lash princess curl mascara

Rated 4.576 reviewsSold by essence cosmetics

No Score yet

Compare with competitors Open on TikTok Shop

Sold: 472
Sold per day: +3
Price: $11.94
New reviews: –
Video views: 62k
Creators: 1

Updated Oct 21, 2026

Videos selling this

1 video

No. 10:4262k views

Result first9.6 s hook

“I've had a lot of people ask me what kind of mascara I use, and I'm not, like, a makeup artist or anything like that, so I'm just gonna show you what I use and try this and see if I can do it.”

Script breakdown6 parts

0:00HookI've had a lot of people ask me what kind of mascara I use, and I'm not, like, a makeup artist or anything like that, so I'm just gonna show you…
0:10DemoAnd I put, like, a lot of coats on. I think that, to me, is, like, the secret to thicker eyelashes, is coat those puppies up.
0:23EvidenceBut, like, there's the difference. There's before, there's after. Haha.
0:29DemoI look like a hunk today. But I'll do the other eye, and then I'll show you both. This is what it is. It's a lash princess.
0:35OfferIt's, like, I think under $10. And there it is.
0:40EvidenceThat's my mascara. I got it linked if you'd like.

BettyGApr 28

HookProblemDemoEvidenceOfferCall to action

Creators selling this

1 found

BettyG@4bettyg23
Followers
289k
Videos
1
Views
62k
Likes
3.2k
Latest
Apr 28
62k

Hooks that opened the top videos

“I've had a lot of people ask me what kind of mascara I use, and I'm not, like, a makeup artist or anything like that, so I'm just gonna show you what I use and try this and see if I can do it.”Result first9.6 sWatch62k views

How similar products are sold

8 videos, 5 products

Usual openingStatement3 of 7 videos

Hook length4.7 sTypical

Deal mentioned at0:094 of 7 videos

Asks to buy at0:403 of 7 videos

Video length0:43Typical

0:514.7M views

Offer first3.2 s hook

“Apparently the price of this mascara hasn't gone up in 10 years.”

Script breakdown8 parts

0:00HookApparently the price of this mascara hasn't gone up in 10 years.
0:03OfferIn this economy for this to still be four 99 is a huge deal. Girlies who know know the Essence.
0:09DemoLash Princess False Lash Effect mascara.
0:11EvidenceI've been buying this since I was a broke as a joke college kid all the way up till now. Because when you see how quick and easy it is to get the…
0:24DemoSo when I do want a little bit more of that night out false lash effect. You could go in with more coats. And the way that this just looks on the…
0:37OfferIt's literally cheaper than a cup of coffee nowadays.
0:40DemoAre you kidding? Mascara is just a makeup staple. Even if you don't wear face makeup. Everybody needs a good mascara.
0:46OfferLook at this one and how affordable it is. You are looking for a mascara that gives luxury at a budget price point. This is for you.

lexSep 25

Lash Princess False Lash Mascara 3 pack

0:20216k views

Statement5.1 s hook

“I'm constantly getting cluster allegations because of this combo right here. I just started using this a week ago.”

Script breakdown3 parts

0:00HookI'm constantly getting cluster allegations because of this combo right here. I just started using this a week ago.
0:05EvidenceI'm already seeing results. But this, as you can see, I've been using it forever.
0:10Call to actionSo. Yeah, go get you some babe lash and some false lash effect by essence. It's in a yellow shopping cart below if you want cluster allegations, too.

Lyric FaithAug 16

lash princess false lash effect mascara waterproof 3 pack…

0:3378k views

Problem first4.5 s hook

“Like, I can listen to Cardi's music like it's no issue.”

Script breakdown2 parts

0:02HookLike, I can listen to Cardi's music like it's no issue.
0:08DemoEven though I'll be for her and she call me a stupid bitch, whatever, I don't care. I'm still listening to her music cause it's good. But it's not…

ᴋᴀᴄᴇʏ 👑May 31

lash princess false lash mascara

1:0814k views

Statement4.7 s hook

“And in Korea, they call this Hell mascara because that's how well this stays on.”

Script breakdown4 parts

0:00HookAnd in Korea, they call this Hell mascara because that's how well this stays on.
0:05DemoJust a friendly reminder that K beauty is not just skincare.
0:08EvidenceAnd if you have lashes that refuse to hold a curl, I'm about to put you on. As a makeup artist, I had this product in my kit for years.
0:16DemoThis is the A two doctor mascara fixer. And after you curl your lashes, you apply it and let it dry. It goes on clear, becomes waterproof, and then…

Melissa MurdickOct 8

[ETUDE Official] Eyelash Line-up (4 products) | Curl Fix…

0:403.4k views

Result first8.8 s hook

“I'm gonna put a whole face of makeup by essence down here I've used a lot of their products call me out that there are low cost alternatives that are really really good well”

Script breakdown3 parts

0:00HookI'm gonna put a whole face of makeup by essence down here I've used a lot of their products call me out that there are low cost alternatives that…
0:09Demothis Essence Lash Princess mascara was my go to for so long my 17 year old still uses it and at one point me and my two daughters were using this one
0:19Offerand we had a lot of them because we would leave them in the car different rooms of the house things like that we each had our own so these are just…

KimberleyJul 9

Lash Princess False Lash Mascara 3 pack

0:431k views

Statement2.2 s hook

“Mascara that actually holds up my straight lashes.”

Script breakdown4 parts

0:00HookMascara that actually holds up my straight lashes.
0:02DemoStraight lash girlies, you know how hard it is to find the right mascara for us because we spend, like, good five minutes just curling our lashes,…
0:37OfferThere's absolutely no flaking, and it's always has the best deals.
0:40Call to actionand they occasionally throw in coupons as well, so go check it out.

Minju | K-Beauty ColoristOct 9

[ETUDE Official] Eyelash Line-up (4 products) | Curl Fix…

0:561k views

Offer first5.9 s hook

“I got the best mascara that you're ever going to buy, and it is so freaking cheap. It works so good.”

Script breakdown4 parts

0:00HookI got the best mascara that you're ever going to buy, and it is so freaking cheap. It works so good.
0:08DemoYou can actually see that I have eyelashes. If you go and look at any of my other videos, you can't even notice I have eyelashes because they're so…
0:50OfferAnyways, if you're looking for a good mascara, cheap and inexpensive, works good, doesn't burn your eyes, this is the one.
0:55Call to actionIt's linked right there. Go get it.

hhotmessness | VanessaOct 19

[ETUDE Official] Eyelash Line-up (4 products) | Curl Fix…

0:20261k views

Yes ma’am ❤️

Manda Leigh🌻Sep 14

BUXOM Lash Xtension Lift Mascara 9ml – Glamour…

Hooks that opened them

“Apparently the price of this mascara hasn't gone up in 10 years.”Offer first3.2 sWatch4.7M views
“I'm constantly getting cluster allegations because of this combo right here. I just started using this a week ago.”Statement5.1 sWatch216k views
“Like, I can listen to Cardi's music like it's no issue.”Problem first4.5 sWatch78k views
“And in Korea, they call this Hell mascara because that's how well this stays on.”Statement4.7 sWatch14k views
“I'm gonna put a whole face of makeup by essence down here I've used a lot of their products call me out that there are low cost alternatives that are really really good well”Result first8.8 sWatch3.4k views
“Mascara that actually holds up my straight lashes.”Statement2.2 sWatch1k views
“I got the best mascara that you're ever going to buy, and it is so freaking cheap. It works so good.”Offer first5.9 sWatch1k views