Beauty & Personal CareMakeup

e.l.f. SKIN Suntouchable Invisible Makeup Primer with SPF 35

Rated 4.5140 reviewsSold by e.l.f. Cosmetics

No Score yetA product gets a Score after 4 weeks of review history.

Sold
2,268
Sold per day
+0.3
Price
$21.50
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Updated Oct 22, 2026

How similar products are sold

8 videos, 6 products
Usual openingStatement4 of 8 videos
Hook length5.5 sTypical
Deal mentioned at0:275 of 8 videos
Asks to buy at0:297 of 8 videos
Video length0:46Typical
Play video0:4914M views
Statement2.8 s hook
“That girl said that this is an espresso shot for your under eyes.”
Script breakdown4 parts
  1. 0:00HookThat girl said that this is an espresso shot for your under eyes.
  2. 0:03DemoShe was not lying. Look at this. This is the under eye cream from Paladio Beauty.
  3. 0:07Call to actionIt's not powdery, and what you do is you just tap it underneath your eye and rub it in. Like, look at that difference.
  4. 0:16DemoThat is insane. As caffeine in it, so it helps plump up your eye just like an under eye cream does, but also covers, like, a color corrector. This…
Palladio Under Eye Brightener Concealer & Foundation…
Play video0:432.6M views
Result first9.2 s hook
“For those mornings busy in which you prefer not to wear full make-up but you still want to show off an even skin tone and radiant, a colored sunscreen is your best ally.”
Script breakdown4 parts
  1. 0:00HookFor those mornings busy in which you prefer not to wear full make-up but you still want to show off an even skin tone and radiant, a colored…
  2. 0:10DemoThis all-in-one harmony offers a profoundtion, functions as a light base and has a powerful protection spf fifty plus to protect your skin from sun…
  3. 0:35OfferBut best of all, the price is incredibly economic. Believe me, you won't regret trying it.
  4. 0:40Demoand will surely be will turn your beauty routine into a hero
Qibest 3-In-1 Color Correcting Cosmetic Primer - SPF 50 Sun…
Play video0:222.4M views
Statement6.7 s hook
“If you are like me, after 2 hours of makeup, oil and fat are taking over your face,”
Script breakdown3 parts
  1. 0:00HookIf you are like me, after 2 hours of makeup, oil and fat are taking over your face,
  2. 0:07DemoI show you this powder-free powder that will help you keep your face fresh and clean and will give it a matte effect to preserve makeup for longer.
  3. 0:19Call to actionI will leave you the product in the link.
Chillab Lavender Matte Powder - Powderless Compact with…
Play video1:172.4M views
Statement2.6 s hook
“I never wait for one to run out so I can order another one.”
Script breakdown9 parts
  1. 0:00HookI never wait for one to run out so I can order another one.
  2. 0:03Evidencethis is the sador sunscreen with color I use every day in my face and if you are one of those women who don't like to wear make-up this is the one…
  3. 0:15Demoand basic at the same time and I want you to see the incarnation that it gives you by simply applying it and those three colors you're seeing there…
  4. 0:26ProblemMessages you have on your face green neutralizes red and dark areas and orange helps you with the issue of dark circles under the eyes.
  5. 0:33DemoI love that you can simply apply it with your hands.
  6. 0:35Evidenceand you don't need a brush and you don't need a sponge to do so and see the difference on my face it is water resistant sweat resistant and I will…
  7. 0:45Demoabove my name if you are one of those women you don't like stick your face with so much makeup and you want something very light but to give you…
  8. 0:56Evidencethis is the only thing I apply every day to my face a little bit of blush lips, eyelashes and I'm ready in five minutes above my name I will be…
  9. 1:06Call to actionI order them this way by quantity because I really can't miss I will be sharing it with you on top of my name in case you want to order yours has an…
2 piece Primer for Face Before Makeup, One Step Color…
Play video0:421.7M views
Statement11.2 s hook
“Now you have the sunscreen Now I come to bring you the serum that is put on before the sunscreen with a little bit of coverage Sadoer is the same owner of the skin care that I recommend the sunscreen and”
Script breakdown5 parts
  1. 0:00HookNow you have the sunscreen Now I come to bring you the serum that is put on before the sunscreen with a little bit of coverage Sadoer is the same…
  2. 0:11Offerthis serum that is the best thing you are going to wear I assure you With just a little bit it seals your pores Look at the one who wears makeup try…
  3. 0:23DemoAnd you know that when I stop here to recommend one of these products it's because it's worth it and this gentleman is putting his name on the air…
  4. 0:35Call to actionorder it for yourself it's well priced try it and then leave me in the comments.
  5. 0:39DemoHow well your porcelain skin looked, I assure you.
yainaApr 28
3 In 1 Face Primer, Transparent makeup base, hydrating and…
Play video0:561.1M views
Offer first5.4 s hook
“I ordered 15 because I can never miss them and with the price they have above my name I had to take advantage of the offer.”
Script breakdown13 parts
  1. 0:00HookI ordered 15 because I can never miss them and with the price they have above my name I had to take advantage of the offer.
  2. 0:06DemoThis is what I always use if you don't like to charge yourself.
  3. 0:08Offerboth the Makeup Face because it contains 50% s.
  4. 0:11DemoP. F sunscreen and is also 1 base for the Face, is ideal.
  5. 0:15EvidenceI ordered these 15 because on top of my name.
  6. 0:17Call to actionI will be leaving you the link so that you realize the price it comes at.
  7. 0:21OfferI have been using it for a long time and I said this price I'm not going there.
  8. 0:25DemoI bought 15 sunscreens, this is great, ideal to give as a gift for the day to day.
  9. 0:30EvidenceI use them because I run out super fast.
  10. 0:33OfferLook how I've already found this one around here, I'm running out on the spot, are the ones I use and are for 1 excellent price. and what I like the…
  11. 0:42DemoThey are very good, are ideal and I could not pass up this offer. Look how many there are, there are so many!
  12. 0:49OfferI said I'm going to buy for the whole family because the price it has is crazy, it has 1 superprice above my name.
  13. 0:54Call to actionI leave you the link to go get yours
LizyMar 31
3-in-1 Color Correcting Primer Cream SPF 50 UV, Brightening…
Play video0:30664k views
Result first3.3 s hook
“If you don't like wearing a full face of makeup, you're going to love this.”
Script breakdown5 parts
  1. 0:00HookIf you don't like wearing a full face of makeup, you're going to love this.
  2. 0:03EvidenceIt works as a sunscreen, primer and lightweight foundation all in one. Plus, each shade has a purpose.
  3. 0:09DemoPurple brightens dull. Green helps neutralize redness and peach helps brighten dark under eye circles. You can blend it in with just your fingers.…
  4. 0:27OfferIt's on an amazing deal right now with free shipping.
  5. 0:29Call to actionSo grab yours before it's gone.
Qibest 3-In-1 Color Correcting Cosmetic Primer - SPF 50 Sun…
Play video1:251.9k views
Question5.5 s hook
“Girls over 40, let's set our expectations for our under eyes. Okay?”
Script breakdown4 parts
  1. 0:00HookGirls over 40, let's set our expectations for our under eyes. Okay?
  2. 0:06DemoI'm 59 years old, and when we talk about concealers or under eye brighteners, things that are going to cancel out your dark circles or things like…
  3. 1:17Call to actionHoney, go get the Philly fill for that, not this. So end of story.
  4. 1:21DemoMake sure you are prepping your under eyes before concealer and before color corrector.
Palladio Under Eye Brightener Concealer & Foundation…

