e.l.f. Pro Eyelash Curler - Long-Lasting Curl, Ergonomic Design, Extra Replacement Pad, $5

Rated 4.61,064 reviewsSold by e.l.f. Cosmetics

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Sold: 12,182
Sold per day: +43.4
Price: $12.50
New reviews: –
Video views: 7.6M
Creators: –

Updated Oct 21, 2026

Videos selling this

1 video

No. 11:377.6M views

Problem first3.5 s hook

“I'm sick and tired of people doing no makeup makeup, and they're literally wearing a full face.”

Script breakdown6 parts

0:00HookI'm sick and tired of people doing no makeup makeup, and they're literally wearing a full face.
0:04DemoSo this is gonna be my actual, undetectable makeup that just enhances your features. First, we're gonna start with brow gel. This one's from…
0:46OfferI'm using the Elf Pro Curlers $5, and I feel like that just adds the most beautiful difference to your lashes.
0:51DemoIf your lashes suck, start using lashroom, and they'll start Looking better without wearing mascara. Last, we're gonna add fake freckles. I also use…
1:31EvidenceI just threw my hair up in a little bun like I just woke up. How are they gonna tell you any different?
1:35DemoYeah, that's my tutorial. Bye.

kayla ryanDec 7

HookProblemDemoEvidenceOfferCall to action

Hooks that opened the top videos

“I'm sick and tired of people doing no makeup makeup, and they're literally wearing a full face.”Problem first3.5 sWatch7.6M views

How similar products are sold

7 videos, 6 products

Usual openingStatement5 of 7 videos

Hook length4.7 sTypical

Asks to buy at0:171 of 7 videos

Video length0:42Typical

0:4715M views

Command2.6 s hook

“Look, I'm going to tell you something from the bottom of my heart.”

Script breakdown5 parts

0:00HookLook, I'm going to tell you something from the bottom of my heart.
0:03DemoThank you to god for all the good that is coming into your life, even for that which he does not yet understand.
0:09ProblemSometimes you keep complaining, looking at what's missing, what hurts or what didn't come out the way you wanted it to and we forget to see…
0:17DemoJust up another day is already a gift. Health, work, family, the opportunity to start all over again. All this is God's grace. When you learn to…
0:38ProblemGratitude does not mean that what you have lost does not hurt, means that decides to trust god knows why he does things and at what moment he does…

yuri🌸Mar 13

FORLIFA Pro HyperCurve 3-in-1 Multi-Head Corded Ionic…

0:353.4M views

Command10.7 s hook

“Look how it's doing, the best thing is that it does not burn your hair because it works through the kneecap of the roller.”

Script breakdown4 parts

0:01HookLook how it's doing, the best thing is that it does not burn your hair because it works through the kneecap of the roller.
0:11DemoIn these 2 little buttons here, look what you can handle so much on the right side like the left side.
0:17Call to actionNow I'm going to make one on the right side to see how the shape of the curl changes, so I hope you can buy it. I leave it here in the cart orange…
0:32DemoLook on the right side and the left side

karlatipsDec 4

FORLIFA Pro HyperCurve Auto Rotating Curler - 3-in-1 Hair…

0:251.5M views

Statement4.4 s hook

“If your lash clusters don't last you over two weeks, you're probably not using good quality lashes.”

Script breakdown2 parts

0:00HookIf your lash clusters don't last you over two weeks, you're probably not using good quality lashes.
0:05DemoThese are the only lash clusters I use because they're waterproof, they're good quality, and I know other than our last mail, two weeks every single…

LuLu_Life1Apr 22

1664PCS D Curl Lash Clusters Kit, Diy Cluster Lash…

0:42622k views

Statement12 s hook

“your eyelashes are straight oh my god I created that that's why I'm like for those for our stubborn straight lashes that grow straight down that’s me look downward for me I'm gonna lift your lid”

Script breakdown3 parts

0:01Hookyour eyelashes are straight oh my god I created that that's why I'm like for those for our stubborn straight lashes that grow straight down that’s…
0:13Problemlittle bit they're so there we go they're stubborn ha ha it’s just crazy how we can have like thick hair on our head but our lashes like our lashes…
0:24Demoit's just all like ha ha there we go so nice that's great it looks so good

Hannah Cho BeautyMar 30

PARTIAL EYELASH CURLER

0:49504k views

Statement10.6 s hook

“Okay, so somebody asked if our mascara keeps our lashes curled, so I feel like it does for mine, but we're going to show y'all on somebody else's lashes if they actually stay curled or not.”

Script breakdown2 parts

0:01HookOkay, so somebody asked if our mascara keeps our lashes curled, so I feel like it does for mine, but we're going to show y'all on somebody else's…
0:11DemoI'm cessy. I'm going to try the mascara with the curler on my lashes. You can see I have really, really, really straight lashes. They're pretty…

LashnextdoorSep 6

Curl Up Eyelash Curler

1:0123k views

Statement4.7 s hook

“This is just some of the glue that came off from coming these out, and that looks so much better.”

Script breakdown2 parts

0:00HookThis is just some of the glue that came off from coming these out, and that looks so much better.
0:05DemoI'm gonna take you through how I do my own eyelashes at home. So the first thing you have to do is curl your lashes. I'm just using this Pro Lash.…

JoAnna | BSN, RNNov 20

Pro Lash Prep & Perfect Eyelash Curler Set - 2-Piece…

0:39829 views

Statement2.3 s hook

“This is the hair. This is what we're doing.”

Script breakdown6 parts

0:00HookThis is the hair. This is what we're doing.
0:03DemoShe's not ready, Elena. It goes out air. It has the thing to turn it.
0:10EvidenceI don't like that. I've been grabbing a section, putting my hair in, lightly rotate, and then pulling away from my head, and that's giving me the…
0:23DemoDo you see that? Do you fucking see that?
0:26EvidenceI have not curled my hair like this in forever. It's kind of. Look. Okay, that's it.
0:36DemoAnd now I need to get out of this water because I am burning

Jesshop 🌷Oct 7

FORLIFA Pro HyperCurve 3-in-1 Multi-Head Corded Ionic…

Hooks that opened them

“Look, I'm going to tell you something from the bottom of my heart.”Command2.6 sWatch15M views
“Look how it's doing, the best thing is that it does not burn your hair because it works through the kneecap of the roller.”Command10.7 sWatch3.4M views
“If your lash clusters don't last you over two weeks, you're probably not using good quality lashes.”Statement4.4 sWatch1.5M views
“your eyelashes are straight oh my god I created that that's why I'm like for those for our stubborn straight lashes that grow straight down that’s me look downward for me I'm gonna lift your lid”Statement12 sWatch622k views
“Okay, so somebody asked if our mascara keeps our lashes curled, so I feel like it does for mine, but we're going to show y'all on somebody else's lashes if they actually stay curled or not.”Statement10.6 sWatch504k views
“This is just some of the glue that came off from coming these out, and that looks so much better.”Statement4.7 sWatch23k views
“This is the hair. This is what we're doing.”Statement2.3 sWatch829 views