Beauty & Personal CareHaircare & StylingShampoo & Conditioner

Color Wow Color Security Shampoo

Rated 4.71,120 reviewsSold by Color Wow Hair

No Score yetA product gets a Score after 4 weeks of review history.

Sold
11,046
Sold per day
+3
Price
$33.80
New reviews
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Video views
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Updated Oct 21, 2026

How similar products are sold

8 videos, 4 products
Usual openingStatement4 of 8 videos
Hook length3.9 sTypical
Deal mentioned at0:083 of 8 videos
Asks to buy at0:396 of 8 videos
Video length1:21Typical
Play video1:4623k views
Result first4.6 s hook
“I have been out of town, and I came back, and I have some packages I had to open for TikTok shop.”
Script breakdown7 parts
  1. 0:00HookI have been out of town, and I came back, and I have some packages I had to open for TikTok shop.
  2. 0:05DemoSo you're gonna get to see what I got first.
  3. 0:07EvidenceI redid my son's room in all basketball theme.
  4. 0:09DemoSo I got him one of these silent balls, and I got him a hoop in his room so he can play with it without breaking things. He also asked me for some…
  5. 0:40EvidenceI've been wanting this. Um, this is that Tart BB Blur tinted moisturizer. I love a good tinted moisturizer.
  6. 0:45DemoI wanna try it. It was supposed to come with a free brush. It didn't, so I don't know. I'll use something else to apply it, I guess. I got the color…
  7. 1:28Problemhard to show on camera. What's up, chat? What's up, chat? You look so cute. Thanks, babe. That's all for now.
Color Wow Dream Clean Shampoo and Conditioner Bundle (Fine…
Play video1:3121k views
Result first5.5 s hook
“Part 2 of my TikTok Shop haul because I've been buying way too much stuff off of there.”
Script breakdown7 parts
  1. 0:00HookPart 2 of my TikTok Shop haul because I've been buying way too much stuff off of there.
  2. 0:06DemoUm, I seen this color wow. Dream filter pre shampoo mineral remover and I thought this would be perfect for me. Especially in the summertime because…
  3. 0:21Call to actionclarifying something for my hair is it filters out color destroying minerals found in tap water that dull, darken, and distort color. Unveils…
  4. 0:32DemoAlso went a little crazy buying Kosas products because they're my new found obsession. Let me show you guys what I got! Got the plump and juicy…
  5. 0:50EvidenceI've been seeing a lot of people love this and I got the shade airy Sunshow Glowy Warmth Bake Bronzer in the shade Beachy Beauty Blender
  6. 0:59Demobecause that looks like that's gonna be really good for concealer filler concealer that I already really like. But I got the shade 0.7 C. I'm hoping…
  7. 1:27Call to actionI link everything in this orange shopping cart right here above my name. In case you guys wanna grab anything.
Color Wow Dream Filter Pre-Shampoo Treatment | Hard Water…
Play video0:217.8k views
Question6 s hook
“Do not buy this in store right now because they are gonna give you a free mini and a discount on TikTok Shop.”
Script breakdown4 parts
  1. 0:00HookDo not buy this in store right now because they are gonna give you a free mini and a discount on TikTok Shop.
  2. 0:06DemoYou're literally gonna get this for free when you purchase the full size.
  3. 0:09OfferAnd this retails for $19 by itself.
  4. 0:11DemoIs color wow dry shampoo. It goes on clear, and it is the only dry shampoo that has a shampoo grade cleanser. So you're actually going to be…
ohh.mggOct 18
Color Wow Insta-WOW Advanced Dry Shampoo | Oil-Absorbing…
Play video2:085.6k views
Statement2.3 s hook
“A TikTok shop free sample haul.”
Script breakdown9 parts
  1. 0:00HookA TikTok shop free sample haul.
  2. 0:02DemoI haven't done one in a couple of days. We're gonna start this one off really strong, because I absolutely love this stuff.
  3. 0:13EvidenceIt is dry shampoo by. Wow, it is so cool. And I definitely need this in my hair today.
  4. 0:20DemoEspecially if you're exercising, if you go to the gym and then afterwards you have something to do or you have to go to work. I'm gonna actually…
  5. 0:49EvidenceOn top of giving my hair that Clean Sensation.
  6. 0:53DemoTravel toothbrush holder. Hmm. I wonder what I'm gonna use this for. This actually looks like it'll hold two toothbrushes in there. It's pretty big.…
  7. 1:54Evidenceare my husband's reading glasses.
  8. 1:56DemoSix pairs in the pack. You get two of each color. There's three different colors to them. You can pick your own graduation on there.
  9. 2:03Call to actionSo if you need it stronger or less strong, I'm gonna link it in the car below. This is a great deal.
Color Wow Insta-WOW Advanced Dry Shampoo | Oil-Absorbing…
Play video1:312.1k views
Statement6.3 s hook
“I had quite a few products during the month of September, so I wanted to show you guys what I went through and if I'd repurchase.”
Script breakdown14 parts
  1. 0:00HookI had quite a few products during the month of September, so I wanted to show you guys what I went through and if I'd repurchase.
