Beauty & Personal CareMakeupConcealer & Foundation

Ruby Kisses 4-In-1 Full Coverage Concealer with Brush Tip

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Price: $3.99
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Updated Oct 14, 2026

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8 videos, 5 products

Usual openingStatement5 of 8 videos

Hook length3.2 sTypical

Deal mentioned at0:574 of 8 videos

Asks to buy at4:194 of 8 videos

Video length3:00Typical

1:4326M views

Question2.5 s hook

“I'm sorry, have we lost our damn minds?”

Script breakdown7 parts

0:00HookI'm sorry, have we lost our damn minds?
0:03DemoI'm in Korea and they are living in the future because what is an AI foundation? This new tear tear foundation is supposed to make your skin look so…
0:38EvidenceNot too bad. Okay, I did half my face so we can see the before and after.
0:42DemoThis is the side without the foundation. This is the side with. That is Fucking Wild. Like, oh my god. The way that actually made this side of my…
1:27OfferWith this. On my entire face, it 100% looks like it's a filter.
1:32EvidenceThis foundation literally Made my skin look like a porcelain doll.
1:37DemoI look like I have doll skin. I'm extremely impressed. This does look like a filter, but am I AI

Mikayla NogueiraJun 25

[TIRTIR Official] Mask Fit AI Filter Cushion Foundation l…

1:0414M views

Offer first10.8 s hook

“I do not fuck with expensive makeup I wear makeup everyday and it's still crazy to me that people pay $30 for one product don't catch me ever doing that but listen this is why I'm angry”

Script breakdown5 parts

0:00HookI do not fuck with expensive makeup I wear makeup everyday and it's still crazy to me that people pay $30 for one product don't catch me ever doing…
0:11DemoI went to Ulta and I got sucked in I tried the Tarte concealer and I was like okay it's actually pretty fucking awesome and I had a lot of money…
0:22Offerthe little tiny one I paid I think like like $18 for this tiny little fucking thing and I hate to admit that it's fucking amazing
0:32EvidenceI love it I love it so much but listen
0:36Offernot my color babe not my color performs better and last longer than the kimchi one the Elf one all the cheaper brands however $30 is not a price tag…

kiaraJan 25

shape tape™ concealer - full-coverage formula with natural…

0:054.4M views

Statement1.6 s hook

“I ain't turning down nothing.”

Script breakdown2 parts

0:00HookI ain't turning down nothing.
0:02DemoI turn nothing into something. Little baby on the dead loaves

AmarviaMay 14

Too Faced Born This Way Super Coverage Multi-Use Concealer…

5:182.6M views

Statement4.2 s hook

“A lot of you have noticed I've updated my base routine.”

Script breakdown12 parts

0:00HookA lot of you have noticed I've updated my base routine.
0:05DemoI wanted to make just, like, a super comprehensive video of everything I use. I get a ton of questions on this foundation. It's from Lys Beauty. In…
0:19Call to actionI'm gonna link everything I can.
0:21DemoI get a ton of questions on this liquid contour because it's actually cool toned. Imagine that. It's from Elf, and it's in the shade fair light.…
0:36ProblemGuys, I never claimed to be a clean girl, so that's not what you signed up for on my page, just so you know. No hate.
0:43DemoI'm blending my contour with these brushes from Sushi Glow Cosmetics.
0:49EvidenceNext, I use this white kimchi chic, the most concealer. I love it because I'm super pale, and paper white is the only thing that actually
1:01Demois highlighting the way I want to highlight. Gotta do the heart. There we go. Put it just under my eyes, my nose, and my chin. Sometimes I bring it…
1:29EvidenceI've been loving in the shade focused. I also like to put a little bit on My nose, it blends so seamlessly. I love it so much.
1:41DemoThis is a new brand for me, but I definitely want to try even more. Started laughing, and then my lip tattoo started peeling off. So we're gonna…
1:55EvidenceNot in my hair again. Never claim to be clean, girl. Okay, I'm gonna Blending, Blending, Blending. Next, taking this pink Puff Puff pass powder from…
2:13DemoI'm cool toned, and a lot of western makeup tends to run super orange and yellow and warm, so it neutralizes everything, and it's super blurring. I…

autumnNov 10

KimChi Chic Beauty The Most Concealer - 18g, Buildable…

2:581.7M views

Statement2.7 s hook

“There's a new nine dollar concealer on the market.”

