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tarte timeless hydrating foundation & serum foundation brush - full coverage serum foundation + FREE brush

Beauty & Personal CareMakeupConcealer & Foundation

tarte timeless hydrating foundation & serum foundation brush - full coverage serum foundation + FREE brush

Rated 4.34,100 reviewsSold by Tarte CosmeticsOfficial shop

39
SkipPeaking

Not enough momentum

103 reviews this week, 118 last week

Odds of a breakout
4%
At this Score, within 30 days
Compare with competitorsOpen on TikTok Shop
Score for Oct 24, 72 hours delayed. Get it live How it works
Sold
57,384
Sold per day
+66
Price
$54.60
48% off
New reviews
87
7 days
Video views
6.6M
23 videos
Creators
17
Found so far

Updated Oct 27, 2026

Videos selling this

Top 12 of 23
Usual openingStatement8 of 8 videos
Hook length3.6 sTypical
Deal mentioned at0:252 of 8 videos
Asks to buy at0:388 of 8 videos
Video length0:44Typical
Play videoNo. 11:006.5M views
Statement3.8 s hook
“1 swipe. Freckles gone. Ignore the hair.”
Script breakdown9 parts
  1. 0:00Hook1 swipe. Freckles gone. Ignore the hair.
  2. 0:04DemoThe hair is crazy today.
  3. 0:06EvidenceBut I'm gonna show you the Tarte Timeless Foundation, the one that we are all obsessed with because you're getting 12 hours of wear with 24 hours of…
  4. 0:13DemoNow, they said this was medium to full coverage, but I'm gonna show you. Not only is this skincare, but it is a foundation. Watch the coverage of…
  5. 0:31EvidenceI love this timeless foundation for mature, older skin because it doesn't sink into those fine lines and those creases. Only thing I have on my face…
  6. 0:38DemoAnd then I'm gonna use my Glow Wardrobe palette from Tarte. Um, I'm gonna be lazy. I'm gonna swirl everything together. The blush, the contour, the…
  7. 0:52EvidenceTwo products to get a full face, a beautiful makeup look. I'm obsessed.
  8. 0:55Call to actionI'm gonna link the foundation below.
  9. 0:57DemoIf you wanna know more about this wardrobe palette, which is cheek and eyes, let me know. And I'll put that below, too, bestie.
BrandieNicoleMay 28
Play video0:201.2k views
Statement3.8 s hook
“Before the after. Here's a tip for my mature skin baddies.”
Script breakdown5 parts
  1. 0:00HookBefore the after. Here's a tip for my mature skin baddies.
  2. 0:04ProblemWe need to stop using foundations that don't have hydration with them. This is the Tarte Timeless Foundation. Comes with this brush, by the way.
  3. 0:11EvidenceLook at how dewy it leaves my skin.
  4. 0:13DemoActually blurring your fine lines and wrinkles instead of sinking into them.
  5. 0:17Call to actionIf you're over 30 and you haven't tried this yet, I'll link it below.
Erica ❤︎︎◡̈Oct 19
Play video1:10871 views
Statement4.2 s hook
“No filter, just the camera to show you”
Script breakdown8 parts
  1. 0:01HookNo filter, just the camera to show you
  2. 0:06Demomy super red veiny, um. I don't even know what I have, but you can see all the redness, all the spots, all the freckles. And I am using Tarte's…
  3. 0:45EvidenceI've been using this now. I don't know if you can see, you can't really see through this bottle. You can hear it shaking now.
  4. 0:49DemoThere's so much product in this bottle.
  5. 0:51Call to actionYou get this little set or you can buy this by itself.
  6. 0:54DemoIt's phenomenal. I'm telling you, it's phenomenal. It is so stinking good. It's my favourite foundation.
  7. 0:58Call to actionI'm going to link it right here in that one shopping cart. That one shopping cart right there for you to grab you some. It's so, so good. Again, I'm…
  8. 1:05DemoI also have this in the 29N which is just the, um, light medium neutral, which would be more of my winter shade.
J E S S I C A 🩷Jul 16
Play video0:27718 views
Statement3 s hook
“A sweat proof long wearing foundation with skincare in it.”
Script breakdown3 parts
  1. 0:00HookA sweat proof long wearing foundation with skincare in it.
  2. 0:03DemoThis is Tarte's timeless foundation. It's long lasting. Sweat proof has bakuchiol, cloudberry, niacinamide and caffeine. So you're getting all of…
  3. 0:25Call to actionIf you wanna grab this up, I have the link right there.
PragatiOct 7
Play video0:26571 views
Statement2.6 s hook
“Tart gifted us a freaking banger.”
Script breakdown4 parts
  1. 0:01HookTart gifted us a freaking banger.
  2. 0:03DemoThey gifted us some hydrating foundation. You know what that means? That means your moisturizer that you put under your skin is actually gonna work…
  3. 0:18Call to actionI'm gonna link this for you guys.
  4. 0:20DemoTart is gonna do some banger sales this. This month, so keep it in, um, save it for later.
MiniOct 14
Play video0:46530 views
Statement3.3 s hook
“Good old tart. This is their timeless foundation.”
Script breakdown4 parts
  1. 0:01HookGood old tart. This is their timeless foundation.
  2. 0:05DemoCruelty free, not tested on animals, it's vegan. It lasts for up to 12 hours and hydrates for 24 hours. And right now, you get this with it. Free.…
  3. 0:35Call to actionI'll link it below. Guys, don't miss out on this one.
  4. 0:41DemoIf it's without with. And I hardly put anyone
JACKIE HEICHEL🆘🇺🇸Oct 11
HookProblemDemoEvidenceOfferCall to action

Creators selling thisCreators on the videos found so far. There may be more.

17 found

Hooks that opened the top videos

  • “1 swipe. Freckles gone. Ignore the hair.”Statement3.8 sWatch6.5M views
  • “Before the after. Here's a tip for my mature skin baddies.”Statement3.8 sWatch1.2k views
  • “No filter, just the camera to show you”Statement4.2 sWatch871 views
  • “A sweat proof long wearing foundation with skincare in it.”Statement3 sWatch718 views
  • “Tart gifted us a freaking banger.”Statement2.6 sWatch571 views
  • “Good old tart. This is their timeless foundation.”Statement3.3 sWatch530 views
  • “If you have mature skin and your makeup is getting cakey, it's not your skin's fault.”Statement3 sWatch16 views
  • “This one is for my millennial mamas who want skincare serum makeup, but they want the flawless finish, but you don't wanna feel like you're wearing makeup.”Statement8.5 sWatch8 views

Sales

Sold per dayLighter bars are averages over several days.

tarte timeless hydrating foundation & serum foundation brush - full coverage serum foundation + FREE brush: sold per day

Total sold

tarte timeless hydrating foundation & serum foundation brush - full coverage serum foundation + FREE brush: total sold

Price

tarte timeless hydrating foundation & serum foundation brush - full coverage serum foundation + FREE brush: price

New reviews

tarte timeless hydrating foundation & serum foundation brush - full coverage serum foundation + FREE brush: new reviews per day
Last 7 days
87
Since Jul 25
1,183
Verified buyers
99%
Sold per review
14

Concealer & Foundation

Rank by units sold
#26
Of 722 products
Price against the category
180% higher
Median $19.50

Selling about as much

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Tarte CosmeticsOfficial shop

Sold
8,496,865
Products
167
Followers
2,359,160
Videos
4,578
Rating
4.5
Reviews
434,902

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