Beauty & Personal CareMakeup

e.l.f. Lash XTNDR Tubing Mascara - Lengthening Lash Extension Effect, 5% Jojoba Oil, Clump-Flake-Smudge…

Rated 4.41,450 reviewsSold by e.l.f. Cosmetics

No Score yetA product gets a Score after 4 weeks of review history.

Sold
15,962
Sold per day
–
Price
$14.50
New reviews
–
Video views
746k
1 video
Creators
–

Updated Oct 14, 2026

Videos selling this

1 video

How similar products are sold

8 videos, 5 products
Usual openingStatement5 of 8 videos
Hook length4.2 sTypical
Deal mentioned at0:284 of 8 videos
Asks to buy at1:505 of 8 videos
Video length1:09Typical
Play video0:5461M views
Statement2.6 s hook
“Of course I can do the other eye in front of y'all.”
Script breakdown3 parts
  1. 0:00HookOf course I can do the other eye in front of y'all.
  2. 0:03DemoI will even remove the makeup from it first. You can see this one has completely bare lashes nothing attached this one I already did the primer. I…
  3. 0:48OfferYou're gonna get the primer and the regular mascara just for the price of the primer on its own. Have any questions? Let me know.
tarte x @itsmaureenkelly lash cocktail - tartelette tubing…
Play video2:015M views
Statement11.7 s hook
“hey reality t V fans after last night standing on business episodes there's been a lot of changes and massive shifts in the social media accounts of the Islanders let's check the social media accounts of the current…”
Script breakdown5 parts
  1. 0:00Hookhey reality t V fans after last night standing on business episodes there's been a lot of changes and massive shifts in the social media accounts of…
  2. 0:12Demoto see who's on top current starting off with Casa we have Elon at 27.3 K followers here on TikTok Clark is shockingly though at 13 k followers on…
  3. 0:54Problemand Shelly is at 409,000 follower however Shelly had to turn off the comments on her account recently from the hate see here's account is at 633,000…
  4. 1:04Demoever since she's been caught saying a racial slur online I think it's only a matter of time before Sierra ends up probably turning off her comments…
  5. 1:50Call to actionHuda is just kissing 2 million followers comment down below let me know when she finally hits 2 million in the meantime I'm Reality Rogue you can…
Badi Lash Mascara - Tubing Mascara, Instant Volume…
Play video5:59442k views
Problem first3.4 s hook
“Things I love and hate from the TikTok shop.”
Script breakdown17 parts
  1. 0:00HookThings I love and hate from the TikTok shop.
  2. 0:03EvidenceMy honest opinion on products I've tried.
  3. 0:06DemoOh boy. The peel off lip liner. So first I was really surprised to see it on such a fat, like, applicator. Um, I thought it would be more precise.
  4. 0:16ProblemIt was a really hard to get this to actually look like a liner and get it on precisely. Then you have to let it dry for like 15 to 20 minutes, which…
  5. 0:30DemoLike, this shit is just not coming off. I even grabbed, like, a little tool and start scraping. Maybe with practice it gets easier, I don't know. I…
  6. 3:16Call to actionAnd thrive is on the TikTok shop now. Mhm.
  7. 3:21DemoThe Go Pure Neck cream. I couldn't wait to tell you it was a gimmick.
  8. 3:26EvidenceAnd save your money. I've been using this a while now, like four months.
  9. 3:30DemoSupposed to take a few months to really notice the benefits, but I noticed the benefits immediately. The moment you put it on, it plumps up your…
  10. 3:48EvidenceHundred percent. I love it. I've loved it since the first time I used it. I use it morning and night.
  11. 3:55DemoMy neck is never gonna look young again unless I get surgery, right? But it looks better than it did 4 months ago. It's the accumulative effects.…
  12. 4:17Call to actionI will buy it for as long as they make it because I love it and I see the difference and it's 100% yes for me. The Love Look.
  13. 4:25DemoTravel Backpack. Somebody asked me to try this, and I'm not a backpack girly, I don't wear backpacks, but ha ha, this thing is freaking legit.…
  14. 5:17OfferI'm not sure what the regular price is, but right now it's on sale for like 44 bucks, and I think that's a steal.
  15. 5:21DemoThe only thing is I wish I hadn't gotten pink. Ha ha. But they have other colours. I'm definitely gonna Take this on my next trip. Oh, the small…
  16. 5:49Call to actionAnd there we go. Most of the things I talked about today I'm gonna link right here in the TikTok shop. Just tap the drop down arrow next to the…
  17. 5:57DemoAll of these are listed right there. See you next time.
Thrive Causemetics - Liquid Lash Extensions Tubing Mascara…
Play video1:15361k views
Statement1.7 s hook
“Normalize saying what products you're using.”
Script breakdown10 parts
  1. 0:00HookNormalize saying what products you're using.
  2. 0:02DemoOkay, here are my products for today. This is all I have on my skin. Seglow Super Gel. This is warm glow. They have a tinted one that I also like,…
  3. 0:10EvidenceAnd I have the Merit bronzer that I have already put on, but I love this one. It's just a little stick, so you just put it wherever you want.
  4. 0:16DemoBronze blush. This is road in the shade piggy. I usually like the shade freckle, I think, but we're doing piggy today. Obsessed with this tart lip…
  5. 0:25EvidenceThis is mixed berries. They also just came out with lip stains, and I need to try those. And we have summer Fridays bear sand. I love these glosses.…
  6. 0:36DemoToday we have Kosis. Put it under the eyes, and I have not been sleeping, literally, at all, and then I'm, like, breaking out down here, so.
  7. 0:43EvidenceSo blend it out with this same brush that I posted about, like, yesterday. That is literally so good, and I use it for everything. Then we're gonna…