Script breakdown15 parts

0:00HookThere's a new nine dollar concealer on the market.
0:03DemoLet's try it right now. NYX Professional Makeup has just launched the Wonder Snatch Concealer. Now, there's 23 shades. It's buildable to full…
0:17EvidenceI love this chartreuse green moment that they're having.
0:19DemoAnd hello. They're claiming this is a skin hugging applicator. It's gonna be really easy to shape the face, allegedly. It's creamy, it's…
0:28OfferAnd $9. Are you kidding me?
0:30DemoLet's get some foundation on this face and try this immediately. I'm so excited to try this concealer.
0:35OfferThe price point has me mesmerized.
0:38DemoThe lighter shade, I'm gonna go in with Alabaster. And for a more neutral, a light beige applicator. It has a little up moment. So this should go…
1:43EvidenceLook at how beautiful that just blended into my skin.
1:46DemoYou're welcome. Let's go in with shade fig fizz. This is the next professional makeup. Bat cheeks liquid blush. I'm gonna set the face with the…
2:00EvidenceAfter the face is set, can we really just look for a second look at the difference?
2:05DemoMy makeup is done, and I just set the face with the face glue. Let's give our final thoughts now.
2:11OfferI mentioned it in the intro, but I'm not over it. $9. For $9, you too can, like, airbrushed, full coverage and amazing. I had this on for about…
2:20DemoIt looks really good. I'm looking in my mirror over here, and I'm like, hi. This is flawless 24 hour wear, an amazing shade range, and hello. The…
2:51Call to actionIt's the New Year, and anything that I find that I love on the TikTok Shop, I tag it right down below. So check it out, buy one, and let me know…

Jeffree StarMar 4

Wonder Snatch Full Coverage Longwear Concealer, 24H…

14:13665k views

Statement4.7 s hook

“Guys, I'm still baffled. It might fit my face.”

Script breakdown18 parts

0:02HookGuys, I'm still baffled. It might fit my face.
0:10DemoUh huh. Uh huh. Okay, guys, I don't know if you guys know the brand tear tear.
0:14EvidenceThis brand. I've literally been wanting this for years now, like, I don't know how long,
0:21Demobut they sent me a ton of stuff and I'm so excited. Well, first, actually, like a week or two ago, they sent me the concealer that has like, the…
0:48EvidenceI bought two of these cause they were like a dollar each and I tried them,
0:54Demobut yeah, now they sent me. They sent me their liquid foundation, they sent me a setting spray.
1:06EvidenceThey sent me. This is like, not like a setting spray, but like a setting spray for before and after your makeup.
1:13DemoAnd then. And then, guys, guys, they sent me four different of their cushion foundations. Like, oh, my. What the fuck? The color on this one? Why…
2:18EvidenceI've been using it for my makeup the past couple of days, but, like, I never, like, tested out the coverage.
2:26DemoOkay, so I just removed it with micellar water, so I'm gonna let it dry for a little bit, but we're gonna try the stick. Is it dry? Okay, it's dry.…
2:41ProblemMakes it hard to, like, um,
2:45Demoblend in or to, like. What's the word? I don't know. I mean, it's cool, but it doesn't have that full coverage, clearly. Next is the foundation. Oh,…
5:48Call to actionyou gotta tap here, then here.
5:53DemoThis is most definitely gonna be too dark for me. But it's okay. We're just testing it out. If this is the least coverage, I want to know what the…
11:57Call to actionLet's see if I grab some more.
12:01DemoI guess it could be buildable. They're all buildable, but I was just testing out one layer. Yep, full coverage. Is it my shade? Hold on. There's not…
13:27Problemcoverage so much, my lip isn't even pink no more. Oh, my god. Guys, guys. Y'all see that shade match? Oh, my god.
13:40DemoAnyways, let's try the forehead, too. I think I found my lifelong foundation. Ha, ha. The thing is, I am about to take a nap, so goodbye.

annaAug 23

[TIRTIR Official] Mask Fit AI Filter Cushion Foundation l…

3:01529k views

Statement3.7 s hook

“Hi, sexy. This is my full, in depth makeup routine because a lot of you guys were asking.”

Script breakdown12 parts

0:00HookHi, sexy. This is my full, in depth makeup routine because a lot of you guys were asking.
0:04DemoSome of you guys were even getting mad that I wasn't showing you. So I'm gonna show you guys how I do my makeup to look effortlessly glowy and…
1:04EvidenceI'm using it depends what kind of day I want, but I'm gonna use the kimchi concealer. This one also looks like a filter on my face. And this one is…
1:09DemoIt is very full coverage, so I just put a little bit on. I put it on my under circles, and then I trace my eyebrows with. I put on my nose, and then…
1:23ProblemLike, it's not like if it's cakey, I'm taking it off. Like, that's how serious I am. Like, I really hate taking makeup. Okay, voila. She looks…
1:28DemoWe look like a filter. We look like the beauty. Okay, I use the Rare Beauty Blush, Contour, and illuminator highlighter.
1:33OfferSo guess what. These all come in a bundle, actually, so I'm gonna give you guys a deal.
1:35DemoSo I put on the blush and shade Happy. And then a contour. I like this contour cause it's cool tone. That's what. If you need your contour and…
1:45EvidenceI'm using the BK Beauty Blushes brushes because they're the best. I'm just saying.
1:51DemoLook how cute we look, like, so rosy and pink. Life hack. If you're in doubt, you're just like, this isn't blending, just take a brush and rub it…
2:27EvidenceI don't know how many times you're supposed to use lashes, but I've used these like 20 times. I'm not kidding. Like, cutesy.
2:32DemoNow I'm gonna go into my liquid illuminizer here and here and here. I blend that. Hello. I feel like eyelashes are low key like a disguise. I don't…

Trinity BlairMay 16

KimChi Chic Beauty The Most Concealer - 18g, Buildable…

7:36500k views

Command2.5 s hook

“Get ready with me while I answer some of y'all's questions.”

