Beauty & Personal CareMakeup

Precision Powder Brush

Rated 5.011 reviewsSold by e.l.f. Cosmetics

No Score yetA product gets a Score after 4 weeks of review history.

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132
Sold per day
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Price
$19.50
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Updated Oct 14, 2026

How similar products are sold

8 videos, 5 products
Usual openingStatement5 of 8 videos
Hook length4.3 sTypical
Deal mentioned at0:304 of 8 videos
Asks to buy at0:175 of 8 videos
Video length1:01Typical
Play video0:338M views
Statement9.7 s hook
“This foundation is Laura Geller's double take, and it is a full matte foundation that leaves your face looking 10 years younger.”
Script breakdown5 parts
  1. 0:00HookThis foundation is Laura Geller's double take, and it is a full matte foundation that leaves your face looking 10 years younger.
  2. 0:10DemoIt is her double take and it is on special today.
  3. 0:13Call to actionGrab yours while the colors are in.
  4. 0:15OfferIt's flawless, it stays on all day, and you get the kabuki brush for one low price of only $29.
  5. 0:22Call to actionGrab it today. Laura Geller is celebrating National Mature Women's Day and it's discounted, so grab it before all the colors run out like they…
Laura Geller Double Take Baked Essentials Kit (2PC) - Matte…
Play video1:073.7M views
Statement2.1 s hook
“Fine. And this little, like, wrinkle, wrinkle is.”
Script breakdown6 parts
  1. 0:00HookFine. And this little, like, wrinkle, wrinkle is.
  2. 0:04DemoYeah. Am I old?
  3. 0:06EvidenceBecause someone said that this powder is crazy, and I didn't know if that meant good or bad, so I bought it. It is a shape tape powder from Tarte.…
  4. 0:16DemoHoly shit. This is no filter, anything. Did you just see? Look from here to here. I was not expecting that. I'm gonna say, I think that when the…
  5. 0:33OfferYou get the brush, too, like, in. In the little bundle.
  6. 0:38DemoYeah. That is dang good. This is the shade 16 N. Okay, let's do a little on the forehead. See where the shine. And this little, like, wrinkle.…
KCApr 1
tarte shape tape powder foundation & brush duo - medium…
Play video1:4664k views
Statement4.7 s hook
“Just watch this. Wait, that just covered that.”
Script breakdown5 parts
  1. 0:00HookJust watch this. Wait, that just covered that.
  2. 0:05DemoCan you even tell there's nothing right here? And there's foundation right here. Tarte just decided to drop a brand new face tape pressed powder…
  3. 0:24EvidenceJust watch this. Okay, look at that. I'm in medium tan neutral and it literally all can see it matches my skin tone perfectly. I love it because…
  4. 0:39Call to actionJust gonna do is tap it into the skin.
  5. 0:41DemoAnd I didn't believe them when they said this was gonna be hydrating. Y'all, it feels like there's nothing on. It is not drying out. Like, look how…
tarte shape tape powder foundation & brush duo - medium…
Play video9:3115k views
Statement2.3 s hook
“Turn our. Get ready with me today.”
Script breakdown17 parts
  1. 0:04HookTurn our. Get ready with me today.
  2. 0:07DemoWhat a concept. Let's get more into my makeup artist. I don't know. In this maybe, but something I really miss. الله اكبر that's like my first…
  3. 0:47EvidenceASMR always hits for me so this wait I'm not gonna use, this one I'm using this one. Actually. This. This bronzer
  4. 0:59Demobronzers usually look orange on me. This one look. Yeah. Yeah. My neighbor's house. Wait, should we do bracelets first so that we can hear the…
  5. 3:47EvidenceAll my makeup that I had prior is, like, expired, so I've been trying.
  6. 3:54DemoI like this one, but I think I need to find a cream product because I am. Most of the time, my face is oiled up,
  7. 4:07Problemand sometimes it's hard to kind of blend a powder on top of a wild up face, you know, if, you know. You know,
  8. 4:23Evidencebut I've been. Let me know if you have some, like, clean makeup products you love.
  9. 4:30DemoI love that. Is it. Say I have it right here. This is, like, my favorite highlighter. I haven't used it in years, and so this is probably, like,…
  10. 6:07ProblemI haven't been live in several days. My uterus hurts
  11. 6:21Demoand, like, enough stuff pre recorded so that days where my users heard, so I can just edit and post. You know, I don't wanna put this too far down…
  12. 6:56EvidenceI love it as a highlighter, and it's. My skin likes it, too. So. Lips.
  13. 7:20Demo우와 yeah. I am not even kidding. Maybe I should just. Well, I might be on a log. It is. I cut my hair. Got a big chunk out.
  14. 7:59EvidenceDefinitely tell. But also, I could be a shame if I cut my hair and you couldn't tell, you know? But I just see it.
  15. 8:12DemoI just needed to chop, like, refresh my layers. My waves weren't so weight down in the back. I also need to refix. What's happening here? I don't…
  16. 9:13EvidenceI also cruelty free. I've been cruelty free since I think we, like, started talking about makeup here.
  17. 9:21DemoWhen was this? 2,017 or 16? Yeah, dude. Anyway, here we are.
BK Beauty X Nikki La Rose N15 Precision Medium Powder Brush
Play video1:585.1k views
Result first12 s hook