  2. 0:06DemoFirst thing I used was the Cyclar Naked and truly body wash. Oh, my gosh. Like, glides on my body. 10 out of 10, though, and I would definitely…
  3. 0:14EvidenceThis is the Diva Scalp Serum, and I bought this because I wanted my hair to, like, grow a lot because I have a lot of breakage because of, like, the…
  4. 0:25DemoBut I didn't really notice that much growth, but it did leave my scalp feeling really clean. I would maybe repurchase the let me sleep gummies.
  5. 0:32EvidenceI love these. I think this is, like, my third one of these. They just knock you out.
  6. 0:37DemoThey're so good, and I go to sleep right away. So definitely repurchasing the prequel face wash. It.
  7. 0:42EvidenceI feel like this makes my skin feel very hydrated without drying it out, because I have, like, a mixed combo skin barrier. I don't really know. My…
  8. 0:52DemoReally upset about this. They don't sell it anymore, but if they did, I would buy every single one of them.
  9. 0:57EvidenceLeaves my hair feeling like million dollars. What I repurchase. Yes. Do they sell it? No. Color. Wow. Conditioner. Really good.
  10. 1:04DemoMy grandma got this for me for Christmas, and I'm Just now finishing that. So love it. I definitely would repurchase.
  11. 1:10EvidenceI just feel like it leaves my hair very silky smooth.
  12. 1:13DemoLast but not least, we have the Bondi Boost Miracle Hair Mask. It's like the strawberry gum one.
  13. 1:18EvidenceI love this one. I just feel like there wasn't enough in the bottle.
  14. 1:21DemoThey made this bigger. I would definitely repurchase. Like, I don't know, like, I went through this in, like, maybe 5 washes. Might be user error,…
Color Wow Color Security Conditioner Fine to Normal
Play video1:111.8k views
Statement1.7 s hook
“You ask and we don't gate keep.”
Script breakdown13 parts
  1. 0:00HookYou ask and we don't gate keep.
  2. 0:02EvidenceI am obsessed with Colour Wow's shampoo and conditioner.
  3. 0:06DemoThis is the colour security and it's for fine to normal hair.
  4. 0:08Offer100% clean and residue free.
  5. 0:10EvidenceIt is a clear shampoo. I am obsessed with this shampoo.
  6. 0:14DemoAnd don't even get me started on the conditioner. The coat conditioner actually has heat protectant built into it. Actually three different types of…
  7. 0:32EvidenceI have not done anything to my hair but blow dry it.
  8. 0:35DemoLook at the shine. I didn't even put any products into it.
  9. 0:39EvidenceI've had my extensions now for, I wanna say eight months and my extensions still look absolutely amazing.
  10. 0:47OfferI think they might need a trim at this point, but overall my hair is looks the healthiest it's ever looked just because of me switching to this…
  11. 0:58DemoWe spend so much money on extensions on our colour. We need to make sure that we have the right aftercare. And again, I'm obsessed.
  12. 1:06Call to actionI dropped the link for you ladies.
  13. 1:08DemoGo ahead and check out this combo and let your girl know what you think.
Color Wow Dream Clean Shampoo and Conditioner Bundle (Fine…
Play video0:481.4k views
Question3.1 s hook
“Dry shampoo? No dry shampoo.”
Script breakdown6 parts
  1. 0:00HookDry shampoo? No dry shampoo.
  2. 0:03EvidenceI haven't washed my hair in seven days. That's why it's so greasy. It literally looks almost wet.
  3. 0:09DemoBut we're gonna see if the InstaWow Dry Shampoo can actually take away the grease. What I love about this stuff is it leaves absolutely no white cast.
  4. 0:17EvidenceLike, my hair is pretty dark, and you can't see it when I spray it in my hair at all.
  5. 0:20DemoLet's spray in a bunch, cause I need it now. We're gonna brush it through. And what's different about this stuff is it actually removes the grease…
  6. 0:47Call to actionI'll link it for you right here.
Color Wow Insta-WOW Advanced Dry Shampoo | Oil-Absorbing…

Hooks that opened them

  • “Okay, so I want platinum blonde hair.”Statement2.2 sWatch6.8M views
  • “I have been out of town, and I came back, and I have some packages I had to open for TikTok shop.”Result first4.6 sWatch23k views
  • “Part 2 of my TikTok Shop haul because I've been buying way too much stuff off of there.”Result first5.5 sWatch21k views
  • “Do not buy this in store right now because they are gonna give you a free mini and a discount on TikTok Shop.”Question6 sWatch7.8k views
  • “A TikTok shop free sample haul.”Statement2.3 sWatch5.6k views
  • “I had quite a few products during the month of September, so I wanted to show you guys what I went through and if I'd repurchase.”Statement6.3 sWatch2.1k views
  • “You ask and we don't gate keep.”Statement1.7 sWatch1.8k views
  • “Dry shampoo? No dry shampoo.”Question3.1 sWatch1.4k views

Sales

Sold per dayLighter bars are averages over several days.

Color Wow Color Security Shampoo: sold per day

Total sold

Color Wow Color Security Shampoo: total sold

Price

Color Wow Color Security Shampoo: price

Shampoo & Conditioner

Rank by units sold
#96
Of 870 products
Price against the category
17% higher
Median $29

Selling about as much

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