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e.l.f. Halo Glow Powder Highlighter - Ultra-Silky Glass Skin Finish, Micro-Shimmer Blends Seamlessly, Crease & Cake Resistant, 5 shades

Beauty & Personal CareMakeup

e.l.f. Halo Glow Powder Highlighter - Ultra-Silky Glass Skin Finish, Micro-Shimmer Blends Seamlessly, Crease…

Rated 4.7273 reviewsSold by e.l.f. Cosmetics

No Score yetA product gets a Score after 4 weeks of review history.

Compare with competitorsOpen on TikTok Shop
Sold
3,102
Sold per day
–
Price
$15.50
New reviews
–
Video views
2.6M
1 video
Creators
–

Updated Oct 14, 2026

Videos selling this

1 video

How similar products are sold

8 videos, 5 products
Usual openingStatement2 of 4 videos
Hook length2.2 sTypical
Deal mentioned at0:021 of 4 videos
Asks to buy at1:072 of 4 videos
Video length1:04Typical
Play video1:521M views
Statement1.5 s hook
“Lady Gaga said, happy summer!”
Script breakdown9 parts
  1. 0:00HookLady Gaga said, happy summer!
  2. 0:02OfferHere's 20% off every single item.
  3. 0:05DemoSo let's do a full face of some of my favorites. Everything on my face right now is House Labs. I'm going in with the Tritone Skin Tech Foundation…
  4. 0:15EvidenceI am engaged and doing my own makeup, so I already decided this is the foundation I'm wearing on my wedding day because it's the most beautiful,…
  5. 0:24DemoI like a really bright under eye, so I'm gonna go in with their concealer in the shade you. It covers beautifully. It's always so seamless and lasts…
  6. 1:27Call to actionIt's a really pretty pink and I'm just gonna tap it up here where I would apply blush.
  7. 1:31DemoIt's so pretty. The star of the show is her new mascara. This is the B Structural Mascara. It's formulated with a vegan B silk, so it's gonna help…
  8. 1:46EvidenceI have not seen my skin look this good in so long. I'm obsessed with all these products.
  9. 1:50Offer20% off all of House Labs products.
Hal🤍May 15
HAUS LABS Bio-Radiant Gel-Powder Highlighter | Radiant Glow…
Play video0:303.9k views
Result first1.9 s hook
“Miss Gaga made my favorite sunset blush.”
Script breakdown3 parts
  1. 0:00HookMiss Gaga made my favorite sunset blush.
  2. 0:02DemoI cannot get over how stunning she is. Like, you're kidding. This is the House Labs Fire Opal Highlighter. This literally gives you the sunset on…
  3. 0:27EvidenceIt's actually insane. I'm absolutely obsessed. It's house labs and fire Opal.
lucyOct 6
HAUS LABS Bio-Radiant Gel-Powder Highlighter | Radiant Glow…
Play video0:531.5k views
Command7.5 s hook
“look at the consistency of this highlighter it's literally like putty guys it's freaking insane”
Script breakdown5 parts
  1. 0:00Hooklook at the consistency of this highlighter it's literally like putty guys it's freaking insane
  2. 0:08Evidenceit's super fine so it doesn't look cakey like a lot of highlighters do instead it literally looks wet on my skin
  3. 0:19Democause of how fine it is you really get that glowy glass skin look instead of that crusty glittery look I can't get over that actually insane I roll…
  4. 0:39Evidencet 0 1 so obsessed with this one it has these like rosy tones too this one is really pretty to add and layer almost like a blush
  5. 0:48Call to actionthat is freaking radiant I'm gonna link them these are a game changer
SylviaOct 27
Focallure Gel-To-Powder Sparkle Highlighter (14g)…

Hooks that opened them

  • “Lady Gaga said, happy summer!”Statement1.5 sWatch1M views
  • “You want your highlight to be a little bit more potent.”Statement2.4 sWatch20k views
  • “Miss Gaga made my favorite sunset blush.”Result first1.9 sWatch3.9k views
  • “look at the consistency of this highlighter it's literally like putty guys it's freaking insane”Command7.5 sWatch1.5k views

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#2,714
Of 23,049 products
Price against the category
4% higher
Median $14.91

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