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Powder Contour Palette

Beauty & Personal CareMakeup

Powder Contour Palette

Rated 4.7307 reviewsSold by e.l.f. Cosmetics

No Score yetA product gets a Score after 4 weeks of review history.

Compare with competitorsOpen on TikTok Shop
Sold
2,856
Sold per day
+7
Price
$15.50
New reviews
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Video views
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Creators
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Updated Oct 25, 2026

How similar products are sold

8 videos, 6 products
Usual openingResult first2 of 4 videos
Hook length5 sTypical
Deal mentioned at0:122 of 4 videos
Asks to buy at0:061 of 4 videos
Video length1:24Typical
Play video2:501.3M views
Result first4.2 s hook
“I have been on the hunt for a real cool tone shade. Contour.”
Script breakdown6 parts
  1. 0:00HookI have been on the hunt for a real cool tone shade. Contour.
  2. 0:04DemoLike, a literal fucking contour. Not no bronzer, not no warm shit. I want something almost gray.
  3. 0:10ProblemI need it for one thing and one thing only, and that is my nose. I normally contour using a lighter bronzer, but I've grown tired of doing that…
  4. 0:19DemoLike, it looks too warm to be nose contour. Some of you bitches might fuck with that.
  5. 0:23OfferI don't. Not at the moment, at least. So I got these contour palettes are actually very affordable.
  6. 0:27DemoThey're from TikTok Shop. They're called the calidos. Calidos, calidos, kale and bitch. They're like real metal. Like, they have some heft to it.…
Daus MendozaApr 21
Kaleidos Symphony Contour Trio 3-in-1 Multi-Shade Face…
Play video1:031.2M views
Command4 s hook
“You gotta be kidding me. I could not believe my client came up in here looking as good.”
Script breakdown6 parts
  1. 0:00HookYou gotta be kidding me. I could not believe my client came up in here looking as good.
  2. 0:04DemoHer hair was late and her face car was eating. I was like, you know what? We need to record a video. She was like, yeah, that's how I found you off…
  3. 0:25EvidenceI use it as eyeshadow, and I use it as a pressed powder. When I tell you, this powder palette is so versatile, I love it. If you don't already have…
  4. 0:37DemoThis is how a soft glam is supposed to look, y'all. I'll be booking soft glam one in a full exotic glam. And I honestly was gonna gate keep this lip…
  5. 0:50EvidenceOkay, so now we're gonna dust off this powder and make Sure she don't have flashback? I use my 3 in 1 powder palette again, put some highlighter on…
  6. 0:56DemoAnd a lot of people ask me how do I utilize the white and the powder palette, and this is how I put it in the inner corner of the eyes. And yes,…
OfficialkourtnibMar 29
The 3-in-1 Powder Palette Contour Bronzer Makeup
Play video1:45873k views
Result first7.4 s hook
“It is rare that I do a TikTok Shop video, but y'all know, if you have ever watched my content, how often I use this.”
Script breakdown4 parts
  1. 0:00HookIt is rare that I do a TikTok Shop video, but y'all know, if you have ever watched my content, how often I use this.
  2. 0:08DemoKelly Contour has been my go to powder contour palette, like, since I started making videos.
  3. 0:13EvidenceSo I'm just gonna use this whole thing and show you why I am obsessed with it.
  4. 0:16DemoFirst, we'll start with the contour, and this is just, like, the perfect shade for people who are of the Caucasian persuasion. Like, look at just…
Glenn DeVarMay 1
Smashbox The Cali Contour Makeup Kit - 6-Shade Matte/Pearl…

Hooks that opened them

  • “I have been on the hunt for a real cool tone shade. Contour.”Result first4.2 sWatch1.3M views
  • “You gotta be kidding me. I could not believe my client came up in here looking as good.”Command4 sWatch1.2M views
  • “It is rare that I do a TikTok Shop video, but y'all know, if you have ever watched my content, how often I use this.”Result first7.4 sWatch873k views
  • “Deals for you! Days up to 25% off sitewide selected items on sale, plus Free Shipping!”Offer first5.8 sWatch92k views

Sales

Sold per dayLighter bars are averages over several days.

Powder Contour Palette: sold per day

Total sold

Powder Contour Palette: total sold

Price

Powder Contour Palette: price

Makeup

Rank by units sold
#2,866
Of 23,057 products
Price against the category
4% higher
Median $14.90

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