Beauty & Personal CareMakeupConcealer & Foundation

Multi-Use Sculpting Concealer, Waterproof Full Coverage, Long-Lasting Matte Finish, Non-Comedogenic…

Rated 4.742 reviewsSold by Lakerain Beauty

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Sold: 477
Sold per day: +3.3
Price: $4.03
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Updated Oct 20, 2026

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8 videos, 5 products

Usual openingStatement5 of 8 videos

Hook length4.5 sTypical

Deal mentioned at0:001 of 8 videos

Asks to buy at3:482 of 8 videos

Video length0:49Typical

0:054.4M views

Statement1.6 s hook

“I ain't turning down nothing.”

Script breakdown2 parts

0:00HookI ain't turning down nothing.
0:02DemoI turn nothing into something. Little baby on the dead loaves

AmarviaMay 14

Too Faced Born This Way Super Coverage Multi-Use Concealer…

1:14790k views

Statement4 s hook

“Brown lip liner, concealer on the inside of your lips, and then a magenta gloss.”

Script breakdown6 parts

0:00HookBrown lip liner, concealer on the inside of your lips, and then a magenta gloss.
0:05DemoI think this is gonna rock.
0:06Call to actionFirst, let's grab a brown lip liner.
0:07DemoLet's see what we got. What do we have right here? This is perfect. Then a magenta gloss. Is this literally magenta right here? Okay, I just googled…
0:24EvidenceOkay, I've had the color magenta wrong my entire life.
0:26DemoFirst, I'm gonna start by removing this ugly lip combo, and then we're gonna go ahead and start with lip liner. This is my colourpop. Love their…

Sarah🦋Jul 3

Instant Age Rewind Eraser, Multi-Use Concealer with 12HR…

0:23652k views

Statement9.2 s hook

“I have already ordered this concealer again because I simply I can't live without him covers my dark circles under my eyes and spots one by three so I no longer have to wear layer after layer.”

Script breakdown2 parts

0:00HookI have already ordered this concealer again because I simply I can't live without him covers my dark circles under my eyes and spots one by three so…
0:09Demoand save me a lot of time in the morning is super lightweight with gross coverage and lasts all day without moving not even after a full day is…

AdaJun 9

【QCQX】Dual-Effect Color Correcting Multi-Use Concealer &…

7:36500k views

Command2.5 s hook

“Get ready with me while I answer some of y'all's questions.”

Script breakdown31 parts

0:00HookGet ready with me while I answer some of y'all's questions.
0:03DemoFor my last get ready with me, we will start off with where i'm from. I'm originally from saint bernard, louisiana. Show me whatever you want to…
0:13EvidenceThen I was taken away from my mother, um, and I had to move with my dad in Mandeville.
0:20DemoSo I went to school over there from sixth, seventh, eighth, ninth, 10th, and 11th grade. And then Hurricane Katrina hit, and then I moved over here…
0:34EvidenceSo I've been here since high school, senior year, high school.
0:40DemoI couldn't list all of the products in my last get ready with me because I had music playing in the background. So I will list them all this time.…
0:55EvidenceMy mom had a lot of issues.
0:57DemoMedical issues, which caused her to take pills, and I believe. I guess that made her become a pillhead. She used to wake me up in the middle of the…
1:29EvidenceOreo luminous Shade 9:03 I do have a half brother from my dad.
1:38DemoHe's way older than me, but he is now a she. Whatever floats her boat. We've never really had much of a relationship, so it doesn't really faze me.…
2:00EvidenceBorn this way concealer. My mom always favored my brother.
2:04DemoShe was always jealous of me.
2:07ProblemI hate to say that word because it's dumb as a parent to say that you're jealous of your child. Especially now that I'm a mom.
2:13EvidenceI am always, always proud of my kids no matter what.
2:17DemoAnd it makes me sad that parents that can be jealous of their children. Anyways, um, I just knew that she was always different, so I didn't want to…
2:56Evidenceit's crazy. My dad is still here.
2:59DemoHe's local to me. Um, I talk to him. I just don't have the best relationship with them. But it's not a bad relationship. Mark's parents have showed…
3:41EvidenceI love this stuff. Very, very,
3:47Demoabout to say coverable. Very, very, um, full coverage. And it's. I love the consistency of it. They do have fake ones on Amazon. People are…
4:09EvidenceI will share one more thing about my mom that will show you the type of person that she is.
4:14DemoSo inside of her nose, she was saying that she was waiting for me to deliver. Morgan, like, find out the day that I was gonna have her. But nobody…
4:55EvidenceI am Spanish. I look more like my mom's side of the family, which, um, are from Spain, the Canary Islands.
5:04DemoAnd it's so funny, cause over the weekend I was like, I wonder what people from the Canary Islands look like.
5:07EvidenceSo I googled people from the Canary Islands and I'm about to show you a picture, cause they look like me. My dad is like French and something, I…
5:15DemoBut I don't feel like I look anything, um, like him. My great grandma did not speak any English. She spoke all Spanish. Hold on, let me show you a…
6:23EvidenceI worked two dental office jobs, Monday through Thursday, and then another office Friday and Saturday. On the weekends that I didn't have Morgan.…
6:33DemoSo I would work on Sundays and Wednesdays. And then if they had, like, groups with the people at church that needed their kids watch, I would do…
6:51EvidenceI worked in the dental field for 16 years before I officially did TikTok and Mom Life by myself. And it's already at nine minutes long. I use…
7:02DemoComes in pink and translucent. I met Mark at a Mexican restaurant. Me and an old friend was out one night, and he was there. I already explained all…
7:29Call to actionI absolutely love it. I will link setting my face with the dibs.
7:33DemoAnd that is all I have time for today.

