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The Ordinary Multi-Peptide Serum for Hair Density, Peptide-Powered Formula for Thicker, Fuller Looking Hair, 2 Fl Oz

Beauty & Personal CareHaircare & StylingHair Oils & Treatments

The Ordinary Multi-Peptide Serum for Hair Density, Peptide-Powered Formula for Thicker, Fuller Looking Hair…

Rated 4.61,822 reviewsSold by The Ordinary StoreOfficial shop

No Score yetA product gets a Score after 4 weeks of review history.

Compare with competitorsOpen on TikTok Shop
Sold
32,733
Sold per day
+251
Price
$31.20
New reviews
–
Video views
747k
4 videos
Creators
2
Found so far

Updated Oct 22, 2026

Videos selling this

4 videos
Usual openingResult first2 of 3 videos
Hook length5.7 sTypical
Deal mentioned at0:272 of 3 videos
Asks to buy at0:122 of 3 videos
Video length0:32Typical
Play video0:5969k views
Statement5.7 s hook
“Real quick, before I go get induced, let me show you guys what I got from my TikTok shop.”
Script breakdown5 parts
  1. 0:00HookReal quick, before I go get induced, let me show you guys what I got from my TikTok shop.
  2. 0:06EvidenceSo I have been wanting to try the ordinary products, and I got the hair density oil. I've been seeing such good things about this, and since I'm…
  3. 0:19DemoThen I got the ordinary caffeine solution for my under eyes. I also got, um, a strength serum to target dark spots and uneven skin tone. And I got…
  4. 0:47EvidenceOne more thing. I also got these Omega Pulse fish oil pills for my mom.
  5. 0:53DemoShe's just been asking for so many things, so I'm just like, okay, just send it to me. I got you. So I got her.
BRATZBABYMar 3
Play video0:321.3k views
Result first7.5 s hook
“Keeping your hair in a protective style is meant for length retention, not for growth. This is a viral multi peptide serum from the ordinary that everybody's been talking about.”
Script breakdown5 parts
  1. 0:00HookKeeping your hair in a protective style is meant for length retention, not for growth. This is a viral multi peptide serum from the ordinary that…
  2. 0:08DemoThere are active ingredients in the serum that's going to keep your hair in its growth phase. It's gonna help with shedding, thinning, breakage,…
  3. 0:19EvidenceReason why everyone is going crazy over this serum is because there's another serum out there by a celebrity who was charging double the cost.
  4. 0:25DemoYet this is the same active ingredients as that one. Grab the serum while you can.
  5. 0:29OfferOnce people start realizing that this is way cheaper than that other one, this is gonna sell out.
Kayla🤎Oct 26
Play video0:2926 views
Result first4.1 s hook
“This is a viral multi peptide serum from the ordinary that everybody's been talking about.”
Script breakdown5 parts
  1. 0:00HookThis is a viral multi peptide serum from the ordinary that everybody's been talking about.
  2. 0:04DemoThis is gonna help with thinning hair, shedding, breakage. There are active ingredients in the serum that's going to keep your hair in its growth…
  3. 0:15EvidenceThe reason why everyone is going crazy over this serum is because there's another serum out there by a celebrity who was charging double the cost,…
  4. 0:24Call to actionGrab this serum while you can.
  5. 0:25OfferOnce people start realizing that this is way cheaper than that other one, this is gonna sell out.
Kayla🤎Oct 27
HookProblemDemoEvidenceOfferCall to action

Hooks that opened the top videos

  • “Real quick, before I go get induced, let me show you guys what I got from my TikTok shop.”Statement5.7 sWatch69k views
  • “Keeping your hair in a protective style is meant for length retention, not for growth. This is a viral multi peptide serum from the ordinary that everybody's been talking about.”Result first7.5 sWatch1.3k views
  • “This is a viral multi peptide serum from the ordinary that everybody's been talking about.”Result first4.1 sWatch26 views

Sales

Sold per day

The Ordinary Multi-Peptide Serum for Hair Density, Peptide-Powered Formula for Thicker, Fuller Looking Hair, 2 Fl Oz: sold per day

Total sold

The Ordinary Multi-Peptide Serum for Hair Density, Peptide-Powered Formula for Thicker, Fuller Looking Hair, 2 Fl Oz: total sold

Price

The Ordinary Multi-Peptide Serum for Hair Density, Peptide-Powered Formula for Thicker, Fuller Looking Hair, 2 Fl Oz: price

Hair Oils & Treatments

Rank by units sold
#46
Of 817 products
Price against the category
22% higher
Median $25.62

Selling about as much

Gypsophila Herbal Nourishing Batana & Rosemary Hair Growth Oil - 30mL Vitamin-Infused Daily Haircare Blend, Detox Scalp Care, Keratin Boost, Frizz Control & Moisture Treatment for Shiny Hair (Men & Women)Gypsophila Herbal Nourishing Batana & Rosemary Hair Growth Oil…7 a day38,403 sold$18.98Lebanta Batana Oil for Hair Growth, Hydrating Scalp Serum with Rosemary & Castor Oil for Strengthening & Thicker Fuller Hair, For Men & Women, 2-Pack, VeganLebanta Batana Oil for Hair Growth, Hydrating Scalp Serum with…34 a day36,441 sold$103.96[medicube] Rosemary PDRN Spicule Scalp Serum (20ml) | Dry & Oily, Flaky-looking Scalp | Korea Hair Care, Free from Parabens, Silicones, Sulfates[medicube] Rosemary PDRN Spicule Scalp Serum (20ml) | Dry &…58 a day36,155 sold$25.87[VT COSMETICS] #1 viral PDRN Reedle Shot Hair Ampoule with Liquid Microneedling, PDRN, Caffeine, Biotin & Rosemary Extract | Hair Strengthening, Lengthening, Thickening, Baby Hair & Daily Care | Scalp, Hairline, Roots | Korean Haircare[VT COSMETICS] #1 viral PDRN Reedle Shot Hair Ampoule with…24 a day32,400 sold$32.26IGK GOOD BEHAVIOR Spirulina Protein Smoothing Spray | Keratin Like Treatment + Frizz Control + Heat Protectant | Vegan + Cruelty Free | 186ml | 5.6 ozIGK GOOD BEHAVIOR Spirulina Protein Smoothing Spray | Keratin…19 a day32,352 sold$49.40SKALA Brasil Mais Cachos 1000g (2 lb 3.3 oz) Curly Hair Mask - Blue Brazilian 2-in-1 Cleansing Deep Conditioner & Leave-In, Formaldehyde-Free, 2c-4c Textured Curls, D-Panthenol Nourishing, Vegan, Curly Girl Approved, Frizz Solution, 4 Ways to UseSKALA Brasil Mais Cachos 1000g (2 lb 3.3 oz) Curly Hair Mask…32,029 sold$38.98

The Ordinary StoreOfficial shop

Sold
3,600,417
Products
106
Followers
400,744
Videos
3,704
Rating
4.5
Reviews
296,998

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