  8. 0:55DemoFor my brows, I have brow gel on the Anastasia Brow Freeze Gel. This is my light two minute makeup for today. I think I have the beauty filter on.…
  9. 1:08EvidenceI have my hair slick back, and then I'm wearing this cute set from skims. It's cute, but see through.
  10. 1:13DemoBut I don't care. Anyways, this is my look for today.
MERIT Clean Lash Lengthening Tubing Mascara
Play video0:37278k views
Statement6.9 s hook
“I do not own a black lipstick no I don't I never have and I don't know why I always use black eyeshadow”
Script breakdown2 parts
  1. 0:00HookI do not own a black lipstick no I don't I never have and I don't know why I always use black eyeshadow
  2. 0:09Demobut that's not cute I have black eyeshadow from oh I use black eyeshadow from the Morphe 25A palette and then I used the Nyx Lip IV this is in the…
My Amazing Lashes Mascara - Volume and Length - Lengthening…
Play video0:46163k views
Question1.6 s hook
“Hey, what you doing?”
Script breakdown4 parts
  1. 0:00HookHey, what you doing?
  2. 0:02EvidenceI bought that tarte stuff. Look, the primer stuff, it works. I didn't think it would. You know, I wore lash extensions for years.
  3. 0:10DemoYears. And then I was like, I'm about to do my natural lash thing, girl, this primer. Anyway, I got the black. No, no, I got the brown mascara. I'm…
  4. 0:38Call to actionI'mma link it. Look, it looks good. Look, i'mma call you back and let you know if I made it or not, okay? Get this. Bye.
tarte x @itsmaureenkelly lash cocktail - tartelette tubing…
Play video2:367.7k views
Offer first4.9 s hook
“I just got home from getting my hair done, and I got a Sephora package from the Sephora sale.”
Script breakdown10 parts
  1. 0:00HookI just got home from getting my hair done, and I got a Sephora package from the Sephora sale.
  2. 0:05DemoSo let's open it up and see what I got. First of all, if you don't have any of these cutters, you need to get yourself some. These are perfect for…
  3. 0:20OfferThey're like $3 for, like, a pack of five. But anyways, let's do Sephora. Well, I got a lot of good stuff.
  4. 0:27DemoFirst up, I got the Kosas Cloud Set setting spray. I heard this was really good, so we're gonna try that out. I also got the Huda Easy Bake Setting…
  5. 1:23EvidenceI so this is called the Baddie Lash Mascara, and then I got this. So this is a little bit of a splurge.
  6. 1:29DemoI do have bags, and I have very mature skin, so everybody's been talking about this corrector. It's got hyaluronic acid, caffeine, aloe leaf…
  7. 1:42EvidenceSo we're gonna try this. Now, this was a splurge, cause this is pretty pricey, but, you know, if it works, and don't have to have surgery, so we are…
  8. 1:51DemoI did order, I believe the other day, I ordered, like, two other things that I had forgotten, so when those come in, I'll show you. But, yeah, this…
  9. 2:24Call to actionCheck this out. And this is Hope excited about these. Really excited about these. Ooh, that one's gonna looks pretty, too.
  10. 2:30DemoAnd then the mascaras. I've heard wonderful things about them, so we'll try them out. Alright, that's all.
ShellsApr 10
Badi Lash Mascara - Tubing Mascara, Instant Volume…
Play video1:025.4k views
Statement8.9 s hook
“This is not gonna be one of those videos where I tell you, do not buy this thing, and then give you a list of all the good things about the product, and then at the end it just say,”
Script breakdown8 parts
  1. 0:00HookThis is not gonna be one of those videos where I tell you, do not buy this thing, and then give you a list of all the good things about the product,…
  2. 0:09Offerthere's just a sale. And so that's why I'm taking back. No, I genuinely have a bone to pick with this brand. I'm being serious.
  3. 0:16EvidenceI've been using the black tart tubing mascara for about a year now, and I wanted brown, and I got brown.
  4. 0:27DemoTell me why the texture is. It's not anywhere close to the black.
  5. 0:34EvidenceAnd don't mind my eyelashes right now, I'm wearing it, but I cried a lot today, so that's why they look like that.
  6. 0:39DemoBut for the girls that like to wear brown tart, you better fix this, because this is. No, not it.
  7. 0:46Call to actionBut I'm gonna have the link to the black because it actually does work.
  8. 0:51OfferAnd I know that they're gonna be doing crazy sales for all the holidays and Black Friday, so restock on the black, but the brown just isn't up to…
tarte x @itsmaureenkelly lash cocktail - tartelette tubing…

Hooks that opened them

  • “Of course I can do the other eye in front of y'all.”Statement2.6 sWatch61M views
  • “hey reality t V fans after last night standing on business episodes there's been a lot of changes and massive shifts in the social media accounts of the Islanders let's check the social media accounts of the current…”Statement11.7 sWatch5M views
  • “Things I love and hate from the TikTok shop.”Problem first3.4 sWatch442k views
  • “Normalize saying what products you're using.”Statement1.7 sWatch361k views
  • “I do not own a black lipstick no I don't I never have and I don't know why I always use black eyeshadow”Statement6.9 sWatch278k views
  • “Hey, what you doing?”Question1.6 sWatch163k views
  • “I just got home from getting my hair done, and I got a Sephora package from the Sephora sale.”Offer first4.9 sWatch7.7k views
  • “This is not gonna be one of those videos where I tell you, do not buy this thing, and then give you a list of all the good things about the product, and then at the end it just say,”Statement8.9 sWatch5.4k views

Makeup

Rank by units sold
#776
Of 22,872 products
Price against the category
3% lower
Median $14.90

Selling about as much

More from this shop

Report a wrong numberRequest removalHow we measure