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Style Edit Root Touch Up Powder and Stick | – Instant Gray Root Concealer for Hairline, Temples, and Part – Lightweight, No-Residue Root Coverage – Made in the USA - Salon Quality temporary hair dye

Beauty & Personal CareHaircare & StylingHair Color

Style Edit Root Touch Up Powder and Stick | – Instant Gray Root Concealer for Hairline, Temples, and Part…

Rated 4.67 reviewsSold by STYLE EDIT HAIR INC

No Score yetA product gets a Score after 4 weeks of review history.

Compare with competitorsOpen on TikTok Shop
Sold
141
Sold per day
+0
Price
$91
New reviews
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Video views
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Creators
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Updated Oct 22, 2026

How similar products are sold

8 videos, 3 products
Usual openingStatement3 of 4 videos
Hook length8.9 sTypical
Deal mentioned at1:541 of 4 videos
Asks to buy at1:172 of 4 videos
Video length0:56Typical
Play video2:029.7M views
Statement11 s hook
“this is for all my grey girls looking to precisely cover up all this grey regrowth without making a trip to the salon you are anything like me you know that if you are grey and your hair grows fast”
Script breakdown6 parts
  1. 0:00Hookthis is for all my grey girls looking to precisely cover up all this grey regrowth without making a trip to the salon you are anything like me you…
  2. 0:11Evidencethat 10 days out you start looking like this but Style Edit has created a pencil that gives you a precise root touch up just in the areas where you…
  3. 0:23Demothis is just absolutely genius especially when you don't need as much cover up so I have already done this side and look at how beautiful this…
  4. 1:34Evidenceonly is my hair not grey but it just looks so much fuller because I was able to like colour in those like thinning areas so much product in this
  5. 1:44Demothis will last you forever I mean that's a lot the pencil and the powder I won't need to get my colour done for at least another five or six weeks
  6. 1:54Call to actionthis is on sale now only on TikTok Shop for $22 other retailers are selling it for that I'm telling you grab it now before it sells out
Your_Mane_GirlJul 7
Style Edit Root Touch Up Stick – Instant Gray Root…
Play video0:29552 views
Statement1.4 s hook
“This is the root concealer.”
Script breakdown4 parts
  1. 0:00HookThis is the root concealer.
  2. 0:02DemoYour girls completely white headed. So see that? I'm gonna shake it. We're gonna put some on there. You see the. See that? Love that for me.
  3. 0:16EvidencePerfect. It extends, and I don't want to get my hair done as often.
  4. 0:19DemoNow what I do is I let this dry, and then I'll kind of brush through it. I'm gonna let it dry first. So in the meantime, I'm gonna drop her below…
justsimplymarlana🌷Oct 11
Style Edit Root Concealer Touch Up Spray – Instant Gray…
Play video0:56414 views
Problem first11.7 s hook
“I'm gonna make this so easy for you to fix this problem. Guys, if you have not tried the style edit root touch up products,”
Script breakdown4 parts
  1. 0:00HookI'm gonna make this so easy for you to fix this problem. Guys, if you have not tried the style edit root touch up products,
  2. 0:12Demoyou don't know what you're missing. There is easy as can be. There are sprays and it'll completely cover those roots. Look at that. There's colours…
  3. 0:39Call to actionNo matter which of these style edit products you choose, they are all incredible and they are all so easy to use, so I dropped them right here into…
  4. 0:50DemoGrab yourself some style edit today, save yourself some money having to run back to the hairdresser all the time for root touch up.
Jackie TBMay 1
Style Edit Root Touch Up Stick – Instant Gray Root…
Play video0:569 views
Statement6.8 s hook
“If you don't like the sprays for root touch UPS, um, I recommend this product,”
Script breakdown3 parts
  1. 0:01HookIf you don't like the sprays for root touch UPS, um, I recommend this product,
  2. 0:08Evidencewhich I use on these here, and you can just colour them in, see how it works there. I really like this. I got this colour, dark brown.
  3. 0:24DemoYou can see how it's covering up those grays I have on the sides there. Highly recommend this. Also, this is by Style. Edit get it zoomed in there.…
happyshopperOct 21
Style Edit Root Touch Up Stick – Instant Gray Root…

Hooks that opened them

  • “this is for all my grey girls looking to precisely cover up all this grey regrowth without making a trip to the salon you are anything like me you know that if you are grey and your hair grows fast”Statement11 sWatch9.7M views
  • “This is the root concealer.”Statement1.4 sWatch552 views
  • “I'm gonna make this so easy for you to fix this problem. Guys, if you have not tried the style edit root touch up products,”Problem first11.7 sWatch414 views
  • “If you don't like the sprays for root touch UPS, um, I recommend this product,”Statement6.8 sWatch9 views

Sales

Sold per dayLighter bars are averages over several days.

Style Edit Root Touch Up Powder and Stick | – Instant Gray Root Concealer for Hairline, Temples, and Part – Lightweight, No-Residue Root Coverage – Made in the USA - Salon Quality temporary hair dye: sold per day

Total sold

Style Edit Root Touch Up Powder and Stick | – Instant Gray Root Concealer for Hairline, Temples, and Part – Lightweight, No-Residue Root Coverage – Made in the USA - Salon Quality temporary hair dye: total sold

Price

Style Edit Root Touch Up Powder and Stick | – Instant Gray Root Concealer for Hairline, Temples, and Part – Lightweight, No-Residue Root Coverage – Made in the USA - Salon Quality temporary hair dye: price

Hair Color

Rank by units sold
#380
Of 795 products
Price against the category
469% higher
Median $15.99

Selling about as much

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