“I will show you free samples that I have received but have not shown you but I use these perfumes a lot this is matcha's smells too good this is the berry cream also smells divine I love both of them I also have this”
Script breakdown7 parts
  1. 0:00HookI will show you free samples that I have received but have not shown you but I use these perfumes a lot this is matcha's smells too good this is the…
  2. 0:12Demobut I don't know if this was free sample because if was about six months and I never recorded the video for them and I forgot. then no I think there…
  3. 0:29Evidencethis little thing to make you fake freckles I love it I mean I don't know, my sister says they look super fake. I think they look very cool I use it…
  4. 0:41Demolover this house labs concealer arrived to me about I think almost a year I never told them the video either this is the color at sixty-four baby…
  5. 1:10Evidencethis one is great this patrick blush comes with the brush the brush I love it sometimes even if I'm not wearing its blush. this one is for the cream…
  6. 1:29DemoI know I have many more things but I don't remember how I ask for them and then I don't record the video for them and then I realize that I love the…
  7. 1:54EvidenceI use them for several months and I really like them. I record this video
Morphe M164 Small Pointed Powder Brush — Precision Undereye…
Play video0:552.7k views
Statement1.9 s hook
“I wanna erase the wrinkles, shine, texture.”
Script breakdown5 parts
  1. 0:00HookI wanna erase the wrinkles, shine, texture.
  2. 0:02DemoHere's what matches this part of my face. See how blurred it looks? All I need to do is use this. It's basically like a filter in a freaking powder.…
  3. 0:36Call to actionI'll go ahead and link it down below. I'm using the shade 16 in N now. It's a really good deal, too, so I'll link it because you get a free makeup…
  4. 0:43OfferIt's usually like 30 something bucks on its own for only $5 in this discounted bundle. And you get free shipping, so great savings. Just a wonderful…
  5. 0:51DemoIf you're looking for something to really blur texture that doesn't feel dry, heavy, and cakey, just try this out.
KCOct 17
tarte shape tape powder foundation & brush duo - medium…
Play video0:341.4k views
Result first9.7 s hook
“No, this a single basket that you're just going to squeeze here and he'll open, but also comes to clean your bathroom, the stick to grab the little sponges that are so viral around here.”
Script breakdown7 parts
  1. 0:00HookNo, this a single basket that you're just going to squeeze here and he'll open, but also comes to clean your bathroom, the stick to grab the little…
  2. 0:10DemoWhat else is he telling you perfection What does this do? Because yes, it comes with detergent included.
  3. 0:14EvidenceI love it with the purchase of this you will also take your spare parts.
  4. 0:18DemoThings like that, simple, practices, is what we need.
  5. 0:20Call to actionLook, we squeeze the basket here, it opens, We hear, it closes, we take out the stick this way, automatically opens up.
  6. 0:26DemoAnd let's talk about the little space it occupies.
  7. 0:28Call to actionAmiga, has a super discount these moments, so take advantage of it and don't miss yours. I'll be leaving the link there, below
Bathroom Trash Can, 2-in-1 Bathroom Trash Can with…
Play video0:271.1k views
Command3.8 s hook
“Look at this. A pressed powder that actually minimizes the look of pores and texture.”
Script breakdown5 parts
  1. 0:00HookLook at this. A pressed powder that actually minimizes the look of pores and texture.
  2. 0:04DemoThat's unheard of. Just watch this. Are you kidding? All of the coverage, but all of that blur. Unlike most pressed powders that are gonna seep into…
  3. 0:17Call to actionWhen you buy this, you're getting the brush with it.
  4. 0:19ProblemCompletely sworn off pressed powders before trying this because I hated the way that it steeped into my fine lines and pores. It was cakey, it was…
  5. 0:26DemoDon't swear off pressed powders until you've tried this one.
tarte shape tape powder foundation & brush duo - medium…

Hooks that opened them

  • “This foundation is Laura Geller's double take, and it is a full matte foundation that leaves your face looking 10 years younger.”Statement9.7 sWatch8M views
  • “Fine. And this little, like, wrinkle, wrinkle is.”Statement2.1 sWatch3.7M views
  • “Just watch this. Wait, that just covered that.”Statement4.7 sWatch64k views
  • “Turn our. Get ready with me today.”Statement2.3 sWatch15k views
  • “I will show you free samples that I have received but have not shown you but I use these perfumes a lot this is matcha's smells too good this is the berry cream also smells divine I love both of them I also have this”Result first12 sWatch5.1k views
  • “I wanna erase the wrinkles, shine, texture.”Statement1.9 sWatch2.7k views
  • “No, this a single basket that you're just going to squeeze here and he'll open, but also comes to clean your bathroom, the stick to grab the little sponges that are so viral around here.”Result first9.7 sWatch1.4k views
  • “Look at this. A pressed powder that actually minimizes the look of pores and texture.”Command3.8 sWatch1.1k views

Makeup

Rank by units sold
#12,477
Of 22,975 products
Price against the category
31% higher
Median $14.90

Selling about as much

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