos
- 1
- Views
- 4.4M
- Likes
- 574k
- Latest
- May 14
Also sells - Valerie Rogers@vrogers17
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- Videos
- 1
- Views
- 500k
- Likes
- 33k
- Latest
- May 13
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- naomi 👸🏻@gottalovenaomi
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- lore@lorebelleza
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- Tee Monaé@tee.monae2
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- ✨Tiffani Arce✨@itstiffslife
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Hooks that opened the top videos
- “I ain't turning down nothing.”Statement1.6 sWatch4.4M views
- “Get ready with me while I answer some of y'all's questions.”Command2.5 sWatch500k views
- “These are the only concealers job that don't look cakey or dry underneath my eyes. It is the Too Faced born this way.”Statement4.5 sWatch1.5k views
- “I've been getting a lot of compliments on my skin lately and I just wanted to show y'all what I've been using so if you want to cover up imperfections or give your skin a glass look it's skin tint”Result first10 sWatch50 views
Sales
Sold per dayLighter bars are averages over several days.
Total sold
Price
New reviews
- Last 7 days
- 34
- Since Jun 30
- 1,034
- Verified buyers
- 100%
- Sold per review
- 10
Concealer & Foundation
- Rank by units sold
- #18 Of 719 products
- Price against the category
- 7% higher Median $19.50
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Too Faced Born This Way Sunset Stripped Eye Shadow Palette | 12…138 a day17,843 sold$67.60
Too Faced Born This Way Super Coverage Concealer Full Size &…43 a day10,404 sold$67.60
Too Faced Born This Way The Natural Nudes Eye Shadow Palette…2 a day7,595 sold$74.10
Too Faced Chocolate Soleil Melting Bronzing & Sculpting Stick…5 a day6,932 sold$45.50
Too Faced Cloud Crush Blurring Blush | Buildable, Blendable…5 a day5,650 sold$41.60
Too Faced Born This Way Undetectable Medium-To-Full Coverage…9.8 a day3,442 sold$62.40





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