Valerie RogersMay 13

Too Faced Born This Way Super Coverage Multi-Use Concealer…

1:35285k views

Question4.5 s hook

“Okay, but what's the difference between the curve case and the matte curve case?”

Script breakdown6 parts

0:00HookOkay, but what's the difference between the curve case and the matte curve case?
0:05DemoIn case you're wondering, I'm here to help. I, for one am a person who really enjoyed the OG curve case formula, but I know for some this was just…
0:53ProblemSay, the matte one is more of a sad matte finish in my opinion, and I don't have a problem like blending it out.
0:59DemoIt goes with all my other products just like the OG curve case does. Definitely gives me a more blurred finish and I do like that. So I feel like if…
1:19EvidenceBut I hope this was helpful so you can see like the difference in formulas cause it still has a glow but it's not as glowy as the original and it…
1:31DemoSo let me know! Are you still team O. G. Curve case or are you team Matt curve case?

Ashlee CookJan 22

Multi-Use Matte Cream Blusher & Bronzer Contour Makeup…

6:0131k views

Statement5.5 s hook

“Hey, y'all do my makeup with me with only products that I got from the TikTok shop.”

Script breakdown2 parts

0:00HookHey, y'all do my makeup with me with only products that I got from the TikTok shop.
0:06DemoObviously, you can get them in, like, Ulta, Sephora, and makeup stores, but I just wanna. I thought it would be fun to do with the stuff that I got…

bintanovaaaApr 3

Women's 12-Piece Ergonomic Makeup Brushes Set - Synthetic…

0:131.5k views

Statement4.5 s hook

“These are the only concealers job that don't look cakey or dry underneath my eyes. It is the Too Faced born this way.”

Script breakdown2 parts

0:00HookThese are the only concealers job that don't look cakey or dry underneath my eyes. It is the Too Faced born this way.
0:05DemoI'm telling you, these concealers are worth every single penny got. They don't crease, they are full coverage which I love. I like using the shade…

loreMay 12

Too Faced Born This Way Super Coverage Multi-Use Concealer…

0:18976 views

Offer first6 s hook

“The endless lip combination made by Mitchell literally has these at a super discounted price.”

Script breakdown5 parts

0:00HookThe endless lip combination made by Mitchell literally has these at a super discounted price.
0:06OfferGirl, I paid original price $50.
0:09DemoOh, right now you're not even paying that.
0:12OfferIt literally feels like you have nothing on this deal. Is not gonna be here long.
0:16DemoAnd get you yours while you still can.

A | MUAOct 20

Multi-Use Matte Cream Blusher & Bronzer Contour Makeup…

Hooks that opened them

“I ain't turning down nothing.”Statement1.6 sWatch4.4M views
“Brown lip liner, concealer on the inside of your lips, and then a magenta gloss.”Statement4 sWatch790k views
“I have already ordered this concealer again because I simply I can't live without him covers my dark circles under my eyes and spots one by three so I no longer have to wear layer after layer.”Statement9.2 sWatch652k views
“Get ready with me while I answer some of y'all's questions.”Command2.5 sWatch500k views
“Okay, but what's the difference between the curve case and the matte curve case?”Question4.5 sWatch285k views
“Hey, y'all do my makeup with me with only products that I got from the TikTok shop.”Statement5.5 sWatch31k views
“These are the only concealers job that don't look cakey or dry underneath my eyes. It is the Too Faced born this way.”Statement4.5 sWatch1.5k views
“The endless lip combination made by Mitchell literally has these at a super discounted price.”Offer first6 sWatch976 views