Beauty & Personal CareMakeupEyeliner & Lipliner

Lash PRINCESS LIQUID LINER

Rated 4.4261 reviewsSold by essence cosmetics

No Score yetA product gets a Score after 4 weeks of review history.

Sold
3,582
Sold per day
+2
Price
$11.94
New reviews
–
Video views
2.9M
2 videos
Creators
2
Found so far

Updated Oct 21, 2026

Videos selling this

2 videos
Usual openingResult first2 of 2 videos
Hook length8.3 sTypical
Deal mentioned at0:191 of 2 videos
Video length1:17Typical
Play videoNo. 11:532.9M views
Result first7.7 s hook
“Four months, I have searched high and low to find the best liquid eyeliner on the market.”
Script breakdown3 parts
  1. 0:00HookFour months, I have searched high and low to find the best liquid eyeliner on the market.
  2. 0:08EvidenceI've tried them all, and I found it. But you want to know what gagged me the most?
  3. 0:15DemoIt is literally from the drugstore and 4 99. This is the Essence Lash Princess Liquid liner. Black, waterproof. This is extremely matte, extremely…
Play video0:403.4k views
Result first8.8 s hook
“I'm gonna put a whole face of makeup by essence down here I've used a lot of their products call me out that there are low cost alternatives that are really really good well”
Script breakdown3 parts
  1. 0:00HookI'm gonna put a whole face of makeup by essence down here I've used a lot of their products call me out that there are low cost alternatives that…
  2. 0:09Demothis Essence Lash Princess mascara was my go to for so long my 17 year old still uses it and at one point me and my two daughters were using this one
  3. 0:19Offerand we had a lot of them because we would leave them in the car different rooms of the house things like that we each had our own so these are just…
HookProblemDemoEvidenceOfferCall to action

Hooks that opened the top videos

  • “Four months, I have searched high and low to find the best liquid eyeliner on the market.”Result first7.7 sWatch2.9M views
  • “I'm gonna put a whole face of makeup by essence down here I've used a lot of their products call me out that there are low cost alternatives that are really really good well”Result first8.8 sWatch3.4k views

How similar products are sold

1 video, 1 product
Play video1:1265k views
Statement2.2 s hook
“The length and the curl of my lashes.”
Script breakdown6 parts
  1. 0:00HookThe length and the curl of my lashes.
  2. 0:02DemoAre you seeing this? My lashes have never looked better than this. Or held up or stayed curled this long. I'm trying a tubing mascara for the first…
  3. 0:15EvidenceI've been using the same mascara since eighth grade, so we're getting a little experimental here.
  4. 0:19DemoNot a word. I'm gonna curl my eyelashes real quick. Alright. Going into the first eye. So far, so good. This is only a few layers.
  5. 0:24ProblemThe one thing I do hate about mascaras in general is whenever you're putting on mascara and it, like, falls off the tip, so they makes your lashes…
  6. 0:32DemoThis one stays on the tip, which I love. Especially when you're trying to layer, like, as many layers as, like I like on my lashes. I do, like, a…
Too Faced Lash and Liner Duo | Ribbon Wrapped Lash Tubing…

Hooks that opened them

  • “The length and the curl of my lashes.”Statement2.2 sWatch65k views

Sales

Sold per dayLighter bars are averages over several days.

Lash PRINCESS LIQUID LINER: sold per day

Total sold

Lash PRINCESS LIQUID LINER: total sold

Price

Lash PRINCESS LIQUID LINER: price

Eyeliner & Lipliner

Rank by units sold
#164
Of 720 products
Price against the category
About the median
Median $12.20

Selling about as much

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