Script breakdown31 parts

0:00HookGet ready with me while I answer some of y'all's questions.
0:03DemoFor my last get ready with me, we will start off with where i'm from. I'm originally from saint bernard, louisiana. Show me whatever you want to…
0:13EvidenceThen I was taken away from my mother, um, and I had to move with my dad in Mandeville.
0:20DemoSo I went to school over there from sixth, seventh, eighth, ninth, 10th, and 11th grade. And then Hurricane Katrina hit, and then I moved over here…
0:34EvidenceSo I've been here since high school, senior year, high school.
0:40DemoI couldn't list all of the products in my last get ready with me because I had music playing in the background. So I will list them all this time.…
0:55EvidenceMy mom had a lot of issues.
0:57DemoMedical issues, which caused her to take pills, and I believe. I guess that made her become a pillhead. She used to wake me up in the middle of the…
1:29EvidenceOreo luminous Shade 9:03 I do have a half brother from my dad.
1:38DemoHe's way older than me, but he is now a she. Whatever floats her boat. We've never really had much of a relationship, so it doesn't really faze me.…
2:00EvidenceBorn this way concealer. My mom always favored my brother.
2:04DemoShe was always jealous of me.
2:07ProblemI hate to say that word because it's dumb as a parent to say that you're jealous of your child. Especially now that I'm a mom.
2:13EvidenceI am always, always proud of my kids no matter what.
2:17DemoAnd it makes me sad that parents that can be jealous of their children. Anyways, um, I just knew that she was always different, so I didn't want to…
2:56Evidenceit's crazy. My dad is still here.
2:59DemoHe's local to me. Um, I talk to him. I just don't have the best relationship with them. But it's not a bad relationship. Mark's parents have showed…
3:41EvidenceI love this stuff. Very, very,
3:47Demoabout to say coverable. Very, very, um, full coverage. And it's. I love the consistency of it. They do have fake ones on Amazon. People are…
4:09EvidenceI will share one more thing about my mom that will show you the type of person that she is.
4:14DemoSo inside of her nose, she was saying that she was waiting for me to deliver. Morgan, like, find out the day that I was gonna have her. But nobody…
4:55EvidenceI am Spanish. I look more like my mom's side of the family, which, um, are from Spain, the Canary Islands.
5:04DemoAnd it's so funny, cause over the weekend I was like, I wonder what people from the Canary Islands look like.
5:07EvidenceSo I googled people from the Canary Islands and I'm about to show you a picture, cause they look like me. My dad is like French and something, I…
5:15DemoBut I don't feel like I look anything, um, like him. My great grandma did not speak any English. She spoke all Spanish. Hold on, let me show you a…
6:23EvidenceI worked two dental office jobs, Monday through Thursday, and then another office Friday and Saturday. On the weekends that I didn't have Morgan.…
6:33DemoSo I would work on Sundays and Wednesdays. And then if they had, like, groups with the people at church that needed their kids watch, I would do…
6:51EvidenceI worked in the dental field for 16 years before I officially did TikTok and Mom Life by myself. And it's already at nine minutes long. I use…
7:02DemoComes in pink and translucent. I met Mark at a Mexican restaurant. Me and an old friend was out one night, and he was there. I already explained all…
7:29Call to actionI absolutely love it. I will link setting my face with the dibs.
7:33DemoAnd that is all I have time for today.

Valerie RogersMay 13

Too Faced Born This Way Super Coverage Multi-Use Concealer…

Hooks that opened them

“I'm sorry, have we lost our damn minds?”Question2.5 sWatch26M views
“I do not fuck with expensive makeup I wear makeup everyday and it's still crazy to me that people pay $30 for one product don't catch me ever doing that but listen this is why I'm angry”Offer first10.8 sWatch14M views
“I ain't turning down nothing.”Statement1.6 sWatch4.4M views
“A lot of you have noticed I've updated my base routine.”Statement4.2 sWatch2.6M views
“There's a new nine dollar concealer on the market.”Statement2.7 sWatch1.7M views
“Guys, I'm still baffled. It might fit my face.”Statement4.7 sWatch665k views
“Hi, sexy. This is my full, in depth makeup routine because a lot of you guys were asking.”Statement3.7 sWatch529k views
“Get ready with me while I answer some of y'all's questions.”Command2.5 sWatch500k views