Hooks that opened them

  • “That girl said that this is an espresso shot for your under eyes.”Statement2.8 sWatch14M views
  • “For those mornings busy in which you prefer not to wear full make-up but you still want to show off an even skin tone and radiant, a colored sunscreen is your best ally.”Result first9.2 sWatch2.6M views
  • “If you are like me, after 2 hours of makeup, oil and fat are taking over your face,”Statement6.7 sWatch2.4M views
  • “I never wait for one to run out so I can order another one.”Statement2.6 sWatch2.4M views
  • “Now you have the sunscreen Now I come to bring you the serum that is put on before the sunscreen with a little bit of coverage Sadoer is the same owner of the skin care that I recommend the sunscreen and”Statement11.2 sWatch1.7M views
  • “I ordered 15 because I can never miss them and with the price they have above my name I had to take advantage of the offer.”Offer first5.4 sWatch1.1M views
  • “If you don't like wearing a full face of makeup, you're going to love this.”Result first3.3 sWatch664k views
  • “Girls over 40, let's set our expectations for our under eyes. Okay?”Question5.5 sWatch1.9k views

Sales

Sold per dayLighter bars are averages over several days.

e.l.f. SKIN Suntouchable Invisible Makeup Primer with SPF 35: sold per day

Total sold

e.l.f. SKIN Suntouchable Invisible Makeup Primer with SPF 35: total sold

Price

e.l.f. SKIN Suntouchable Invisible Makeup Primer with SPF 35: price

Makeup

Rank by units sold
#3,309
Of 22,992 products
Price against the category
44% higher
Median $14.90

Selling about as much

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